...action designed to achieve a particular goal. Tactics may refer to a plan, procedure, or expedient for promoting a desired end or result. Tactics planning is concerned with today but strategic planning is concerned with the future. A tactic is an action you take to execute the strategy. Tactics are the meat and bread of strategy. The usage of the words strategy and tactic in business is also derived from the original military context. Strategy The basic definition of strategy is an organization’s long term course of action designed to deliver a unique customer experience while achieving its goals (Crane, Kerin, Hartley, & Rudelius, 2011). There are three levels of strategies in large organizations which are corporate level, business unit level and functional level. The board of directors will oversees these three levels of strategies and helps the senior management team to achieve the ultimate mission. Strategy also involves the allocation of resources necessary to achieve the organizational goals. It also concerned with deciding what business the organization should be in, where it wants to be and how it is going to get there. To develop strategy, the senior managers need to go through different stages which includes clarify objectives, carry out internal and external audit, conduct a SWOT analysis, develop plan to achieve, implement plan, review and evaluate outcomes. A business strategy is different from a tactic in that different tactics may be deployed as part of...
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...ELECTRONIC VERSION To order a print copy go to www.macgyverbookbook.com ELECTRONIC VERSION To order a print copy go to www.macgyverbookbook.com The Unofficial MacGyver How-to Handbook: Actual Working Tricks as Seen on TV’s MacGyver Revised 2nd Edition Bret Terrill and Greg Dierkers Illustrated by Patience Gallegos Cover Design by Timothy Thul The Unofficial MacGyver How-To Handbook Copyright © DECEMBER 2005 by Bret Terrill. ISBN 1-887641-47-5 Published by American International Press. All rights reserved. www.aipbooks.com We’d like to thank Bret’s dad whose Tivo© and love of MacGyver made this book possible. So blame him. Chapter I: Great Escapes Chapter List Keep Your Cool: Escape from a Meat Locker Take That, Indy: Escape from a Pit of Snakes The Amazing MacGyver: Escape from a Straitjacket while Trapped Underwater Escape from an Incinerator Escape a Pack of Hunting Dogs Escape from the Basement of a Collapsed Building Escape from Being Blown to Kibbles and Bits Chapter II: Car Troubles Make a Stick-Shift Car Drive Itself Repair a Busted Brake Line While in a Moving Car Fake a Flat Tire Recharge a Car Battery with a Bottle of Wine Lift Your Car with a Innertube Repair a Broken Fuel Line with a Ballpoint Pen A MacGyver Classic: Make an Arcwelder from a Car Battery and Pocket Change Chapter List Chapter III: Angus Macgyver: Superspy/ Chemistry Teacher Make a Fire Extinguisher with the Contents of Your Kitchen Cabinet stop...
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...declared as our own. Way back 16th Century, the Spaniards introduced the breads that comes in rolls and served during breakfast. Spaniards trained Filipinos on how to make bread and until now, the techniques are still there. Pan de sal, which literally means “bread of salt”, is typical Filipino bread that is traditionally served as a breakfast roll. Pan de sal is made of flour, yeast, sugar and salt knitted and cut into tiny squares and covered by bread crumbs and baked. Typically, it is soft, airy, and chewy and has a slightly crunchy crust outside. It is commonly referred to as “poor man’s bread” since Pan de sal becomes the cheaper alternative for rice during the war era. Most Filipinos cannot spend a day without eating pan de sal. You can have it anywhere at any time and it is...
