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Witherspoon Case

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Submitted By maurica
Words 523
Pages 3
Wilson Corporation
MEMO

TO: Mr. A.C. Zucaro Chief Executive Officer

FROM: Mrs. LaVonna Thomas External Management Consultant

DATE: January 15, 1999

SUBJECT: Great West Casualty v. Estate of D. Witherspoon

After I read about the Great West Casualty v. Estate of G. Witherspoon case it has attracted me to recommend the company to do something that could help save company business and save your reputation. Also it is important that, the company should act fast and work on their communication skills.

Background

Great West Casualty Company is known for serving the special needs of the trucking industry, which now has an issue with bad public relations. From an accident that took place on July 1. 1998, the adjuster at Great West Casualty Company has made a small issue into a legal issue from a miss communication phone call from Ms. Lang requesting information about her mother’s death. The adjuster thought that the family was preparing legal action against the company, so he took it in to his own hands to file suit on behalf of the company against Mrs. Witherspoon estate. This is why they company is in this situation now. The adjuster should have discussed this phone call with the communications department before sending Ms. Lang a legal claim filed against the Witherspoon estate.

Discussion

With this stated above you have to beware of the consequences of this problem. Great West Casualty Company has to review their communications guidelines before the loss of business, staff, and loyal or potential customers. This issue may also bring many problems against the Great West Casualty Company in future client business. Also you should keep in mind ways that will prevent this situations accruing again.

Recommendations

To prevent from repeating the same crisis in the future and keeping your staff and loyal clients or gaining

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