Page 1 of 20 IEN Exam 2 Table of contents: IEN : International entry Strategies ERP Risk management Page 2. LAW: CISG 3 IPL Problems INCOTERMS 2000 Page 7. Marketing 4: Perception, Motivation and learning Attitudes, personality and lifestyle Group influence and opinion leadership Page 10. Simon Roland Hermans Page 2 of 20 International entry strategies Market entry strategy chapter 9 Hollensen Types of entry modes are: Export Intermediate Hierarchical
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difficult for a company to enter an industry. Some possible barriers to entry are: * Economic of Scale * Product Differentiation * Capital Requirements * Switching Costs * Access to Distribution Channels. * Cost Disadvantages Independent in Size * Government Policy 2) Rivalry Among Existing Firms A competitive move by one fir can be expected to have noticeable effect on its competitors and thus may cause retaliation or counter efforts. According to porter
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the global market arena. Up at a branch level of choice consumers have too much and sometimes left behind by developments in technology. For example mobile phones with the level of competition and technological design features of the respective advantages of the most significant because each brand offers a special and unique product technology served by trained staff
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Study Guide #1 FALL 2014 MKTG8 Note: Many students find these exams harder than they expected them to be. You do need to study, including reviewing lecture notes and the book. Chapter 1 Overview Marketing- is the activity, set of instructions, and process for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Exchange- people giving up something in order to receive something else they would rather have. Production
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financial statement users to question the relevance and usefulness of historical cost accounting (HCA). The propensity to use fair value accounting (FVA) is imminent as we enter into a borderless economy and as financial markets evolve that require more current and relevant financial information. The U.S. Generally Accepted Accounting Principles (GAAP) and International Financial Reporting Standards (IFRS) joint effort to establish a uniform accounting standard has caused alarm to U.S. companies and accounting
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__________________________________________________ 8 Organization Chart ___________________________________________________________ 9 How the Business was formed Articles and By Laws of Corporation ____________________________________________ 10_ Advantages and Disadvantages of Business _______________________________________ 12 Detains of number and types of product __________________________________________ 15 Industry Analysis Major Competitors __________________________________________________________
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Introduction In 1976, a couple of college dropouts, Steve Jobs and Steve Wozniak, founded Apple Computer. Working out of the Jobs family garage they built a computer circuit board that they named the Apple I. Jobs made it Apple’s mission to bring an easy to use computer to market and in 1978 introduced the Apple II, which was a relatively simple machine that people could use out of the box. Apple quickly became the industry leader, until IBM entered the PC market in 1981, which lead to Apple fundamentally
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A proven approach for entrepreneurs only Outline for a Business Plan Stein Bjørnstad 2002 Modified – based on a freely available template from Ernst & Young. Executive Summary The Executive Summary should not be a mere listing of topics contained in the body of your business plan but should emphasize the key issues presented. A critical point that must be communicated in the Executive Summary is your company’s distinctive competence—the factors that will make
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looked too late for me to recover academic ability and to apply to universities. My parents disappointed me and my teacher already gave up the idea of my going on the universities. How to overcome? – Best friend and learn maturity I strongly believe that one great person can change others through my experience. Thanks to a good friend, I could overcome adolescent wandering. I gladly recall his help even now, after 16 years from that time. His name is Hong who is an orphan with poverty. But
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trade is made exchange product, service, and factor of product in different country or place. International trade also called word trade. It reflects that Countries in the world economy on the coexistence relationship. * to exploit comparative advantage 2. Providing a recent example, explain what is meant by free trade. Free Trade mean that state cancel constraints and obstacles on import and export trade, Cancel all kinds of preferential treatment and privileges of national import and export
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