CHAPTER ONE – BUSINESS ORGANIZATION AND ENVIRONMENT Unit 1.1 – Nature of Business Activity • A business is a decision-making organization that uses inputs to produce goods and/or services Inputs: resources used in the production process Outputs/products include: Goods: physical, tangible products Services: intangible products Exist to satisfy the needs (basic necessities) or wants (desires) of people, organizations and governments Important to have clearly defined functions/processes
Words: 30408 - Pages: 122
INFOSYS LIMITED CODE OF CONDUCT AND ETHICS Originally adopted by the Board of Directors on 10 April 2003; Amended version adopted by the Board of Directors on 15 April 2011; Amended version adopted by the Board of Directors on 7 May 2013; Amended version adopted by the Board of Directors on 9 October 2014 Preamble “This Code of Conduct is intended to establish and clarify the standards for behaviour in the organisation. However, no Code of Conduct can cover all situations you may encounter
Words: 14108 - Pages: 57
Exam : 312-50 Title : Ethical Hacker Certified Ver : 02-23-2009 312-50 QUESTION 1: What is the essential difference between an 'Ethical Hacker' and a 'Cracker'? A. The ethical hacker does not use the same techniques or skills as a cracker. B. The ethical hacker does it strictly for financial motives unlike a cracker. C. The ethical hacker has authorization from the owner of the target. D. The ethical hacker is just a cracker who is getting paid. Answer: C Explanation: The ethical
Words: 34575 - Pages: 139
Beyond Feelings A Guide to Critical Thinking NINTH EDITION Vincent Ryan Ruggiero Professor Emeritus of Humanities State University of New York, Delhi BEYOND FEELINGS: A GUIDE TO CRITICAL THINKING, NINTH EDITION Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions © 2009, 2007 and 2004. No part of this publication may be reproduced
Words: 102651 - Pages: 411
An article on Merchant Banking in Bangladesh: A Case Study on Prime Finance & Investment Ltd Abstract Prime Finance & Investment Limited has been running its merchant banking operations for about fourteen years. In this short period of time it has gained great momentum and expanding at a fascinating rate. However, the growth can be best evaluated by considering the financial factors as well as its operations. Capital market of Bangladesh is yet to play its potential role as a vehicle
Words: 6320 - Pages: 26
electronic product. This Research also studies that product are reaching up to the expectation of customer or not. A electronic product company differentiate its product on different grounds. So we study that, for which qualities company is advertising, those features that product have or not. SCOPE OF THE STUDY ? This Report will help to understand the consumer behaviour towards purchasing a new Washing Machine or Refrigerator. ? It also opens the various factor which can effect the purchase
Words: 6303 - Pages: 26
MARKETING 7E People real Choices This page intentionally left blank MARKETING 7E People real Choices Michael R. SAINT JOSEPH S SOLOMON ’ U OLLINS NIVERSITY Greg W. MARSHALL R C OLLEGE Elnora W. THE UNIVERSITY OF SOUTH CAROLINA UPSTATE STUART Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial
Words: 160652 - Pages: 643
Marketing Manager | * Provides advice and strategies in various fields in marketing e.g. accountability of sales and production, objective feedback etc. * They also help to formulate a marketing plan and research | * Methods of marketing and advertising products and service | * Meetings * Focus groups * Newsletters * Feedback sessions | Health and safety committee | * For expert knowledge to minimize risk to potential
Words: 6674 - Pages: 27
Retailing in the 21st Century Manfred Krafft ´ Murali K. Mantrala (Editors) Retailing in the 21st Century Current and Future Trends With 79 Figures and 32 Tables 12 Professor Dr. Manfred Krafft University of Muenster Institute of Marketing Am Stadtgraben 13±15 48143 Muenster Germany mkrafft@uni-muenster.de Professor Murali K. Mantrala, PhD University of Missouri ± Columbia College of Business 438 Cornell Hall Columbia, MO 65211 USA mantralam@missouri.edu ISBN-10 3-540-28399-4
Words: 158632 - Pages: 635
Co-Advisor Co-Chair of Committee John C. Liechty Associate Professor of Marketing Dissertation Co-Advisor Co-Chair of Committee Peter Ebbes Assistant Professor of Marketing David J. Huff Clinical Assistant Professor of Supply Chain and Information Systems Johannes Baumgartner Professor of Marketing Head of the Department of Marketing *Signatures are on file in the Graduate School iii ABSTRACT Political marketing sits at the nexus of two disciplines, political science and marketing
Words: 34057 - Pages: 137