Available online at www.sciencedirect.com Procedia - Social and Behavioral Sciences 46 (2012) 5553 – 5557 WCES 2012 elop an entrepreneurial spirit Lia Codrina Contiu a *, Manuela Rozalia Gabor b*, Daniela Stefanescu c a bc , Tirgu-Mures, N. Iorga no. 1, 540088, Romania Abstract As corporate entrepreneurship plays an important role in the process of strategic renewal of existing firms, universities are the means through which students can develop their innovative and entrepreneurial
Words: 2735 - Pages: 11
1. INTRODUCTIONOver the past decade, customers are becoming harder and harder to be pleased with what were delivered to them in exchange of the customer’s disposable income (Parasuraman et al. 1985) (Reichheld & Sasser 1990). Nowadays, customers are more critical to product / service they purchase. Enterprises are trying to offer something innovative to differentiate them selves among the ever increasing competition. Prior to any purchasing decision, according to Kotler (1973), one of the
Words: 5850 - Pages: 24
with her qualification on it which helped in advertising her brand. * Within days she was booked for the next 6 months. She then removed the banner and since then she never advertised. She let her products speak for themselves. Best Practice Management * Shahnaz Husain’s aim was to get India on the world beauty map as she felt terrible about the fact that India was never represented at any world beauty congress. She worked desperately hard to achieve her aim * In the course of her studies
Words: 487 - Pages: 2
diversity, equal employment opportunities and fair treatment for employees. Management Behavior Managers must utilize available resources to enhance productivity, quality of work life, and profit by enabling employees to utilize their talents and maximize their usefulness. Managers have considerable impact on employee behavior by influencing their actions and attitudes. Research states that critical factors for business success are (1) recruiting and retaining skilled employees, (2) increasing
Words: 1125 - Pages: 5
Three generic strategies, including advantages and disadvantages (cost, differentiation and focus - major emphasis) Overall cost leadership is based on creating a low-cost position relative to a firm’s peers, managing relationships throughout the entire value chain to lower costs. (McDonalds, Walmart) Pitfall: Too much focus on one or a few value chain activities. Increase in the cost of the inputs on which the advantage is based. The strategy is imitated too easily. A lack of parity on differentiation
Words: 1447 - Pages: 6
Clarification of Rules of Acceptance in Making Business Contracts Dr. Md. Abdul Jalil Associate Professor of Law Department of Business Administration, Faculty of Economics and Management International Islamic University Malaysia (IIUM) E-mail: abduljalil@iiu.edu.my, abd_jalil2@yahoo.com Abstract Business firms and Business corporations enter into thousands of contracts everyday. Making a formal and written contract is very important for business corporations and firms although oral contracts are
Words: 11771 - Pages: 48
Hilton Group Presentation Module: Strategic Management (MGT3170) Tutor: Stephane Bignoux Seminar: Thursday, 9am Group members Student Number Syarifah Nadzlira Myra Syed Abdul Rahman M00470174 Syed Nadim Armani Syed Abdul Rahman M00470173 Adefolaju Adeosun M00295266 Suna Balman M00242429 Company Background • • • • • • • Founded in 1946 by Conrad Hilton and based in McLean, VA It is a leading global hospitality company Owns, manages and develops
Words: 4687 - Pages: 19
Business Management 2 (Part-time) SBM2111 TEST1 12 March 2011 Surname_________________________________ Initials_________ Student No.________________________ INSTRUCTIONS 1. Hand-in this question paper with your answer sheet. Failing to hand in the question paper will be PENALISED BY 100% 2. Complete your answers on the attached Multiple Choice Answer sheet - DO NOT RECORD ANSWERS ON THE QUESTION PAPER 3. Use a BLACK PEN or HB pencil to complete your answers. Make sure your choice
Words: 2116 - Pages: 9
kini lebih menaruh perhatian pada biaya dan value yang dapat diberikan oleh barang atau jasa yang ditawarkan. Kebanyakan perusahaan, pada berbagai tingkatan telah menanggapinya dengan program management yang terkait dengan kualitas, misalnya dengan Total Quality Management (TQM), Six Sigma, dan management lini atau lini produksi. Organisasi yang gagal menanggapi perubahan yang terjadi saat ini akan menempatkan dirinya pada competitive disadvantage. THE STRATEGIC IMPORTANCE OF QUALITY Banyak perusahaan
Words: 1298 - Pages: 6
Unit Title: Introduction to Business Guided Learning Hours: 100 Level: Level 4 Number of Credits: 12 Learning Outcome 1 The learner will: Understand the objectives of a business, what resources they need and to whom they are accountable. Assessment Criteria The learner can: 1.1 Define and show an understanding of the important business terms related to corporate objectives. Indicative Content 1.1.1 Define and show an understanding of the terms ‘corporate aims’, ‘corporate objectives’
Words: 1115 - Pages: 5