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...Chapter 3 – Conceptual Design: An Overview of Methodologies, Models and Notations CHAPTER OBJECTIVES (YOU SHOULD BE ABLE TO): 1. Define and describe a methodology. 2. Define and describe traditional, structured analysis & design, information modeling, and object-oriented methodology classifications. 3. Define and describe a Data Flow Diagram (DFD) and an Entity-Relationship Diagram (ERD). 4. Define and describe attributes, operations and relationships in an object-oriented methodology. 5. Define and describe the foundational characteristics of an object-oriented methodology. 6. Describe two classic information systems development challenges and their potential resolution. 7. Discuss Classification Theory and its relationship with object-oriented methodologies. 8. Describe Rational Corporation's Unified Software Development Process. 9. Define parallelism, substitution and omission. 10. Describe the Unified Modeling Language (UML) and describe Use Case, Class Diagram and Interaction Diagram. 11. Describe a simplistic object-oriented methodology for applying and using the UML. 12. Describe the foundational characteristics of the UML’s Class Diagram DESIGN A generic systems development life cycle (SDLC) was presented in an earlier chapter. You may recall that the purpose for this version of a SDLC was to give you a simplified way of sequentially studying the activities that are utilized to produce software-intensive information systems. In reality the SDLC...
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............................................................................ 15 2.6 Barbell, Kettlebell, and Dumbbell Complexes - a Different Style of Weight Training for a Ripped Body ................................................................................................................................... 18 2.7 Top 15 Non-Traditional, Muscle-Building, Fat Blasting Workouts!................................. 22 3.0 NUTRITION STRATEGIES ............................................................................................................ 31 3.1 Post-Workout Nutrition: Secrets to a Hard, Lean Body .................................................... 32 3.2 Don’t be Afraid of Dietary Fat! Even Some Saturated Fats are Healthy for You......... 34 3.3 Healthy Trans Fats vs. Unhealthy Trans Fats...
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...Global Adventures of Colgate Palmolive Today there are many firms whose products are widely known and are available in many countries all over the world, but international marketing is not a simple activity that can be successfully applied by very firm. First, to achieve success in international marketing activities, a company should consider economic, social and cultural facts about the countries which the firm plans to expand its activities to. These facts are extremely important because they have a great impact on the demand for a certain product. William M. Pride and O.C. Ferrell states that “the effects of environmental forces on customers and marketers can be dramatic and difficult to predict” (pp.6). This results in the need for a reliable and carefully developed marketing research. A company should conduct marketing researches to bring down the level of uncertainty and risk to minimum, by acquiring true and accurate information about the environmental forces. Thus marketing research, environmental scanning and analysis are crucial for a company which involves in international marketing activities. And finally the choice of the level of commitment plays an important role on the success of international firms. A company considering marketing in a foreign nation may prefer expansion through a joint venture or a trading company rather than direct ownership, if there are many uncertainties about the marketing environment of that country. Colgate-Palmolive is a good example...
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...1 March 30, 2003 To the reader: You are enrolled in a principles of marketing course. This publication is intended to supplement your lecture materials. As you read through the text, note that it is keyed to illustrations used in class. The course is divided into three sections. Section one covers introduction to marketing, consumer behavior, industrial buyer behavior, the marketing environment, where marketing fits into the organization, market segmentation, and product differentiation. Section two covers product and pricing. Section three covers promotion (sales) and distribution. As you read the book, consider that it is organized as follows: marketing and its environment (consumer behavior, industrial buyer behavior, marketing environment), product, pricing, promotion, and distribution. So, coverage begins with introductory concepts and proceeds into the marketing mix elements (product, price, promotion and place). You may wonder whether this book covers all aspects of marketing. No, it does not cover all aspects of marketing. You will find only basic concepts herein. If you seek specific, contemporary examples of marketing concepts, check out a traditional textbook from the library or purchase a recent edition from a used book store. Try the Perreault and McCarthy textbook (14th edition) or the Kotler and Armstrong textbook. Section I: Concepts of Marketing A. Who is a Marketer? Consider first that marketing is driven by people and their needs. It is people driven...
