Premium Essay

Week 2 Case Study - Sbe 420

In:

Submitted By weliving84
Words 577
Pages 3
Case Study 2
SBE-330
Week 2

1. Zara is a late but successful entrant to the global textile market. How did it search for – and create – opportunities to give it a niche? Is the Zara model sustainable? What would you do to preserve their edge over the next 5–10 years, given that many other players are now looking to follow their example? If you don’t think it can survive, give your reasons for why you think the model is unsustainable and will fail.

Zara saw an opportunity in being known for its design and exploiting non-price trends in the industry such as with high regards on focusing on design (over 10,000 different designs sold every year). They’ve used their ability to outsource their textile abilities to focus more closely on design. I would remain the pioneer and used what worked throughout the years for imitator as well as what worked for the company and continue to move forward.

2. You have been hired as a consultant to a small clothing manufacturer who wants to emulate the success of Zara and Benetton. She wants advice on an innovation strategy which takes the key lessons from these successful firms. What would you offer?

I would use the incremental innovation/ do it better approach by groupthink which focuses on a bit of reframing. Zara focus was on non-price factors that people also take into consideration while looking for a brand. Zara’s approach was design having produced over 10,000 designs throughout a single year will give a company at least 5 highly anticipated designs and building a huge client base. All of this probably would be available hadn’t Amancio Ortega Gaona decided to create and have parented his textile company which parented his brand “Zara”.

I would offer to her to take a looking at production a little more and find out how others are staying competitive. Exploit my means for production and find a way to create

Similar Documents

Premium Essay

Microbiology Made Ridiculously Simple

...rapidly developing topics, such as HIV and AIDS (vaccine efforts and all the new anti-HIV medications), Ebola virus, Hantavirus, E. coli outbreaks, Mad Cow Disease, and brand-new antimicrobial antibiotics. The mnemonics and cartoons in this book do not intend disrespect for any particular patient population or racial or ethnic group but are solely presented as memory devices to assist in the learning of a complex and important medical subject. We welcome suggestions for future editions. 1) Write in a conversational style for rapid assimilation. 2) Include numerous figures serving as "visual memory tools" and summary charts at the end of each chapter. These can be used for "cram sessions" after the concepts have been studied in the text. 3) Concentrate more on clinical and infectious disease issues that are both interesting and vital to the actual practice of medicine. MARK GLADWIN, MD BILL TRATTLER, MD D CONTENTS Preface v PART 1 1 2 3 BACTERIAL TAXONOMY CELL STRUCTURES, VIRULENCE FACTORS, and TOXINS...

Words: 117402 - Pages: 470

Free Essay

Analysis of Non Suburban Passenger Coaching Stock Utilization

...IIMA   INDIA Research and Publications           Analysis of Non Suburban Passenger Coaching Stock Utilization G. Raghuram Rishita Digar Chandni Jain W.P. No. 2009-07-03 July 2009 The main objective of the working paper series of the IIMA is to help faculty members, research staff and doctoral students to speedily share their research findings with professional colleagues and test their research findings at the pre-publication stage. IIMA is committed to maintain academic freedom. The opinion(s), view(s) and conclusion(s) expressed in the working paper are those of the authors and not that of IIMA. INDIAN INSTITUTE OF MANAGEMENT AHMEDABAD-380 015 INDIA         W.P.  No.  2009‐07‐03    Page No. 1 IIMA   INDIA Research and Publications Analysis of Non Suburban Passenger Coaching Stock Utilization1 Abstract In 2007-08, Indian Railways (IR) carried 6.5 billion passengers (highest in the world as a single system, and second highest in the world as a country after Japan at 9.0 billion passengers), serviced 770 billion passenger kms (second highest in the world, close to China at 773 billion passenger kms) and passenger earnings were Rs 19,783 crores. Of this, 43% of the passengers, 84% of the passenger kms and 92% earnings were from the non suburban sector. The actual passenger kms for 2007-08 was higher than the capacity of the IR. Such overuse can be reduced by increasing the coaching stock, or by improving the utilization of coaches....

Words: 12807 - Pages: 52

Premium Essay

Van Horne Financial Management 12e

...Associated Companies throughout the world Visit us on the World Wide Web at: www.pearsoned.co.uk Previous editions published under the Prentice-Hall imprint Twelfth edition published under the Financial Times Prentice Hall imprint 2005 © 2001, 1998 by Prentice-Hall, Inc. © Pearson Education Limited 2005 The rights of James C. Van Horne and John M. Wachowicz JR. to be identified as authors of this work have been asserted by them in accordance with the Copyright, Designs and Patent Act 1988. ISBN: 0 273 68514 7 All rights reserved. Permission is hereby given for the material in this publication to be reproduced for OHP transparencies and student handouts, without express permission of the Publishers, for educational purposes only. In all other cases, no part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise without the prior written permission of the Publishers or a licence permitting restricted copying in the United Kingdom issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London W1T 4LP. This book may not be lent, resold, hired out or otherwise disposed of by way of trade in any form of binding or cover other than that in which it is published, without the prior consent of the Publishers. Van Horne and Wachowicz: Fundamentals of Financial Management, 12e ii © Pearson Education Limited 2005 Introduction Many approaches might...

