...steps (media planning)8 Online network and virtual technology support and promotion9 Management of the effects 4 Budget 5 Evaluations of the outcomes 6 * A. Introduction Introduction of China and its features China is situated in eastern Asia on the western shore of the Pacific Ocean. Among the 220,000 kilometers of rivers the Changjiang (Yangtze), Huanghe (Yellow River) and Zhujiang (Pearl River) are the most famous. Yangtze River Basin is the cradle of Chinese civilization, as the many cultural-historical sites along the banks of the Yangtze River attest. China is divided into 35 administration unites, including 23 provinces, five autonomous regions (Inner Mongolia, Ningxia, Guangxi and Tibet), four municipalities directly under the central government (Beijing, Shanghai, Chongqing and Tianjin) and two special administrative regions (Hong Kong and Macau). China has beautiful scenery, with mountains and ranges, highlands, plains, basins, and hills. There are thousands of mountains of various sizes scattered across China's vast territory. Mountains have a special role in Chinese Buddhism because Buddhists tend to build Buddhism temples and shrines on secluded mountains. The four most well-known Buddhist mountains are: Wutai Mountain in Central China's Shanxi Province, Putuo Mountain, close to Hangzhou, in East China's Zhejiang Province, Mount Emei in Sichuan and Jiuhuashan in Anhui Province. China...
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...Singapore Press Holding A Case Study GROUP 6 Special Group Project S P Jain Center of Management Singapore Amit Ambardekar Apoorv Babel GMBA07F261 GMBA07F278 Manu Gupta Parul Nagpal GMBA07D169 GMBA07D240 Preface S P Jain Center of Management has the academic support of Bharatiya Vidya Bhavan's. S P Jain Institute of Management & Research, Mumbai is ranked among the Top Ten Business Schools in Asia and India. In order to replicate its success and achievements in management education in the global arena, S P Jain decided to established centers of excellence in different parts of the world. The first international campus of S P Jain was established at the prestigious Knowledge Village in Dubai in the year 2004. and the 2nd international campus in the city of Singapore. Global MBA program of the S P Jain Center of Management is designed to train individuals to work in the new global economy. With over 900 teaching hours, the course is equal to most two-year MBA programs. The program is conducted jointly at S P Jain’s Dubai and Singapore campuses. As a part of the curriculum, students are required to do a “Special Group Project” based mainly on the Industry Research. We, for this, have taken up a project on Singapore Press Holdings. The project is a case study which looks into: a). History of SPH b). SPH foray into internet - AsiaOne c). AsiaOne, Journey d). ST...
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...A pen (Latin penna, feather) is a writing implement used to apply ink to a surface, usually paper, for writing or drawing. Historically, reed pens, quill pens, and dip pens were used, with a nib dipped in the ink. Ruling pens allow precise adjustment of line width, and still find a few specialized uses, but technical pens such as the Rapidograph are more commonly used. Modern types also include ballpoint, rollerball, fountain, and felt or ceramic tip pens.[1] Contents | The main modern types of pens can be categorized by the kind of writing tip or point: A mark made on paper with a rollerball pen, and the tip of that pen * A ballpoint pen dispenses viscous oil-based ink by rolling a small hard sphere, usually 0.7–1.2 mm and made of brass, steel or tungsten carbide.[2] The ink dries almost immediately on contact with paper. The ballpoint pen is usually reliable and inexpensive.[citation needed] It has replaced the fountain pen as the most common tool for everyday writing. * A fountain pen uses water-based liquid ink delivered through a nib. The ink flows from a reservoir through a "feed" to the nib, then through the nib, due to capillary action and gravity. The nib has no moving parts and delivers ink through a thin slit to the writing surface. A fountain pen reservoir can be refillable or disposable, this disposable type being an ink cartridge. A pen with a refillable reservoir may have a mechanism, such as a piston, to draw ink from a bottle through the nib, or it may...
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...date: 01/15/2015 - 08:20 Anyone who continues to believes in the all powerful CB after today is a fool. The Next Round of the Great Crisis as Begun Posted by: Phoenix Capital... Post date: 01/15/2015 - 17:10 At this point, the writing is on the wall: nothing can be taken for granted. No assurances or promises or proclamations will hold. MiSSioN ACCoMPLiCe... Posted by: williambanzai7 Post date: 01/15/2015 - 16:06 Je Suis _________ User login Username: * Home "It's Carnage" - Swiss Franc Soars Most Ever After SNB Abandons EURCHF Floor; Macro Hedge Funds Crushed Submitted by Tyler Durden on 01/15/2015 06:07 -0500 Search Password: * C reate new account Request new password Log in Bank of England Soros LIBOR National Bank Bond Crude Equity Markets None Reuters Twitter Fail France George Swiss Monetary Policy Switzerland Swiss Franc Twitter Volatility Tw eet 489 Like 382 Share 143 31 "As if millions of macro hedge funds suddenly cried out in terror and were suddenly silenced" Over two decades ago, George Soros took on the Bank of England, and won. Just before lunch local time, the Swiss National Audio Commentary From RanSquawk: open in browser PRO version Are you a developer? Try out the HTML to PDF API pdfcrowd.com Bank took on virtually every single macro hedge fund, the vast majority of which were short the Swiss Franc and crushed them, when it announced, first, that it would go further...
