...MEDGAR EVERS COLLEGE DEPARTEMNET OF BUSINESS ADMINISTRATION SYLLABUS BUS 103 -- INTRODUCTION TO BUSINESS Tuesday 12:30 PM – 2:55 PM TEXT BOOK: BUSINESS ESSENTIALS by RONALD EBERT AND RICKY GRIFFIN PRENTICE HALL, 2005 INSTRUCTOR: Dr. Simon Best Contact: sbest@mec.cuny.edu COURSE DECSRIPTION This online course has been designed to serve as an introductory and general survey business to acquaint students with the importance of business as a field of study. It involves general outlines of various aspects of business including management, marketing, finance, accounting, business law, human resources management and information systems. Topics to be covered include understanding of business environment, entrepreneurship, global aspects, managing operations, functions of management, basic principles of marketing, managing information, principles of accounting, money and banking and business law. This course will prepare students to take higher level courses in these various related fields. COURSE OBJECTIVES --- To prepare students with basic tools and knowledge required to understand business growth and development with respect to SMEs, entrepreneurship, supply chains and disruptive innovation --- To set the foundations for development of knowledge and information necessary for the success of business ventures. --- To relate the various processes of accounting, finance, marketing, management, information systems and business law to the total system and to...
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