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Yas Waterworld Marketing Plan

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Submitted By nernest
Words 3289
Pages 14
José Francisco Rosselló Solivellas César Jimeno Campos Jose Antonio Rodríguez Cuenca Ernest Llofriu Palou

INTRODUCTION ................................................................................................. 3 EXTERNAL ANALYSIS ...................................................................................... 3 MACRO ENVIRONMENT ................................................................................... 3
Economic'factors'and'tendencies'....................................................................................................................'3' Environment'factors'and'tendencies'.............................................................................................................'4' Technological'factors'and'tendencies'...........................................................................................................'7' Demographic'factors'and'tendencies'............................................................................................................'8' Social'and'cultural'factors'and'tendencies'.................................................................................................'9' Political'and'legal'factors'................................................................................................................................'10'

MICROENVIRONMENT .................................................................................... 13
Competitors'............................................................................................................................................................'13' Suppliers'..................................................................................................................................................................'13'

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...an international organization where I can contribute my skills, passion, and cultural experience to increase the profitability of the company. LANGUAGE– Fluent in English and basic level Arabic EDUCATION University of Central Florida | United States Bachelor of Science in Business Administration. Major: Marketing | Electives: Architectural Design Scholarships: Florida Bright Future | Valencia CC Summer Honors Scholarship University of Canberra | Australia Business Exchange Study Abroad Program PROFESSIONAL EXPERIENCE Marketing Executive Intern Teebah Telecommunications | Orlando, United States  Developed individualized marketing plan to create new market niche for company.  Redesigned store database system to generate comprehensive, timely reports.  Promoted products and services; generated leads and initiated sales.  Established and improved client communications; maintained ongoing relat ionships.  Addressed customer inquiries; interpreted and delivered information; proposed suggestions; provided guidance; identified, investigated and negotiated conflicts.  Conducted surveys and analyzed results. Administrator of Business Excellence Department Yas Waterworld | Dubai, United Arab Emirates  Designed company executive summary reports, department email templates, notice boards, flyers, and company audit preparation guidelines and more.  Has won best presentation for department for in internal audit report presentation.  Record and file customer complaints & reply to...

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