...* Name: Wrap and Roll JSC * Business: F&B * Brand: Wrap and Roll * Target customers * Owners: Nguyen Thi Kim Oanh + Nguyen Tu Anh * Management * Shareholders * Investors * History * Milestone Year | Milestones | 2006 | Established the 1st Wrap and Roll restaurant at 62 Hai Ba Trung, HCMC | 2011 | First franchise in Australia (now closed; unknown reason) | 2012 | First restaurant in Hanoi / Total 6 restaurants nationwide | | First franchise in Singapore ($400,000) | 2014 | Opened 2 more restaurants in Hanoi / Total restaurants across country: 9 | 2015-2016 | Launched the 10th restaurant in ViVo City, Dist. 7, HCMC | | Total restaurants in Singapore: 4 | | Looking to open more restaurants in Vietnam, specifically in Da Lat & Nha Trang | * Number of stores 1 | Ho Chi Minh | 62 Hai Ba Trung St., Dist. 1 | 2 | | 111 Nguyen Hue St., Dist. 1 | 3 | | 226 De Tham St., Dist. 1 | 4 | | SA1-1 Nguyen Van Linh St., Dist. 7 | 5 | | B3(23-24) Vincom Centre, Le Thanh Ton St., Dist. 1 | 6 | | 4F Diamond Plaza, 34 Le Duan St., Dist. 1 | 7 | | SC ViVo City, 1058 Nguyen Van Linh St., Dist. 7 | 8 | Hanoi | 33 Dinh Tien Hoang St., Hoan Kiem Dist. | 9 | | 5F Trang Tien Plaza, 24 Hai Ba Trung St., Hoan Kiem Dist. | 10 | | 5F Vincom Centre, 191 Ba Trieu St., Hai Ba Trung Dist. | 11 | Singapore | ION Orchard, 2 Orchard Turn, #B3-19 | 12 | | The Star Vista, 1 Vista Exchange Green, #B1-11 | 13 |...
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...Strengths The first defined Vietnamese fast food chain in Vietnam Fast food culture was initially imported to Vietnam in 1994 with the birth of the first restaurant named Chicken Texas on Nguyen Trai Street, District 1, Saigon. Gradually, a queue of foreign fast food jumbos have landed onto Vietnam and dominated the market with the everyday-seen names like KFC, Lotteria, Jollibee…They have helped shape up fast food culture with western style in the country that has been globally emerging at an amazing speed . A critical question is then raised that why we do not have pure Vietnamese fast food mode for Vietnamese people. Later, some Vietnamese brand names were with great effort introduced like Pho 24, Kinh Do Bakery, Wrap and Roll… However, insiders do not consider these names typical fast food vein. Mr. Truong Han Lam, Marketing Director of Lotteria commented that Kinh Do Bakery business was not a fast food model. Mr. Ly Qui Trung –Founder of Pho 24- added that the existing Vietnamese names were following a quick service mode, not fast food form. Owner of Wrap and Roll, Ms Kim Oanh, admitted that hers was a restaurant form, not fast food (”KFC, Lotteria, Jollibee,” 2012). In order to answer the question if there are any real Vietnamese fast food models, a definition of fast food needs being made clear. According to Oxford dictionary, fast food is an “easily prepared processed food served in snack bars and restaurants as a quick meal or to be taken away”...
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...Executive summary: This business plan provides all specific information about business’s founder’s vision and the basic strategic plan necessary for initial establishment and operation of Vietnam Garden restaurant such as marketing analysis, marketing strategy, management, etc., (Stephen P. Robins and David A. Decenzo, 2010, p.74) . To be located in Jalan Bukit Bintang, the Golden Triangle of Kuala Lumpur, Vietnam Garden is established to serve Vietnamese cuisine for people in Bukit Bintang and areas around it. The basic objective is to offer travelers and residents the fresh, creative, attractive Vietnamese traditional foods. In fact, we have strong unique selling position in attracting customer attention because we provide foreign cuisine and elegant dining services. Moreover, our restaurant will offer different services in order to develop the popularity of our restaurant brand name. Vietnam Garden will be dedicated to be a customer friendly environment by providing customer the best Vietnamese food and the best service as well. Objectives : Provide genuinely Vietnamese traditional cuisine. Showing customers that our restaurant is a good place to enjoy relaxing environment, together with nice food and excellent customer services. Maximize our reach to as many potential customers in the first six months. Hence, this is the important step before they get to know of our restaurant. Inform and remind customers about our restaurant. Achieve the image as the place for dining...