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...date: 01/15/2015 - 08:20 Anyone who continues to believes in the all powerful CB after today is a fool. The Next Round of the Great Crisis as Begun Posted by: Phoenix Capital... Post date: 01/15/2015 - 17:10 At this point, the writing is on the wall: nothing can be taken for granted. No assurances or promises or proclamations will hold. MiSSioN ACCoMPLiCe... Posted by: williambanzai7 Post date: 01/15/2015 - 16:06 Je Suis _________ User login Username: * Home "It's Carnage" - Swiss Franc Soars Most Ever After SNB Abandons EURCHF Floor; Macro Hedge Funds Crushed Submitted by Tyler Durden on 01/15/2015 06:07 -0500 Search Password: * C reate new account Request new password Log in Bank of England Soros LIBOR National Bank Bond Crude Equity Markets None Reuters Twitter Fail France George Swiss Monetary Policy Switzerland Swiss Franc Twitter Volatility Tw eet 489 Like 382 Share 143 31 "As if millions of macro hedge funds suddenly cried out in terror and were suddenly silenced" Over two decades ago, George Soros took on the Bank of England, and won. Just before lunch local time, the Swiss National Audio Commentary From RanSquawk: open in browser PRO version Are you a developer? Try out the HTML to PDF API pdfcrowd.com Bank took on virtually every single macro hedge fund, the vast majority of which were short the Swiss Franc and crushed them, when it announced, first, that it would go further...
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...A. Geography >China stretches some 5,026 kilometres (3,123 mi) across the East Asian landmass. China is bordered by seas and waters eastward, with the East China Sea, Korea Bay, Yellow Sea, Taiwan Strait, and South China Sea, and bordered by landmasses on its 3 other sides, from North Korea to Vietnam. China has been officially and conveniently divided into 5 homogeneous physical macro-regions: Eastern China (subdivided into the northeast plain, north plain, and southern hills), Xinjiang-Mongolia, and the Tibetan-highlands. Its physical features are multiples. The eastern and southern half of the country, its seacoast fringed with offshore islands, is a region of fertile lowlands and foothills with most of the agricultural output and human population. The western and northern half of China is a region of sunken basins (Gobi, Taklamakan), rolling plateaus, and towering massifs, including a portion of the highest tableland on earth (Tibetan Plateau) with lower agricultural possibilities and thus, far less populated. Traditionally, the Chinese population centered around the Chinese central plain and oriented itself toward its own enormous inland market, developing as an imperial power whose center lay in the middle and lower reaches of the Yellow River on the northern plains. More recently, the 18,000-kilometers coastline have been used extensively for export-oriented trade, making a power shift, with the coastline provinces becoming the leading economic center. With an...
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...The Origins of the Chinese Empire, to 220 C.E. these cities, built by rulers to move troops and supplies, were traveled by traders transporting such items as metal tools and utensils, lacquered wood plates and boxes, silk, pottery, gems, salt, and lumber. A money economy emerged, using copper coins called cash, with center holes for stringing them together for counting and carrying. China's towns and cities were likewise linked into a large economic system . Trade between China and distant lands A metal bell from the Zhou era. was difficult and dangerous, but by the era's end commerce was conducted by sea with Southeast Asia and by land routes crossing Central Asia. The Central Asian Connection Central Asia, a vast expanse to China's north and west where the climate was too dry for farming (Map 2), was home mainly to pastoral nomads who grazed herds on its plateaus and plains. Skilled on horseback, the nomads occasionally attacked Chinese settlements to carry off goods and supplies, but they also spread commerce and useful knowledge. Some nomads, for example, exchanged their Central Asian nomads connect China with other cultures Nomads and Chinese adopt horse riding and crossbows from each other Iron tools and weapons spread to China, enhancing farming and warfare hides, wool, and horses for Chinese silk, pottery, metalware, and wood products and then traded these items with other societies across Central Asia. Over time, connections with the...
