around the world seek to cross-list their shares on overseas exchanges has intrigued scholars during the past two decades. A general dissatisfaction with the conventional wisdom about investment barriers segmenting global investors and how cross-listings overcome those barriers cleared the way for newer wisdom about informational problems and agency conflicts, and how firms could overcome weaknesses in corporate governance by listing on, and thus “bonding” to, overseas markets with stronger regulatory
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Classic Airlines Marketing Solution MKT/571 Classic Airlines Marketing Solution Classic Airlines Classic Airlines (CA) is the 5th largest airline enterprise in the world that is comprised of more than 375 jets that travel to 240 cities and run in excess of 2,300 flights daily (University of Phoenix, 2012). 25 years following its inception, CA has grown to employ 32,000 people. Last year, CA earned over $10 million profit on $8.7
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Marketing Principles and Practises Marketing: Overall Concept This is all about management for a business in how their goals will be achieved to meet the needs of its customers. Apple’s Marketing Concept Apples market concept is to do research about the market they are going in. This is so that they know the ins and outs of the product that they are going to sell and see what people think about it. Apple will also find a product that they are interest in and make it much better than their
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writing a short analysis paper (including recommendations and/or conclusions) is like writing an “action memo” or executive memo in business. The following sections go over how to organize and format your written work here in class and in the business world to be attractive to the reader and effective in getting your point across. Approach: * Read the entire case carefully before you actually begin to write the paper, and make careful notes (including your emotional reactions, which can be useful)
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bKash Customer Satisfaction Research Methodology Abstract My research is about customer satisfaction of “cash in” and “cash out” services of bKash. I will talk about the usefulness of M-commerce by bKash and its success in Bangladesh for people with low income. For this, I will make a survey of 60 bKash customers and form 11 hypothesis’s about this. My model will show how each aspect of bKash’s services affects customer satisfaction. Using the research I will
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Term Paper Critically discuss the theories of motivation. Driving forces to get admission in the University of Dhaka Course: Principle of Management Prepared for Mr. Masudur Rahman Assistant Professor, Department of Marketing University of Dhaka Date of Submission April 16, 2011 LETTER OF TRANSMITTAL 16 April 2011 Mr. Masudur Rahman Assistant Professor, Department of Marketing University of Dhaka Dear Sir, As per the task assigned by you as term paper, an
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has meant different times in different lands to different people. Nonetheless, as ethical concerns are an inseparable element of business, advertising cannot ignore them. Sadly, the advertising industry has rarely cared to look beyond immediate marketing objectives. The argument in the industry is that it is the government’s job to judge what is right and what is wrong. Shirking its own responsibility for regulation, the industry has belittled business values and agencies have harmed their balance
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854-8762 (f) drl2@columbia.edu August 2004 Revised February 2005 Second Revision May 2005 Thanks to Kathleen Chattin from Intel Corporation and Darin Klein from Microsoft Corporation, members of the Marketing Science Institute Brands and Branding Steering Group, and participants at the Marketing Science Institute Research Generation Conference and 2004 AMA Doctoral Consortium for helpful feedback and suggestions. BRANDS AND BRANDING: RESEARCH FINDINGS AND FUTURE PRIORITIES ABSTRACT Branding
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Renee Ojo Ohikuare Process Management and Organizational Theory Reaction Paper 3 October 12, 2011 Professor Arevalo The Face of Higher Education: Corporate Social Responsibility, Stakeholders and the Managerial Role Abstract The purpose of this paper is to examine three themes that have been discussed in our Management Process and Organizational Theory course: Corporate Social Responsibility, the Stakeholders, and Managerial Roles. Corporate Social Responsibility emphasizes the commitment
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wineries are looking abroad to new markets to expand their reach and increase sales. One of those new emerging markets is Southeast Asia, which consists of Vietnam, Thailand, Singapore, the Philippines, Indonesia, and Malaysia. For the purpose of this paper I have left out Laos, Burma, and Cambodia because of import restrictions and poor demand for imported wines. In 2010, Oregon saw an increase in the number of wine cases exported to 59,537 from 35,664 in 2009. As the fourth largest wine producing
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