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...Vietnam has a population of 2,000,000 the population is made up of mainly Vietnamese and Ethnic Chinese. Other minorities include Khmer and Cham descendants that lived in central and southern Vietnam before it was conquered by the Vietnamese. There are a few Tribal groups in Vietnam that make up 7 percent of the population. Their ancestors came from other Asian countries and have settled in in Vietnam. The different ethnic groups get along for the most part, but the Vietnamese have hostility towards the Ethnic Chinese for having dominance in the national economy. 700,000 Vietnamese have entered the United States since 1975. According to the census bureau, 2011, the population for Asians in the United States is estimated at 18.2 million; of that 1.9 million are Vietnamese. States with the largest population of Vietnamese are California, Texas, Florida, Washington, Virginia, New York, and Massachusetts. Together these seven states have 65.7 percent of all Vietnamese born immigrants. California and New York have the largest of the population of Vietnamese; California with 5.8 million and New York with 1.8 million Vietnamese ethnicities. Vietnamese immigrants make up 3 percent of all the immigrants in the United States in 2006 (Census Bureau, 2006). Vietnamese are the fifth largest immigrant group in the United States. Of foreign-born Vietnamese 72.8 percent were naturalized U.S citizens. About two thirds were limited English proficient and 1.4 percent was unauthorized immigrants...
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...Red Line train to Field corner station. Frist, I would like to introduce Pho Hoa Restaurant, it is designed with warming and it carrying on Vietnamese design, this is the best restaurant I have ever known. I love special Vietnamese Noodle and its call “Pho” from Northern, special Noodle with beef, important thing in this dish is soup and its soup was prepare for several days before cuisine, that is a reason make it special with good or bad dish depend on soup. There are some kind of beefs to eat with, ball and fresh beefs, and there are some special vegetables together with this dish and it made different taste with other foods. However, In this restaurant has some special dishes from Central and Southern Vietnam such as “Cha Gio”, is call spring roll, it wrap eggs, ground...
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...Introduction The Ready made garments (RMG) sectors emerged in late 1970s. The first Garments Industry named “DESH” Garment which was established in 1979s. By 1980s about 800 factories. There was very good growth in the 1990s; about 3400 factories came into operation. Today more than 4600 units exporting more than $5 billion an contribute about 48 percent of ours national export earning, 9.5 percent of GDP. The total number of workforce employed in this sector is 1.8 million, which is half of the total industrial workforce of the country. Besides this, more than 15 million people work in related industries from button-making to truckers to Insurance underwriters. Almost 85 percent of garments workers are women and most of them have come from villages. After introduction of the Multi Fibers Agreement (MFA). ASIA has become the world’s foremost exporters. Initially production was concentrated in the East Asian countries like Korea, Hong Kong, Singapore, and Taiwan, but by the middle of the 1980s others Asians countries become major producers like Bangladesh, Cambodia, Nepal, Haiti, Laos Madagascan and Myanmar emerge as major exporters of garments manufactures. Bangladesh is a good example of a country who was benefited from quota restriction on the countries export under MFA & General System of preferences (GSP) introduced in 1971 gave Bangladesh general access to European Union (EU), Canada and USA markets. BGMEA members export all kinds of woven, knit and sweaters...
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...support http://talkfinanceonline.com/swot-analysis-of-mcdonalds/ SWOT analysis of Mcdonalds April 18th, 2012 | Author: admin Share Swot analysis on McDonalds. McDonalds is an international food outlet preferred by every age group around the world. It is a multinational food outlet, despite this it has to be analyzed to evaluate its strengths, weaknesses, opportunities and the threats. Let’s analyze the outlet using swot analysis. Weakness * The weakness that hits the list is the employee turnover rate. Every year many of their employees are fired out of the restaurant * McDonalds mostly advertises products and food items that targets children. You will notice that bill boards always display the advertisements of Happy Meal and any other deal that is ordered for the kids mainly * Health conscious people seldom complain that they do not provide us with the organic and healthy food. This becomes their weakness when they get in the complaints * They also face quality issue at times. This affects the business as they are running the outlet worldwide, if one franchise gets affected others also get a bad name Strength * McDonalds holds a very strong brand name worldwide * They have large partnerships with other companies that provides them with their desired products, this increases the goodwill of the company * Socially responsible firms earn a good name in the market due to their projects they do to help people, McDonalds is one the most reputed...