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...Art in the dark: the ritual context of Buddhist caves in western China Robert Sharf Preamble One can imagine a simpler time, when art was ‘art’ because it engendered an ‘aesthetic experience’, a time when art was understood with reference to beauty, and beauty was something that could not be reduced to utility or function alone. Just as the New Critics approached a work of literature through ‘close reading’, the meaning of a work of art could be deduced, it was presumed, from a close critical analysis of the autonomous object. This approach is not without appeal: in giving prominence to beauty and aesthetic experience, one assumes some degree of congruence between the aesthetic intent of the artist and the affective response of the intended viewer, both of which are vested in the work itself. In other words, situating the import of an aesthetic work within the object itself, rather than, let’s say, in its cultural context, enables one to circumvent the complex issues of production and reception, not to mention the apparent gap that separates the two. The art-historical counterpart of New Criticism, perhaps best exemplified in the formalism of Heinrich Wölfflin, Roger Fry and Clement Greenberg, found itself on the defensive during the last quarter of the twentieth century.1 Following the historicist and postmodernist currents of the day, art historians were increasingly critical of approaches predicated on the presumed autonomy of the object. Moving...
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...The work of this year’s laureate, Shigeru Ban, has also been displayed at Vitra. Huddled on a lawn, his structures, three fifty-dollar tents sheathed in standard-issue plastic tarps from the U.N., intended for the refugees of the Rwandan civil war, looked as if any minute they might be loaded on a pallet and removed. Ban’s work lay underneath the plastic: a simple skeleton of recycled-paper tubes, fitted together with plastic joints and braced with ropes describing the pattern of an unfinished star. Ban, who has built museums, mansions, corporate headquarters, and a golf-course clubhouse in South Korea, takes pleasure in distinguishing himself from his peers, and in pointing up their excesses: not much of their work could fit into a kit that comprises eleven elements (Paper Tube A, Paper Tube B, plastic peg), including the bag. “This company has the most expensive collection of architecture,” he says. “My tents became their cheapest collection.” In a profession often associated with showmanship and ego, Ban’s work appears humble, and appropriate to a historical moment that celebrates altruism, or its posture. The Supreme Court Justice Stephen G. Breyer, a member of the Pritzker jury, told me that he was moved by Ban’s commitment to the dispossessed. “The world is filled with billions of people, and most of them live in conditions where they will never see an architect or an architect-designed space,” he said. “To have a first-rate architect pay attention to those in need of...
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...How To Use Chopsticks Will you eat a sandwich with a spoon or use a fork to have an ice cream? No? Why? Because every food, to taste better, must be consumed using the right vessels and cutlery! Same is the case with Chinese and Japanese foods which seem to taste better when eaten with chopsticks. The origin of chopsticks can be dated back to China, around 3000 to 5000 years ago. Widely used in Japan, China, Korea and Vietnam to eat all kinds of foods, most of the chopsticks are made of bamboo while some are also made of ivory, plastic, silver and jade. They are considered as extensions of the fingers and are considered much better than spoons and forks in their usage. Although the respective Asian communities use chopsticks as effortlessly and naturally as Europeans use forks, it doesn’t really come that easily for the rest of us. Despite the fact that most of the world thinks of them as impossible feats, chopsticks actually provides your hands with a physical affinity with the food — something that our quintessential spoons, forks and knives can never boast of. Having said that, we also acknowledge that eating with chopsticks could require some training and hence the next section that talks about how to use chopsticks. Eating With Chopsticks * Clasp one chopstick between your thumb and middle finger. The chopstick must be in such a position that it is placed at the base of your thumb and at the lower joint of the middle finger. While the bottom chopstick remains intact...
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...A Suicide Survivor: The Life of a Chinese Migrant Worker at Foxconn Sunday, 25 August 2013 12:50By Jenny Chan, The Asia-Pacific Journal | In 2010, 18 employees working for Foxconn in China attempted suicide. These shocking events focused world attention on the manufacturing supply chains of China's export industry and the experience of working within them. What had driven these young migrant assembly line workers to commit such a desperate act? This article provides a first-hand account of the experiences of one of those who survived a suicide attempt, 17-year-old Tian Yu. Her personal narrative is embedded within the broader context of labour process, work organisation and managerial practice at Foxconn, the Taiwaneseowned multinational whose 1.4 million Chinese workers provide products and components for Apple and others. Factory conditions are further shaped by the company trade union and Chinese government policies. The paper concludes with additional contextualisation indicating the emergence of an alliance of workers, students, scholars and transnational labour movement activists who are campaigning for Chinese workers' rights. Among the most prominent firms in the global supply chain that operates in China is Foxconn, the Taiwanese-owned multinational electronics contract supplier. Foxconn is the trading name for Hon Hai Precision Industry Company and, with a workforce of 1.4 million, it is the largest private sector company in China and one of the world's largest employers...
