Scott / CULTURAL-PRODUCTS INDUSTRIES REVIEW / March 2004 10.1177/1078087403261256 URBAN AFFAIRS ARTICLE CULTURAL-PRODUCTS INDUSTRIES AND URBAN ECONOMIC DEVELOPMENT Prospects for Growth and Market Contestation in Global Context University of California, Los Angeles ALLEN J. SCOTT The article begins with a brief definition of the cultural economy. A first generation of local economic development policy approaches based on place marketing and associated initiatives is described. The possibilities
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Genomic Health, Inc. External Analysis Report Presented to: Dr. Karen Middleton Texas A&M University – Corpus Christi Submitted by: Jacinda Martinez Jennifer Kindred Shiwei Chen Yang Gao Ying Zhang October 16, 2013 TABLE OF CONTENTS LIST OF TABLES iii EXECUTIVE SUMMARY iv INTERNAL ENVIRONMENT 1 MISSION STATEMENT 1 FINANCIAL RATIO ANALYSIS 1 STOCK ANALYSIS 2 VRIO TEST 3 CORE COMPETENCIES 3 Research & Development 3 Patents 5
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TalentTalk A SilkRoad TalentTalk Report SOCIAL MEDIA & WORKPLACE COLLABORATION 2012 Latest Practices, Key Findings, Hottest Topics TABLE OF CONTENTS 3 4 5 6 7 8 9 10 12 13 14 15 Executive Summary Methodology and Respondent Profile Corporate Approaches to Social Media Access Why Do Employees Use Social Media at Work? “Socializing” with Customers Twitter and Facebook Prevail: Corporate Social Networks Lag Mobile Devices: Personal Use of Social Media at Work Social Media Policy in the Workplace
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3. What do you think are the major social problems faced by nations in the present era of globalization? When historians write of the world’s recent history, they are likely to reflect on two trends: the advance of globalization and the spread of democracy. Globalization has been the more contentious, because it has effects both good and bad, and democracy has opened space for people to protest the bad effects. So, controversies rage over the environmental, economic and social consequences of globalization
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Assignment Front Sheet Qualification Unit Number and Title Pearson BTEC Level 5 HND Diploma Business Y-601-1259 / Unit 19 / Marketing Planning Student Name Student No. Assessor name TOM FARNSWORTH Date of Issue Completion date 16th February 2015 Assignment title Learning outcome 1 Be able to compile marketing audits 27th March 2015 Unit 19: Marketing Planning Assessment criteria In this assessment you will have the opportunity to present
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1 Table of Contents Executive Summary .......................................................................................................1 Coach’s History..............................................................................................................2 Coach’s Current Profile..................................................................................................3 Coach’s Future Plans..................................................................................
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EXECUTIVE SUMMARY This report summarizes the articles about the Shopaholism in the light of Consumer Behaviour. It starts with a research about the Consumer behaviour which points out what external (group, cultural and family influences) and internal factors influence a consumer decision and what are the steps that comprise a consumer decision making process. Then there is a research summarized about what are shopaholics, what motivates them to indulge in this excessive shopping, how they are different
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Term paper On Identifying the Marketing Strategy in Existing mobile Company in Bangladesh [pic][pic][pic] [pic] [pic][pic] Siddheswari University Collage, Dhaka Department of Marketing Term paper on Identifying the Marketing Strategy in Existing Mobile Company in Bangladesh Submitted to Md. Mizanur Rahman
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Chapter 1: Introduction 1. Origin of the Report This report is a partial requirement of the analysis program of BBA curriculum at the Institute of Business Administration. Assigned by the institutional supervisor, this report is prepared for placement committee, based on the project assigned by Brand Development & Management department, Marketing Division of GrameenPhone Limited. Mr. Shahriar Amin, deputy manager, marketing department, Grameen Phone Limited, assigned the author a project
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successfully launching the new name and positioning. In order to build a new identity, Andersen Consulting set a groundbreaking precedent by using sophisticated marketing strategies coupled with the professional services industry’s first large-scale advertising campaign to promote its name, positioning and brand image. Andersen Consulting’s expertise in marketing and communications quickly set it apart from its consulting competitors, making a name for itself amidst a crowded competitive field ranging
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