colleagues in developing the project and people who have willingly helped me out with their abilities. * Group members INDEX 1. CRM introduction 2. Architecture of CRM 3. Hospitality industry 4. Classification of industry 5. Top players in India 6. Challenges for hospitality industry 7. Customer management in hotel industry 8. Research framework 9. Technology and CRM 10. CRM software for the hotel industry 11. CRM in Oberoi hotels 12. CRM in TAJ
Words: 9495 - Pages: 38
the other hand, the Lebanese culture regards education as a vital tool for progress and social welfare. The achievement MBA is winning wide social acceptance and is said to improve education quality. Although HCU is ranked as the 11th among the top universities in Lebanon, maintaining a good position at the educational industry is not easy. The educational industry in Lebanon is very competitive, having more than 41 accredited universities and vocational institutes. However, Universities in general
Words: 9231 - Pages: 37
A. INTRODUCTION Ford Motor Company started out with Henry Ford’s passion of engineering and mechanics. Ford’s first leap into the world of automotive mechanics was in 1899 when he founded the Detroit Automobile Company, in Dearborn Michigan. It was not long after the Detroit Automobile Company failed that Ford founded the Ford Motor Company on June 16, 1903. What made Ford’s vision different from the other 87 car companies in the United States at the time was Fords understanding
Words: 13520 - Pages: 55
McLester, Felishia Phillips, Chalese Sydnor MKT421 April 12, 2012 C. Jeanine Fulton General Electric Final Marketing Plan In today’s business community, the complexity of inventing new products and services is vital to expanding a company’s brand. Organizations are challenged with anticipating consumer’s needs and wants during the concept phase of creating the next company innovation. Products and services are the foundation of an organization existence. Incorporating new merchandise in a competitive
Words: 5755 - Pages: 24
of Johnson & Johnson. The analysis includes a brief background of the company, discussion over the economic outlook and market competition, followed by its financial performance, and article that talks about the company’s portfolio and credit ranking. Comments about the company’s future are also included along with the conclusion and references. II. BACKGROUND Johnson & Johnson Corporation was founded in 1886 by Robert Wood Johnson, an American entrepreneur and industrialist. Inspired
Words: 4763 - Pages: 20
A Fundamental Valuation of the BMW Group Authors: Jalpesh Madlani – MSc Applied Economics and Finance Jens Chr. Ulvestad – MSc Applied Economics and Finance Supervisor: Jeppe Schoenfeld, Deloitte Number of Pages and Total Characters: 120 pages, 254.877 characters Submission Date: October 22nd 2012 Master Thesis – Copenhagen Business School 2012 Resumé This thesis conducts an in-depth analysis of the BMW Group in order to determine the fair value of the Group’s share price and to conclude
Words: 60927 - Pages: 244
Chapter:01 Introduction 1.1.Background of the report: Employees, as well as business owners, are always interested in what is available when it comes to compensation and benefits so they can plan accordingly. Since these benefits are increasingly expensive for businesses to offer, the options available to employees can change frequently. In order for an employee to utilize this information effectively they must be aware as to what is available and when, they must also be able to understand
Words: 3624 - Pages: 15
Revised and Final Draft January 2015 Not to be quoted Strategy for Export Diversification 2015-2020 Breaking into new markets with new products Dr. Zaidi Sattar Policy Research Institute of Bangladesh Prepared as a Background paper for the Seventh Five Year Plan 1 Table of Contents List of Tables .............................................................................................................................ii List of Figures ....................................................
Words: 28195 - Pages: 113
on “Analysis of the Cement Industries of Bangladesh in respect to Royal Cement Limited” I expect this report to fulfill the requirements of my internship program (BBA) at Royal Cement Limited. I have given my best effort in preparing this report and top makes it a worthy one. In order to prepare this report I have gathered some practical knowledge about Royal Cement Limited, which will assist me to incorporate my professional life and will enrich my real of knowledge. My each aspect of the topic is
Words: 30737 - Pages: 123
Designed to Lead 2009 Annual Report Contents A.G. Lafley Letter to Shareholders Bob McDonald Letter to Shareholders Touching Lives P&G Brands — Designed to Be Leaders Billion- and Half-Billion Dollar Brands Improving Life P&G Leaders — Built from Within Corporate Officers Board of Directors P&G at a Glance Financial Contents Shareholder Information 11-Year Financial Summary 1 5 8 10 12 16 18 24 25 26 27 72 73 Financial Highlights FINANCIAL SUMMARY (UNAUDITED) Amounts in millions, except
Words: 43458 - Pages: 174
