‘‘CONSUMER PERCEPTION & BRAND POSITIONING OF O’POTATO CHIPS In particular reference to AKIJ FOOD & BEVERAGE’’ Akij Food & Beverage Ltd. Submitted to: 1st Supervisor Kohinur Akter 2nd Supervisor Sumon Paul Chowdhury Lecturer’s BRAC BUSINESS SCHOOL Submitted by: Shariful Hasanul Huque ID:02104051 Page | 1 Letter of Transmittal May 10 ,2010 Ms.Kohinur Akter Lecturer BRAC Business School BRAC University. Subject: Submission of Internship Report. Dear Madam, Here is
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STUDY TOUR IN Akij Food and Beverage Ltd Industrial Study Tour report On “Akij Food and Beverage ltd” Dhamrai, Savar, Dhaka Submitted To: Mrs. Monira Chowdhury Lecturer of Business Studies Holy Cross College Submitted By Fairuz Sadaf Class: XI, Section: B Roll no: 3295 Date of Submission: 6th March, 2012 Table of Contents Serial No Title Page 1 ACKNOWLEDGEMENT 5 2 Executive Summary 6 3 Part 1: INTRODUCTION 1.1 PURPOSE OF THE STUDY 1.2 ORIGIN OF
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internship program is very important for a BBA student. This program helps BBA students get an initial experience about the practical field. As a student of BBA, with the partial fulfillment of the course requirement, I was assigned to pursue internship in AFBL, Panthapath Office, Panthapath, Dhaka. I have used my knowledge properly on marketing system. After observing thoroughly, I have prepared this report on the basis of my findings and observation relating to the topic. 1.2 Background The internship
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Company profile Akij Food and Beverage Ltd. “Brings Quality in Life”. 1. History: Akij Food & Beverage Ltd. (AFBL) a unit of Akij Group started its operation in the year 2006. AFBL manufactures a wide range of Snacks and Beverage for both National & International market alike. AFBL is a project worth $ 70 million& is funded by the parental company Akij Group. AFBL started its production at 400 bph in the carbonated soft drinks line and 300 bph in the juice line. In a span of one and a half years
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profile Akij Food and Beverage Ltd. “Brings Quality in Life”. 1. History: Akij Food & Beverage Ltd. (AFBL) a unit of Akij Group started its operation in the year 2006. AFBL manufactures a wide range of Snacks and Beverage for both National & International market alike. AFBL is a project worth $ 70 million& is funded by the parental company Akij Group. AFBL started its production at 400 bph in the carbonated soft drinks line and 300 bph in the juice line. In a span of one
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of their revolving nature 1.0 RATIONALE AKIJ FOOD & BEVERAGE LTD. CRISL has assigned ‘A-’ (pronounced as single A minus) rating in the Long Term and ‘ST-3’ rating in the Short Term to Akij Food and Beverage Limited (hereinafter called ‘AFBL’) on the basis of its audited financials upto June 30, 2010 and other relevant quantitative and qualitative information upto the date of rating. . The above ratings have been done after due consideration of its fundamentals such as equity-based capital
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rejected matches are dealt with and these are packed manually. 3.5 AKIJ FOOD AND BEVERAGE LTD. “Brings Quality in Life”. Akij Food & Beverage Ltd (AFBL) a big name in Food processing & marketing sectorsstarted their journey officially on 2006 with three products but within this six year company able to add lot of products on its rosters. AFBL factory is located 50 kilometers outside from capital Dhaka in Krishanapura,Dhamrai. The factory is above 100,000 square meters. The total numbers of
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‘‘CONSUMER PERCEPTION & BRAND POSITIONING OF O’POTATO CHIPS In particular reference to AKIJ FOOD & BEVERAGE’’ Akij Food & Beverage Ltd. Submitted to: 1st Supervisor Kohinur Akter 2nd Supervisor Sumon Paul Chowdhury Lecturer’s BRAC BUSINESS SCHOOL Submitted by: Shariful Hasanul Huque ID:02104051 Page | 1 Letter of Transmittal May 10 ,2010 Ms.Kohinur Akter Lecturer BRAC Business School BRAC University. Subject: Submission of Internship Report. Dear Madam
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‘‘CONSUMER PERCEPTION & BRAND POSITIONING OF O’POTATO CHIPS In particular reference to AKIJ FOOD & BEVERAGE’’ Akij Food & Beverage Ltd. Submitted to: 1st Supervisor Kohinur Akter 2nd Supervisor Sumon Paul Chowdhury Lecturer’s BRAC BUSINESS SCHOOL Submitted by: Shariful Hasanul Huque ID:02104051 Page | 1 Letter of Transmittal May 10 ,2010 Ms.Kohinur Akter Lecturer BRAC Business School BRAC University. Subject: Submission of Internship Report. Dear Madam
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This will also help the nation's economy growth and will create job opportunities to various professionals. Akij Food & Beverage Ltd.: Akij Food & Beverage Ltd. (AFBL) a unit of Akij Group started its operation in the year 2006. AFBL manufactures a wide range of Snacks and Beverage for both National & International market alike. AFBL is a project worth $ 70 million& is funded by the parental company Akij Group. FARM FRESH MILK: The FARM FRESH MILK is a brand of milk and milk made product of Akij
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