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...CHAPTER 1 INTRODUCTION As the demand of Food Industry continues to upsurge at the present time, people as the consumers tend to explore for a unique food outlet which can offer products suitable to their taste and preferences. Since meals on the go are nothing new in the Food Service Industry, there is an outgrowing demand of people who are looking for healthy, “Home- Cooked Meals” and finding them outside their traditional way of eating. Food that is flavorful and healthy is making the grade, which explains why ethnic or native meals are among top home meal replacement preferences. Hence, Food chains are becoming popular already. Considering this fact, the proposed business is entitled “Harampangan ha Sinirangan”, this has the quickness of the service in fast-food chains and the convenience that most upscale restaurants gives to its customers and top it all with meals and delicacies that are inspired by purely Eastern Visayas Cuisine. The local residents and tourists as the major target beneficiaries, tend to discover a place where to gather, relax, enjoy and eat something new. Having these ideas, the proposed business would be a place that would cater with that needs and wants. It would be first Food Outlet that would offer purely native meals and delicacies. The proposed business would be situated at Real Street, Sagkahan Tacloban City. It is therefore accessible and is located near with the prospective target consumers. The proposed business would not only...
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...With over 100 years in the shoe industry, Converse has been a brand with many different associations. It has marketed and positioned itself in numerous ways and has managed to maintain a high level of brand recognition with all ages and walks of life. It was the World’s first performance basketball sneaker. It was worn by the entire Army Air Corps in WWII. It was the official sponsor of the 1984 Olympics, and it was the shoe that Kurt Cobain was famously wearing when he died. It would be hard to argue that any other brand has been independent enough to be tied to so many market segments. This paper will provide insight into how Converse and the Chuck Taylor All Star was able to maintain its prominent position in the shoe market for over 100 years, despite competition, an ever changing market, and even bankruptcy. History Of Converse In 1908, Converse began as a rubber shoe company specializing in tennis shoes, rubber boots and automobile tires. The All Star shoe was created in 1917 as a specialized basketball shoe. It was competing with A.G. Spalding, U.S. Rubber, and Goodrich. Spalding invented the basketball as we know it today, and the basketball shoe, which included a rubber sole for traction. Previously, athletes competed in a high top shoe with a leather sole. At this time, the sport of basketball was still primitive and lacked the national prominence it has today. In 1921, Converse brought on Charles “Chuck” H. Taylor as a traveling sales representative to...
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...|[pic] | | | |Amity GlObal BUsiness SCHOOL, hYDERABAD | |[pic] | |Service Marketing Project Report On Café Coffee Day | | | | | |Submitted by :- Nandita Sadani | |Enrollment No. :- A30601909048 | PREFACE Marketing strategies are methods followed by most successful and well known companies to improve their scope in any market. It is a means by which we determine whether one company is better than the other or...
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...2014 Trends Report Top 10 Global Spa and Wellness Trends Forecast 2014 Trends Report Top 10 Global Spa and Wellness Trends Forecast This is our 11th annual Trends Forecast, and I have never been more excited about the spa and wellness industry. So many of the trends we predicted over the past decade are now coming to fruition…helping businesses thrive and helping people live more healthfully every day. At the same time, we are seeing new, provocative ideas that will have a dramatic impact around the globe. The 2014 trends reflect an industry that is reimagining core elements of spa and wellness and exploring brave, new directions. It is gratifying to see a healthy dose of healthy travel in several of the trends; bold new ideas in mainstays like aromatherapy and hot springs take hold; and the development of new models for classic destination spas. It is also rewarding to watch trends in technology, beauty and fitness shape how we will live (and look)—and even take note of how the industry will help people address dying, illness and major life changes. And finally, there is a trend we forecasted in 2013 that continues to capture our imagination: mindfulness. We feel strongly that it is important to watch how this is evolving, and you’ll see a short synopsis of this “über trend” in the report. Spafinder Wellness 365™’s Trends Forecast reports on what is happening in our industry, but we also strive to present a true forecast of what lies ahead. Some ideas are still on...
