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Why Do We Wear American Popular Culture

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American popular culture is many things. It tells us how we should live our life. It lets us know what is in or out. Some things it tells us are what to wear and what we should be watching on TV. The term popular culture was first used in the early 19th century. It was used to define the lower class. But now the term is used to describe what the majority of people like. (popular) Fashion trends seam like they are always changing. One popular fashion trend you see all the time is active wear. It used to be only acceptable to wear it to the gym. But now you will see woman wear it everywhere.
Yoga pants are no longer restricted to yoga class; instead, they’re worn with a fancy fur vest for lunch with friends or a visit to Wholefoods. Sporty moisture-wicking zip-up jackets are layered between wool coats and cashmere sweaters. (Sherman) …show more content…
It’s not like like most women are 100% wearing active wear. A lot of time you will see women wearing a piece or two. One very common look is to see women wear yoga pants with a sweater when they are out doing arrears or having a night on the town with friends. I wonder how many women wearing yoga pants actually do yoga. The active wear company Lululemon has been doing amazing business.
Lululemon, established in 1998, was the first to see and seize the opportunity in activewear in a major way. Founded in Vancouver, Canada, by longtime surfer-turned-yogi Chip Wilson, the company went public in 2007, raising $327.6 million. From 2008 to 2013, sales increased by more than $1 billion.

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