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...1 UNIT 1 Living Things and Their Environment DRAFT April 29, 2014 Photo Credit: http://www.flyingfourchette.com/2013/05/25/around-ubud/ 2 UNIT 1: Living Things and Their Environment Introduction At this point, students have already learned in Grade 8 how the body breaks down food into forms that can be absorbed through the digestive system and then transported to each cell, which was on the other hand discussed in Grade 7 to be the basic unit of life. The learners have also discovered that cells divide to produce new cells by mitosis and meiosis. They have understood that meiosis is an early step in sexual reproduction that leads to variation. Students have been introduced to genetics to be able to appreciate evolutionary differences among species. Learners have also found out that biodiversity is the collective variety of species living in an ecosystem, and by studying the ecosystem; they have come across the various cycling of materials and energy transformation. DRAFT April 29, 2014 All modules in Grade 9 Unit 1-Living Things and Their Environment present student-centered activities that will allow the learners to discover and develop concepts that they may consider useful to their everyday life. At the end of each lesson, key concepts are provided for the students to grasp ideas and information that they will remember even after they have left school. Instructional activities are designed to build up the students’ knowledge, understanding, skills, and ability to transfer...
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...ADRA AC&H AC&H H&S ADRA HA HA H&S OI REC NAT NAT OI VOC VOC SGO&H REC SGO&H pathfinder honor book 2014 revision general conference youth ministries department -1- ADRA AC&H H&S NAT HA OI SGO&H REC VOC pathfinder honor book 2014 revision general conference youth ministries department -3- General Conference Youth Ministries Department Director: Gilbert Cangy General Conference Associate Youth Director/Pathfinder World Director: Jonatan Tejel General Conference Honors Committee: Jonatan Tejel, Chairman Vanessa Correa, Secretary Gennady Kasap: ESD Youth Director Busi Khumalo: SID Youth Director Mark O’Ffill: NAD representative John Sommerfeld: SPD representative Paul Tompkins: TED Youth Director Jobbie Yabut: SSD Youth Director Udolcy Zukowski: SAD Pathfinder Director Copyright © 2014 by the Youth Ministries Department of the Seventh-day Adventist® Church All rights reserved. Published 2014 First edition published 1998. Second edition 2011. Third edition 2014 Rights for publishing this book outside the U.S.A. or in non-English languages are administered by the Youth Ministries Department of the Seventh-day Adventist® Church. For additional information, please visit our website, www.gcyouthministries. org, email youthinfo@gc.adventist.org, or write to Youth Ministries Department, General Conference of Seventh-day Adventists® Church, 12501 Old Columbia Pike, Silver Spring, MD 20904, U.S.A. Cover and inside design by Jonatan Tejel Printed in the United...
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...hardest part. You may have noticed that when it is time to begin a writing assignment, you suddenly develop an enormous desire to straighten your books, water your plants, or sharpen your pencils for the fifth time. If this situation sounds familiar, you may find it reassuring to know that many professionals undergo these same strange compulsions before they begin writing. Jean Kerr, author of Please Don’t Eat the Daisies, admits that she often finds herself in the kitchen reading soup-can labels—or anything—in order to prolong the moments before taking pen in hand. John C. Calhoun, vice president under Andrew Jackson, insisted he had to plow his fields before he could write, and Joseph Conrad, author of Lord Jim and other novels, is said to have cried on occasion from the sheer dread of sitting down to compose his stories. To spare you as much hand-wringing as possible, this chapter presents some practical suggestions on how to begin writing your short essay. Although all writers must find the methods that work best for them, you may find some of the following ideas helpful. But no matter how you actually begin putting words on paper, it is absolutely essential to maintain two basic ideas concerning your writing task. Before you write a single sentence, you should always remind yourself that 1. You have some valuable ideas to tell your reader, and 2. More than anything, you want to communicate those ideas to your reader. These reminders may seem obvious to you, but without a...
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...INTRODUCTION TO MARKETING Background Marketing. Several definitions have been proposed for the term marketing. Each tends to emphasize different issues. Memorizing a definition is unlikely to be useful; ultimately, it makes more sense to thinking of ways to benefit from creating customer value in the most effective way, subject to ethical and other constraints that one may have. The 2006 and 2007 definitions offered by the American Marketing Association are relatively similar, with the 2007 appearing a bit more concise. Note that the definitions make several points: * A main objective of marketing is to create customer value. * Marketing usually involves an exchange between buyers and sellers or between other parties. * Marketing has an impact on the firm, its suppliers, its customers, and others affected by the firm’s choices. * Marketing frequently involves enduring relationships between buyers, sellers, and other parties. * Processes involved include “creating, communicating, delivering, and exchanging offerings.” Delivering customer value. The central idea behind marketing is the idea that a firm or other entity will create something of value to one or more customers who, in turn, are willing to pay enough (or contribute other forms of value) to make the venture worthwhile considering opportunity costs. Value can be created in a number of different ways. Some firms manufacture basic products (e.g., bricks) but provide relatively little value above...
