PRODUCT MANAGEMENT INTRODUCTION TO PRODUCT MANAGEMENT Role and Scope of Product Manager Role of Product Manger Responsible for marketing of individual products or product lines • Creation and conceptualization of strategies for improving and marketing the assigned product line or brands. • Projection and determination of financial and operating plans for such products. • Monitoring execution and results of plans, with possible adaptation of tactics to evolving conditions. Scope of Product
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Iranian Journal of Management Studies (IJMS) Vol.6, No.1, January 2013 pp: 77-97 Glass Ceiling and Women Career Advancement: Evidence from Nigerian Construction Industry Obamiro John Kolade1*, Obasan Kehinde2 1. Department of Business Studies,Covenant University, Ota,Ogun State, Nigeria 2. Department of Business Administration,Olabisi Onabanjo University, Ago-Iwoye Ogun State, Nigeria (Received: 9 December 2011; Revised: 19 February 2012; Accepted: 26 February 2012) Abstract Despite the fact that
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Locker−Kienzler: Business and Administrative Communication, Eighth Edition III. Basic Business Messages 10. Informative and Positive Messages © The McGraw−Hill Companies, 2008 C H A P T E R 10 Informative and Positive Messages Learning Objectives After studying this chapter, you will know: 1 When to use common business media. 2 How to use the chosen channel effectively. 3 How to write letters and memos. 4 How to compose some of the common varieties of informative and positive
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HIGH-LEVEL EMPLOYEE INVOLVEMENT AT DELTA AIR LINES Bruce E. Kaufman As described in this unique case study, Delta Air Lines operates one of the most advanced, highlevel employee involvement programs in the nation. Based on in-depth field study and personal interviews, the development, structure, operation, and business goals of the program are described. The study then summarizes the business benefits and costs of this type of high-level employee involvement program and concludes with 12 “lessons
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CHAPTER 1 INTRODUCTION TO RESEARCH Instructional Goals 1. To generate interest in research for the students by driving home the point that successful managerial problem solving is nothing other than understanding and analyzing the situation at hand, which is what research is all about. 2. To help students differentiate between research‐based problem solving and “going by gut‐feeling”, the latter of which might sometimes help to solve problems in the short term, but might lead to systemic long‐term adverse consequences
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report includes how Israel makes their agriculture sector superior in compare to world’s other countries. 1|Page 1. Overview of Israel’s Agriculture Israel’s agriculture is characterized by high technological level, pressure irrigation systems, automatic and controlled mechanization and high quality seeds and plants. Israel meets most of its food requirements through domestic production to produce over 5 million tons of field crops, 1.15 billion liters of milk, 1.6 billion eggs and 1.2
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course provides an in-depth exploration and practical application of basic marketing tools. These include product policy, pricing, promotion, distribution, sales management, and customer segmentation and retention. In most classes, we will analyze case studies that require us to identify marketing opportunities, refine value propositions, select customer segments and develop marketing programs for a variety of management situations. The course also includes a number of creative and analytic assignments
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S w W11594 FROM IN-HOUSE TO JOINT R&D: THE WAY FORWARD FOR NOKIA DENMARK PhD student Marcus Møller Larsen and Professor Torben Pedersen wrote this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain names and other identifying information to protect confidentiality. Richard Ivey School of Business Foundation prohibits any form of reproduction
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Acknowledgement First we owe a great many thanks to the many people who have helped us in completing our report. We show our deepest gratitude to our honorable course instructor Mr. Adeyl Khan for giving us the permission to do this report. We are also thankful to him for guiding us throughout our entire project and correcting various aspects of our work with endless patience and attention. We would also like to thank Khondker Murshid, Assistant General Manager at R.B Group of Companies Limited
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of effort in expanding their R&D center and testing their new devices to make them issue free. Samsung Mobile has become one of the world's leading android mobile phone producers. Since Samsung Mobile bought android technology in the mobile market, they have developed and come up with better technology and hardware in their mobile phones that have made them the android mobile market leader. Samsung has introduced many android phones with low price and high technology. Although Samsung Mobile
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