Introduction: China's hotel industry has only really existed since 1978. So far, it has been drawing on the successful experience of the Western, or simply copies part of the management mode from western hotels. Undoubtedly, both the hotel management theories and modes in western countries are advanced and perfect compared with those of China. However, just as Rome is not built in one day, the successful and mature mode is developed and accumulated throughout a long time in Western society. If
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PRESS Tourism Management 29 (2008) 403–428 www.elsevier.com/locate/tourman Progress in Tourism Management Event tourism: Definition, evolution, and research Donald Getzà Haskayne School of Business, University of Calgary, 2500 University Ave. N.W., Calgary, Alberta, Canada T2N 1N4 Received 24 April 2007; accepted 31 July 2007 Abstract This article reviews ‘event tourism’ as both professional practice and a field of academic study. The origins and evolution of research on event tourism are
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Kendall College The Peninsula Hotel Chicago A Marketing Plan • Executive Summary Set in the heart of the “Magnificent Mile”, The Peninsula Hotel Chicago is ideally situated for visitors to experience all that the city has to offer. On the doorstep of Chicago’s premier business and shopping district, the hotel is located in the center of the city’s most exclusive shops and steps from the historic Water Tower. The Peninsula Chicago has 339 luxurious and spacious guestrooms and suites furnished
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2.2 Theory of bank management mode 8 Part 3 Analysis 10 3.1 Management mode of China Merchants Bank 10 3.21 Industrial structures 10 3.22 Services provide to customers 11 3.23 Source of profit 12 3.24 Financial products 12 3.3 The advantages of China Merchants Bank under the construction of international financial center 13 3.31 History and location 13 3.43 Headquarters circle 15 3.5 The challenges of China Merchants Bank under the construction of international financial center
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Student Handbook 2012 WELCOME TO WAIKATO Welcome to the University of Waikato. I hope you make the most of your time here and the opportunities that will present themselves during the course of your study. You have come to an excellent university that is ranked top in 10 subjects under the Government’s Performance Based Research Fund. We are also internationally connected; we have research connections and student exchanges with some of the world’s top universities. I urge you to consider
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AEROSPACE MBA Syllabus & Curriculum 2015-2016 Contact: Phone: +33 5 61 29 48 64 Fax: +33 5 61 29 48 07 E-mail: aerospace.mba@tbs-education.fr TABLE OF CONTENTS Welcome to the Toulouse Business School Aerospace MBA program 3 The pedagogical philosophy 4 The general structure of the Aerospace MBA 4 Assessment guidelines 7 Team Building Seminar and Leadership Development 10 Core Management 14 Process Workshops 23 Electives 34 Corporate mission
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AEROSPACE MBA Syllabus & Curriculum 2015-2016 Contact: Phone: +33 5 61 29 48 64 Fax: +33 5 61 29 48 07 E-mail: aerospace.mba@tbs-education.fr TABLE OF CONTENTS Welcome to the Toulouse Business School Aerospace MBA program 3 The pedagogical philosophy 4 The general structure of the Aerospace MBA 4 Assessment guidelines 7 Team Building Seminar and Leadership Development 10 Core Management 14 Process Workshops 23 Electives 34 Corporate mission
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The Authority on World Travel & Tourism Travel & Tourism Economic Impact 2015 Malaysia For more information, please contact: Rochelle Turner Head of Research rochelle.turner@wttc.org ©2015 World Travel & Tourism Council Foreword The World Travel & Tourism Council (WTTC) is the global authority on the economic and social contribution of Travel & Tourism. WTTC promotes sustainable growth for the sector, working with governments and international institutions to create
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I. Investigate global market 1. Defining global market In the aspect of marketing, global market is the set of many foreign markets which include every available buyer or potential buyer of a product or a service. This concept allows international company forecast the capacity of the market in an effective way. A country’s overseas market includes foreign customer market, industrial market and government market. 2. Investigate global market Investigate global market is the process
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dubaiThe current issue and full text archive of this journal is available at www.emeraldinsight.com/1753-8335.htm JPMD 1,1 Dubai – a star in the east A case study in strategic destination branding Melodena Stephens Balakrishnan University of Wollongong in Dubai, Dubai, United Arab Emirates Abstract Purpose – Worldwide approximately 200 national economies are competing in the destination market. In 2006, global government and capital expenditure exceeded US$1,480 billion making destination
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