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...[pic] |[pic] |[pic] |[pic] |[pic] |[pic] | INTRODUCTION TO MARKETING [pic] [pic] | | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | |[pic] | | | |[pic] |[pic] | Lars Perner, Ph.D. Assistant Professor of Clinical Marketing Department of Marketing Marshall School of Business University of Southern California Los Angeles, CA 90089-0443, USA (213) 740-7127 INTRODUCTION TO MARKETING Background Marketing. Several definitions have been proposed for the term marketing. Each tends to emphasize different issues. Memorizing a definition is unlikely to be useful; ultimately, it makes more sense to thinking...
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...Welcome to the most unconventional weight loss book you’ll ever read! Wait—let’s stop there. To be honest, I kind of cringe at the thought of this being a weight loss book, because I firmly believe that we are so much more than numbers and that what really matters in life is who we are, not what we weigh. But I understand that you probably picked this book up because you’d like to be healthier and weigh less. I get it! I am very grateful that you are here, and I am excited to share my story and what I’ve learned from working with thousands of women just like you. So even though we’re not calling this a weight loss book, it definitely is a book that will help you release weight. What’s so unconventional about it is that it will tell you to stop dieting, to eat what you love, to ignore the numbers on the bathroom scale, and to change the way you think about controlling your weight. And, unlike most books about weight, we won’t be spending tons of time talking about what to eat. Instead, you’ll learn about balance, which will help you kick dieting and self-loathing to the curb. Listen, I know what you’re thinking: Balance, schmalance. You don’t care about balance. You just want to get rid...
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...a substitute for a face-to-face consultation with your physician, and should not be construed as individual medical advice. If a condition persists, please contact your physician. The testimonials on this Web Site are individual cases and do not guarantee that you will get the same results. This site is provided for personal and informational purposes only. This site is not to be construed as any attempt to either prescribe or practice medicine. Neither is the site to be understood as putting forth any cure for any type of acute or chronic health problem. You should always consult with a competent, fully licensed medical professional when making any decision regarding your health. The owners of this site will use reasonable efforts to include up-to-date and accurate information on this Internet site, but make no representations, warranties, or assurances as to the accuracy, currency, or completeness of the information provided. The owners of this site shall not be liable for any damages or injury resulting from your access to, or inability to access, this Internet site, or from your reliance upon any information provided on this site. All rights reserved. No part of this publication may be reproduced , transmitted, transcribed, stored in a retrieval system, or translated into any language, in any form, by any means, without the written permission of the author. IMPORTANT COPYRIGHT AND LEGAL NOTICE: You do NOT have permission to copy, re-distribute, resell, auction, or otherwise...
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...This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee. Saylor URL: http://www.saylor.org/books Saylor.org 1 Preface Writing is often a challenge. If you were ever challenged to express yourself via the written word, this book is for you. Writing for Success is a text that provides instruction in steps, builds writing, reading, and critical thinking, and combines comprehensive grammar review with an introduction to paragraph writing and composition. Beginning with the sentence and its essential elements, this book addresses each concept with clear, concise, and effective examples that are immediately reinforced with exercises and opportunities to demonstrate learning. Each chapter allows students to demonstrate mastery of the principles of quality writing. With its incremental approach, this book can address a range of writing levels and abilities, helping each student prepare for the next writing or university course. Constant reinforcement is provided through examples and exercises, and the text involves students in the learning process through reading, problem solving, practicing, listening, and experiencing the writing process. Each chapter also has integrated examples that unify the discussion and form a common, easy-tounderstand basis for discussion and exploration. This will put students at ease and allow for greater...
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