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...Go to All About Homonyms | A | | a | very short little insignificant English word | | eh | an interrogative utterance | | | | | acts | things done | | ax | chopping tool | | | | | ad | short for advertisement | | add | short for addition | | | | | adds | performs additions | | ads | more than one advertisement | | adze | axe-like tool | | | | | ade | fruit beverage | | aid | to assist | | aide | an assistant | | | | | aerie | eagle's nest | | airy | breezy | | | | | aero | of aircraft | | arrow | slender, pointed shaft | | | | | affect | to change | | effect | result | | | | | ail | sick | | ale | beer | | | | | | | | air | stuff we breathe | | are | 1/100th of a hectare | | e'er | contraction of "ever" | | ere | eventually | | err | to make a mistake | | heir | one who will inherit | | | | | | aisle | walkway | | I'll | contraction of "I will" | | isle | island | | | | | all | everything | | awl | pointed scriber | | | | | allowed | permitted | | aloud | spoken | | | | | altar | raised center of worship | | alter | to change | | | | | an | a single instance | | Ann | a woman's name | | | | | ant | insect | | aunt | parent's sister | | | | | ante | preliminary bet | | auntie | sister...
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...Turmeric: The Ayurvedic Spice of Life ©2003 Prashanti de Jager Great Healers, in one form or another they are sought out by all of us. Somewhere inside we all seek balanced happy lives and so we seek that which will grant us health and joy. This article is about Turmeric, one of the planet’s great healers. This healer is not obscured in some esoterica and not distanced by a cosmic price tag. As usual with great healers, it is very close to you and readily accessible, in fact, it is probably in your house right now, though it may be hard to believe that such a common item is one of the world’s best all around herbs. The core of its worldwide ubiquity is found while walking through the bazaars of India where you are bound to find a masala wallah, a spice seller, with mounds of Turmeric that he is selling by the kilo. It is a great sight in the midst of mountains of clove buds, black pepper fruits, coriander seeds, cinnamon bark, cardamom pods and all these marvelous colorful spices that the world has loved since Silk Road days. Ayurveda is as full of commonsense as it is humming of the mystical and so, especially since it is an oral tradition, it is with the common people of India, like the spice sellers and the village mothers, that many traditions of herbal knowledge are learned and passed from elder to child for countless generations. In this way the ability of Turmeric is proven and its legacy grows. I have learned so much about ‘common’ herbs from ‘common’ people that I could...
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...SEED PROCESSING AND STORAGE Principles and practices of seed harvesting, processing, and storage: an organic seed production manual for seed growers in the Mid-Atlantic and Southern U.S. Copyright © 2004 by Jeffrey H. McCormack, Ph.D. Some rights reserved. See page 28 for distribution and licensing information. For updates visit www.savingourseeds.org For comments or suggestions contact: jeff@gardenmedicinals.com For distribution information please contact: Cricket Rakita Carolina Farm Stewardship Association www.carolinafarmstewards.org www.savingourseed.org P.O. Box 448, Pittsboro, NC 27312 (919) 542-2402 or Jeff McCormack Garden Medicinals and Culinaries www.gardenmedicinals.com www.savingourseeds.org P.O. Box 320, Earlysville, VA 22936 (434) 964-9113 Seed Processing and Storage: Principles and Practices TABLE OF CONTENTS Principles of seed harvesting and processing..................................................................................... Seed harvesting and extraction.............................................................................................................. Harvesting..................................................................................................................................... Dry seed processing ................................................................................................................... Wet seed processing .................................................................................
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...McDonald’s Corporation Marketing Plan Susie Ransom MKT Abstract This paper discusses McDonalds Marketing Plan for the future. Below I will cover the goals and objectives of their current and future coals for the corporation. Topics that will be discussed include the Situation Analysis, customer environment, competition, economic growth and stability, political trends, technological advancements, sociocultural trends, marketing goals and objectives, marketing strategy, marketing implementation and finally the timeline in which it will take McDonalds to implement these goals. Executive Summary McDonalds is known as the world number one selling Fast Food Company. They serve their famous burgers and fries in over one hundred countries around the world. While the majority of their restaurants are stand alone, they also have many franchises that are owned by everyday people like me and you. Their franchises have been their ticket to success; they are the top in the fast food industry because they stay unified in quality and marketing aspects. No matter which type of restaurant, whether corporate or franchised owned. Although, McDonalds are number one in the industry, in order to stay in their position they need to increase sales through expanding into new markets. They have been successful in the past in China and other markets. One of their strengths lies in their versatility to adapt to the culture of foreign markets. By serving traditional cuisine along...
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