University of Nottingham Measuring Service Quality in Distribution Logistics Using SERVQUAL and AHP: A Case Study in a Pharmaceutical Wholesaler in Turkey HARIKA KARPUZCU MSc Operations Management University of Nottingham Measuring Service Quality in Distribution Logistics Using SERVQUAL and AHP: A Case Study in a Pharmaceutical Wholesaler in Turkey by Harika KARPUZCU 2006 A Dissertation presented in part consideration for the degree of “MSc Operations Management” Contents
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Online Brand Communities Used As Part of Relationship Marketing: A Case Study of Blizzard BA-Thesis - Morten Hedegaard Nielsen 2010 Abstract Purpose During the last few decades competition in consumer markets has increase dramatically and fragmented the markets. Consequently, the discipline of marketing has changed radically from transactional marketing into relational marketing. Today, the entertainment industry is one of the most rapidly growing industries, where competition intensifies
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Factors of customer Satisfaction in telecom industry: A study on Airtel Bangladesh Limited By: Sabrina Alam ID# 1220775 An Internship report presented in Partial Fulfillment Of the Requirements for the Degree Bachelor of Business Administration Independent University, Bangladesh September, 2015 Factors of customer Satisfaction in telecom industry: A study on Airtel Bangladesh Limited By: Sabrina Alam ID# 1220775 Has Been Approved September, 2015 ---------------------------------
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revenues, reducing customer acquisition costs, and inhibiting customers' susceptibility to marketing efforts of competitors (Knox and Walker, 2001; Rundle-Thiele and Mackay, 2001). The primary objective of this research is to select three brand loyalty influences (from the twelve) in the article by Moola and Bisschoff (2014) then motivate why the three can be grouped together logically. The secondary objectives are to: * Expand on Moolla's questions by doing a literature study on three brand loyalty
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A Project Report On “Study On Customer Satisfaction In Business To Business Selling Relationship’’ Submitted To: Submitted By: Dr. P. Sridharan Ayan Naskar Associate Prof. & H.O.D. Roll no: 14382008 Pondicherry University
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this situation aiming for the customer satisfaction is the most challenging task for banks. Through the satisfied customers, a bank can easily measure the effectiveness of the business, its potential and position in the industries and the areas that are needed to polish and improve. But gathering a satisfied customer is not an overnight miracle but with the full of patience and bountiful of effort. It is a well known fact that no business can exist without customers. So they must be satisfied. More
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the customer perception, the quality of services offered by the restaurant, the perception of the restaurant as compared t the competitors in the market, the speed with which the customers are attended to. It is also quiet imperative to look at the perceived price of the various products. In order to discover the authenticity of this survey, a keener scrutiny on the methodology used in this research is quite important. Again looking at the real pertinent issues that affect the research study, it
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INTRODUCTION: The background of the essay is discussed in the first chapter .Then, the research findings about customer satisfaction in Apple iPhone is being discussed in the next chapter. This finding is found out by taking short interview of students and some working professionals in the University of Chester. In the end the research comes to conclusion with understanding about what drives customer to buy Apple iPhone in comparison to other mobile phones available in market. 1.1 BACKGROUND: The background
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MP A R Munich Personal RePEc Archive Factors affecting on customers’ satisfaction an empirical investigation of ATM service Kumbhar, Vijay Abasaheb Marathe College, Rajapur (Maharashtra) India, Shivaji University, Kolhapur Dist- Kolhapur (Maharashtra) India 01. March 2011 Online at http://mpra.ub.uni-muenchen.de/32713/ MPRA Paper No. 32713, posted 09. August 2011 / 17:44 IJBEMR Volume 2, Issue 3 (March, 2011) ISSN 2229‐4848 The Journal of Sri
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Measurement of Customer Satisfaction Level Of consumer Product Assignment On: Measurement of Customer Satisfaction Level Of consumer Product Pre Pared For: Salma Sultana Course Teacher of Marketing Pre Pared By: Group: Marketing 2ed Year Batch: 10th Name: Saydur Rahman Sourav ID: 301138 Submission Date: 3.04.2013 Siddheswari University College Date: 3 February, 2013. The Course
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