STRUCTURE: Title page Table of Contents including the numbering and title of any diagrams/charts/ tables. Terms of Reference (20-30 words) Procedure (20-30) Findings (1000-1300) (with at least 7 references) Conclusion (100-150) Recommendations (100-150) Bibliography (length variable) Appendix Approximate total length should be 1500 words +/- 10% including bibliography, but excluding any appendix. The appendix is not compulsory.
THE FINDINGS MUST INCLUDE A SWOT ANALYSIS OF THE COMPANY IN
QUESTION

Note – the word lengths of each section above are approximate and for guidance only.

CONTENTS IN DETAIL Title page: Full title of report Author Date Illustration which reflects the content. Table of Contents Title The full names of sections and sub-sections and their page numbers
(sub-sections/divisions should be indented).

TABLE OF CONTENTS
Terms of Reference (20-30 words) Procedure (20-30) Findings (1000-1300) (with at least 7 references) Conclusion (100-150) Recommendations (100-150) Bibliography (length variable)
Terms of Reference (20-30 words) Procedure (20-30) Findings (1000-1300) (with at least 7 references) Conclusion (100-150) Recommendations (100-150) Bibliography (length variable)
Terms of Reference 2
Procedure 2
Findings 2
Reasons of downfall 2
Analysis of present position 4
Conclusion 8
Recommendations 8
Appendix 9
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What steered to the extreme decline and later great profitability of General Motors?
Terms of Reference
General Motors once a big giant in the American economy, faced many cultural and governance problems and faced huge downfall in 1990s till 2009. Despite of having strengths of great PR and market share in past, its weaknesses were