Air Asia Strategy

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    Aerotropolis Project

    Since 2000 Indian aviation industry has been recording steady growth. The role of the private airline sector has become very significant with the increase in domestic air traffic and the increased purchasing power of the growing middle-class. The arrival of LCCs (Low Cost Carriers) revolutionised Indian aviation industry and air travel hit an all-time-high. As more and more players arrived at the aviation scene the competition grew. Heavy price-cuts and discount offers against a background of rising

    Words: 10835 - Pages: 44

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    Crisis

    THE AIRLINE INDUSTRY is in deep crisis.  Losing over 100,000 jobs since September 11, 2001, and suffering major wage and benefit cuts, workers are in shock and looking for new leadership.  The recent U.S. invasion and occupation of Iraq, the outbreak of the SARS epidemic and the economic downturn exacerbate the impact of the crisis on labor.  Airline workers are in the forefront of discussions about their own industry and more general questions as political and social consciousness changes under

    Words: 5323 - Pages: 22

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    Singapore Airlines Business Operations Management

    in four segments namely airlines operations (which includes passenger and cargo air transportation), engineering services (airframe maintenance, line maintenance, fleet management programs etc.), training of pilots and tour wholesaling, Cargo operations (includes cargo transportation and related activities). It has a worldwide coverage including 110 cities in over 42 countries. It is dedicated to providing air travel services of the highest quality to its customers and also providing maximum

    Words: 6562 - Pages: 27

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    Fedex vs Ups

    What this case is about FedEx vs. UPS China & US agreement for the establishment of air-cargo hubs in China and landing rights for commercial airlines at any available airport China is battleground for the two package delivery giants Assumption: success in China was widely seen as the litmus test for corporate survival in the new millennium No guarantee for how new cargo routes would be allocated between UPS and Fed Ex Which company was better positioned to attract the capital necessary to win

    Words: 711 - Pages: 3

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    Sm Report

    Table of Contents   1. Background Information..................................................................................................... 2   2.Macro-environment Analysis........................................................................................................2   2.1 Political factor ...............................................................................................................................3   2.2 Social factor ...................................

    Words: 4594 - Pages: 19

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    Nike Financial Performance

    higher marketing efforts surrounding the Olympics. With U.S. retail sales and consumption slowing in 2008, Nike has focused on its international portfolio and pursues growth opportunities in emerging markets. In 2008, Nike's revenue in its EMEA and Asia Pacific regions led the company's growth with a 19% and 26% increase in revenue, respectively. Meanwhile, U.S. sales revenue for Nike has been comparatively flat, growing only 4% in 2008, with a 1% decrease in Q2 2009. Managers for Nike are creating

    Words: 1165 - Pages: 5

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    China vs Taiwan

    April 23, 1999 Policy Consideration by the NATIONAL SECURITY COUNCIL On US POLICY TOWARDS THE POTENTIAL QUESTION OF INDEPENDENCE OF THE REPUBLIC OF CHINA, TAIWAN POLICY CONSDERATION History of the Republic of China, past and present In December 1978, the representative of China in the United Nations, the Republic of China, Taiwan was asked to leave the UN. Taiwan had to give up its seat in the UN Security Council as a permanent member and in the UN General Assembly

    Words: 3004 - Pages: 13

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    International Marketing

    Corporate name 8 Branding and strategy 8 Extent of globalization 9 Analysis of the brand 10 Marketing metrics 10 Revenue metrics 10 Marketing programs performance metrics 11 Profit per customer 11 Bibliography 13 Haier Haier Group is a Chinese multinational home appliances and consumer Electronics Company which has it headquarter in Qingdao, China founded in 1984. It designs, develops, manufactures and sells a wide range of products which includes air conditioners, mobile phones

    Words: 4264 - Pages: 18

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    Sdm Aviation Channel

    Airline Distribution Air Transport Management Seminar Universidade Lusofona Lisbon 7th - 11th January 2008 Dr Keith Mason Director Business Travel Research Centre www.businesstravelresearch.com Dept of Air Transport K.Mason@cranfield.ac.uk Distribution - Factors affecting distribution strategy • Airlines drive to reduce costs • Distribution has been around 20% of operating costs • Airlines wishing to have more direct contact with their clients • Technology has provided the possibility

    Words: 2086 - Pages: 9

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    Sara Lee Case Study Analysis

    Sara Lee in 2011: Retrenchment strategy UNIVERSITY OF MARYLAND UNIVERSITY COLLEGE SUBMITTED BY ALLIE JOSIAH TO: PROFESSOR JON GETTMAN DATE: 24TH APRIL 2013 Introduction Retrenchment Strategy Evaluation After Sara Lee's conservation, the association was ready to concentrate on its sustenance & drink, foodservice and worldwide organizations. Sara Lee's key goals for its remaining organizations were to keep tabs on client needs and managing perfection, while making an in number mark through

    Words: 1817 - Pages: 8

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