OMM615 Strategic Marketing, Advertising & Public Relations Ashford University Instructor: Debra McKoskey-Reisert 8 April 2014 to 19 May 2014 Week 2 Assignment: Integrated Marketing Communications Word Count: 1,296 20 April 2014 Assignment Brief (Due by 11:59pm MT, Day 7, Monday) IMC Tactics Select a Fortune 500 company and research their IMC. In a three- to four- page paper (not including the title and reference pages), analyze at least three- to- four IMC tactics (Chapter
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Marketing Plan: Coca-Cola in 2015 Matt Curd Matt Curd Page 1 Marketing Plan Purpose: In brief the purpose is to market a new innovative beverage packaging for Coca-Cola. The packaging has been designed around the brief ‘consider the creation of a new concept form of beverage packaging container for 2015.’ The Coca-Cola Company is one of the largest manufacturers, distributors and marketers of nonalcoholic beverage concentrates and syrups in the world. Coca-Cola's headquarters are in
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Guide to Assessment 2 for MKC1200 Principles of Marketing Due to space constraints, the Unit Outline contains the bare minimum of information needed for this assessment task, so I have put together a few notes here to guide you through. I hope it helps you and results in better quality assignments for us to mark and more rewarding results for you! 1.0 Format and style Basically, you are writing a report on some marketing issues. Make sure you use a consecutive numbering system
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0. Name of the company Serbanakal 1. Nature of business Serbanakal focuses on selling Islamic posters. Instead of selling Islamic poster we are also do charity work. Each unit of poster sold will be donated 20% , which 10% goes to the orphanage and other 10% goes to the “Telekung Project”. 2. Industry profile Serbanakal was established to give the best Islamic posters to people. We believe that there are not many businesses which offer
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AND MANAGEMENT KIMBER MADERAZZO 662.12 MARKETING COMMUNICATIONS FALL 2014 TUESDAYS 6:00-‐10:00 P.M. MALIBU CAMPUS SYLLABUS 662.12 MARKETING COMMUNICATIONS FALL 2014 Day/Class time: Tuesday’s
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THE COURSE OUTLINE (SYLLABUS) 1. Course Name and Code: MKT 248/1 – Introduction to Marketing 2. Day, Time, Semester: Thursday, 18:30, Fall 2010 3. Instructor: Gorjan Lazarov, EMBA, Katz Business School, University of Pittsburgh 4. Contact: E-mail: gorjan.lazarov@aauni.edu 5. Office hours: Thursday, 17:30 – 18:30 6. Prerequisites: MTH 111 7. Credits: 3 8. Workload For An Average Student (weekly): |Lecture
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Marketing Plan: Coca-Cola in 2015 Matt Curd Matt Curd Page 1 Marketing Plan Purpose: In brief the purpose is to market a new innovative beverage packaging for Coca-Cola. The packaging has been designed around the brief ‘consider the creation of a new concept form of beverage packaging container for 2015.’ The Coca-Cola Company is one of the largest manufacturers, distributors and marketers of nonalcoholic beverage concentrates and syrups in the world. Coca-Cola's headquarters
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UNIVERSITY | | |SCHOOL OF BUSINESS | PRINCIPLES OF MARKETING BA003IU 1. COURSE STAFF Lecturer: Nguyen Thi Huong Giang Room: A207 E-mail: giangnth@hcmiu.edu.vn (preferred contact method) Consultation Hours: Anytime with appointment, from Monday to Thursday All students are advised to make
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Tutorial Letter 101/3/2012 Marketing research MNM3025 Semester 1 & 2 Department of Marketing and Retail Management This tutorial letter contains important information about your module. Bar code MNM3025/101 CONTENTS 1. 2. 3. 4. 5. 6. 7. 8. 9. Introduction and welcome Purpose and outcomes of the module Lecturer and contact details Module related resources Student support services for the module Module specific study plan Assessments Examination Concluding remarks Page reference guide Assignments
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Young Entrepreneur’s Business Plan Competition 2013 Guidelines Marty Strong Purpose The Young Entrepreneurs’ Business Plan Competition is sponsored by the Entrepreneurship Advancement Center and businesses throughout the area. The competition provides participants with an opportunity to develop and present a business plan to start a new business or to offer a new product or service within an existing business. Entrepreneurial business ideas are strongly encouraged. Participants
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