Words: 80242 - Pages: 321

Premium Essay

Business Law

...gratitude and deep appreciation to Mr. Geoffrey Ngene MBA, B.COM (Finance), CPA (finalist), CFA (East Africa). He is a senior lecturer at Strathmore University, School of Accountancy. He has generously given his time and expertise and skilfully co-ordinated the detailed effort of reviewing this study pack. INSTRUCTION FOR STUDENTS This study guide is intended to assist distance-learning students in their independent studies. In addition, it is only for the personal use of the purchaser, see copyright clause. The course has been broken down into eight lessons each of which should be considered as approximately one week of study for a full time student. Solve the reinforcement problems verifying your answer with the suggested solution contained at the back of the distance learning pack. When the lesson is completed, repeat the same procedure for each of the following lessons. At the end of lessons 2, 4, 6 and 8 there is a comprehensive assignment that you should complete and submit for marking to the distance learning administrator. Submission Procedure 1. After you have completed a comprehensive assignment clearly identify each question and number your pages. 2. If you do not understand a portion of the course content or an assignment question indicate this in your answer so that your marker can respond to your problem areas. Be as specific as possible. 3. Arrange the order of your pages by question number and fix them securely to the data sheet provided...

Words: 79613 - Pages: 319

Premium Essay

استفسار عن كتاب.

...Associated Companies throughout the world Visit us on the World Wide Web at: www.pearsoned.co.uk Previous editions published under the Prentice-Hall imprint Twelfth edition published under the Financial Times Prentice Hall imprint 2005 © 2001, 1998 by Prentice-Hall, Inc. © Pearson Education Limited 2005 The rights of James C. Van Horne and John M. Wachowicz JR. to be identified as authors of this work have been asserted by them in accordance with the Copyright, Designs and Patent Act 1988. ISBN: 0 273 68514 7 All rights reserved. Permission is hereby given for the material in this publication to be reproduced for OHP transparencies and student handouts, without express permission of the Publishers, for educational purposes only. In all other cases, no part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise without the prior written permission of the Publishers or a licence permitting restricted copying in the United Kingdom issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London W1T 4LP. This book may not be lent, resold, hired out or otherwise disposed of by way of trade in any form of binding or cover other than that in which it is published, without the prior consent of the Publishers. Van Horne and Wachowicz: Fundamentals of Financial Management, 12e ii © Pearson Education Limited 2005 Introduction Many approaches might...

Words: 80242 - Pages: 321

Premium Essay

Financial Management Fundamentals

...Associated Companies throughout the world Visit us on the World Wide Web at: www.pearsoned.co.uk Previous editions published under the Prentice-Hall imprint Twelfth edition published under the Financial Times Prentice Hall imprint 2005 © 2001, 1998 by Prentice-Hall, Inc. © Pearson Education Limited 2005 The rights of James C. Van Horne and John M. Wachowicz JR. to be identified as authors of this work have been asserted by them in accordance with the Copyright, Designs and Patent Act 1988. ISBN: 0 273 68514 7 All rights reserved. Permission is hereby given for the material in this publication to be reproduced for OHP transparencies and student handouts, without express permission of the Publishers, for educational purposes only. In all other cases, no part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise without the prior written permission of the Publishers or a licence permitting restricted copying in the United Kingdom issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London W1T 4LP. This book may not be lent, resold, hired out or otherwise disposed of by way of trade in any form of binding or cover other than that in which it is published, without the prior consent of the Publishers. Van Horne and Wachowicz: Fundamentals of Financial Management, 12e ii © Pearson Education Limited 2005 Introduction Many approaches might...

Words: 80242 - Pages: 321

Premium Essay

Computers

...programming languages and technologies they use in their daily work. All books in the Developer’s Library are written by expert technology practitioners who are especially skilled at organizing and presenting information in a way that’s useful for other programmers. Key titles include some of the best, most widely acclaimed books within their topic areas: PHP & MySQL Web Development Luke Welling & Laura Thomson ISBN 978-0-672-32916-6 Python Essential Reference David Beazley ISBN-13: 978-0-672-32978-4 MySQL Paul DuBois ISBN-13: 978-0-321-83387-7 PostgreSQL Korry Douglas ISBN-13: 978-0-672-32756-8 Linux Kernel Development Robert Love ISBN-13: 978-0-672-32946-3 C++ Primer Plus Stephen Prata ISBN-13: 978-0-321-77640-2 Developer’s Library books are available in print and in electronic formats at most retail and online bookstores, as well as by subscription from Safari Books Online at safari. informit.com Developer’s Library informit.com/devlibrary C Primer Plus Sixth Edition Stephen Prata Upper Saddle River, NJ • Boston • Indianapolis • San Francisco New York • Toronto • Montreal • London • Munich • Paris • Madrid Cape Town • Sydney • Tokyo • Singapore • Mexico City C Primer Plus Sixth Edition Acquisitions Editor Mark Taber Copyright © 2014 by Pearson Education, Inc. Managing Editor Sandra Schroeder All rights reserved. No part of this book shall be reproduced, stored in a retrieval system, or transmitted by any...

Words: 125302 - Pages: 502