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...Growing Up Asian in Australia file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0000.html[2014-6-18 23:54:32] Growing Up Asian in Australia file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0000.html[2014-6-18 23:54:32] Growing Up Asian in Australia Growing up Asian in Australia file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0001.html[2014-6-18 23:54:33] Growing Up Asian in Australia Growing up Asian in Australia ...................................... Alice Pung Edited by file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0002.html[2014-6-18 23:54:33] Growing Up Asian in Australia Published by Black Inc., an imprint of Schwartz Media Pty Ltd Level 5, 289 Flinders Lane Melbourne Victoria 3000 Australia email: enquiries@blackincbooks.com http://www.blackincbooks.com Introduction and this collection © Alice Pung & Black Inc. Individual works © retained by the authors. Reprinted 2008 . ALL RIGHTS RESERVED. 2008. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form by any means electronic, mechanical, photocopying, recording or otherwise without the prior consent of the publishers. Photo of Hoa Pham by Alister Air. Photo of Joy Hopwood by Yanna Black. The National Library of Australia Cataloguing-in-Publication entry: Pung, Alice (ed.) Growing up...
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...Bali & Java Resorts, Retreats and Pool Villas ElEgant REsoRts & Villas of Bali The island of the gods The island of Bali is among the most popular stops in Indonesia - the island’s people, culture, rhythmic dances, volcanoes, sculptured rice paddies, spectacular beaches, and beautiful scenery, combined with a stunning array of accommodations, make it a delectable place to visit. The Balinese dedicate themselves to a vibrant and elaborate set of beliefs and an intriguing culture. Scores of sacred holidays and festivals are celebrated each year with ritual and pageantry. Ubiquitous palmleaf offertory plates are replenished daily with flowers and fruit to honour the deities and placate evil spirits. Thousands of temples and altars dot the fertile landscape, rising from rice terraces and family compounds in rural hamlets that have remained mostly unchanged for a thousand years or more. Humble caretakers for the gods, the Balinese have also been blessed with the inherently unselfish gift of hospitality. So Bali is an obvious choice for the plethora of heavenly hideaways that the island has to offer. The name “Ubud” comes from a word that means “medicine” the area is well-known amongst locals for the medicinal plants which grow there and for Como to locate two well-being resorts there makes perfect sense. When to go Bali has a tropical climate with a year round average temperature of 31 degrees Celsius. Bali has two seasons; the dry season that officially runs from...
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...How To Use Chopsticks Will you eat a sandwich with a spoon or use a fork to have an ice cream? No? Why? Because every food, to taste better, must be consumed using the right vessels and cutlery! Same is the case with Chinese and Japanese foods which seem to taste better when eaten with chopsticks. The origin of chopsticks can be dated back to China, around 3000 to 5000 years ago. Widely used in Japan, China, Korea and Vietnam to eat all kinds of foods, most of the chopsticks are made of bamboo while some are also made of ivory, plastic, silver and jade. They are considered as extensions of the fingers and are considered much better than spoons and forks in their usage. Although the respective Asian communities use chopsticks as effortlessly and naturally as Europeans use forks, it doesn’t really come that easily for the rest of us. Despite the fact that most of the world thinks of them as impossible feats, chopsticks actually provides your hands with a physical affinity with the food — something that our quintessential spoons, forks and knives can never boast of. Having said that, we also acknowledge that eating with chopsticks could require some training and hence the next section that talks about how to use chopsticks. Eating With Chopsticks * Clasp one chopstick between your thumb and middle finger. The chopstick must be in such a position that it is placed at the base of your thumb and at the lower joint of the middle finger. While the bottom chopstick remains intact...
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...Army Regulation 670–1 Uniforms and Insignia Wear and Appearance of Army Uniforms and Insignia Rapid Action Revision (RAR) Issue Date: 11 May 2012 Headquarters Department of the Army Washington, DC 3 February 2005 UNCLASSIFIED SUMMARY of CHANGE AR 670–1 Wear and Appearance of Army Uniforms and Insignia This rapid action revision, dated 11 May 2012-o Integrates the Program Executive Office Soldier products list guidance into the Uniform Quality Control Program (para 2-8). o Makes administrative changes (app A: marked obsolete forms and publications; corrected forms and publication titles; and corrected Web site addresses; glossary: deleted unused acronyms and corrected titles/abbreviations as prescribed by Army Records Management and Declassification Agency). *Army Regulation 670–1 Headquarters Department of the Army Washington, DC 3 February 2005 Effective 3 March 2005 Uniforms and Insignia Wear and Appearance of Army Uniforms and Insignia Corps of Cadets, United States Military Academy, only when their respective uniform regulations do not include sufficient guidance or instruction. It does not apply to generals of the Army, the Chief of Staff of the Army, or former Chiefs of Staff of the Army, each of whom may prescribe his or her own uniform. During mobilization, the proponent may modify chapters and policies contained in this regulation. History. This publication is a rapid action revision (RAR). This RAR...
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