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Part A: Topic Outline I. Purpose for this investigation is to pin-point problem within the Roanoke branch of Phoenix Advertising which has led to the recent resignations of an art director and an account executive, increasing client complaints about quality of work, productivity and demoralization of employees within that branch. II. Site visit to Roanoke branch was performed in order to investigate issues. A. Compared Corporate policy with branch policy 1. Compared branch policies regarding work hours against corporate policy 2. Questioned branch managers regarding their policies 3. Questioned branch HR manager about documentation and enforcing of corporate policy. B. Survey employees regarding daily operations and policy 1. Preformed one-on-one interviews with 3 human resource employees on company policy. 2. Preformed one- on-one interviews with 10 managers on branch policy. 3. All branch employees surveyed regarding work conditions. C. Reviewed past year of business reports. D. Interviewed clients, both satisfied and dissatisfied 1. Conducted phone surveys with dissatisfied clients who had recently closed their accounts with Roanoke branch. 2. Mailed out satisfaction surveys to current client list of Roanoke branch. III. Main causes for problems plaguing the Roanoke branch are the unlimited number of new client projects, short staffing, and thus overworked employees, lack of communication between departments and declining employee job satisfaction. A. Lack of understanding of company policy when compared to branch policy. 1. Management does not follow HR procedure causing stress and overworking employees. 2. Branch HR managers not enforcing corporate policy. 3. Employees do not understand or fully know there employee contracts. B. Low company morale in surveyed employees. 1.

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