Identify Air Asia's strength and weaknesses. The status of Air Asia as the successful of low cost carrier in aviation industry is depends on their own strengths and weaknesses. These strength and weaknesses is important to be identified in order to design and produce effective strategies for the company. Strength and weaknesses is considered as the internal environment of the company where it can be seen in the controllable activities performed by the company especially well or poorly. These factors
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CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG ASR Bali • • • • • Jakarta CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG CHECK-IN BAGGAGE 15KG Invoice PT. Indonesia AirAsia Office Management Building, 2nd Floor, Soekarno Hatta International Airport Cengkareng, Jakarta 19110 Indonesia Payment Flight 5 Guest Iuran Wajib Jasa Raharja Value Added Tax Sub Total Services & Fees 5 x Booking Service Fee 10 x Check-In Baggage
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All the company will face the same problem which is complaint by the customers. These complaints will make the company to become more prefects and increase the quality of the company. Customers face some of the problems in Air Asia Berhad. They hope that the problems that they faced can be solved by the company. There are some suggestions for Air Asia Berhad to improve the quality of the company. First of all, Air Asia Berhad should improve the customer services of the company. Customers may make
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Air Asia What are the sources of AirAsia’s cost advantage? Value chain: Operations: Single type of aircraft, short and medium distance flights, joint-venture (Thai airasia and Indonesia Airasia), High aircraft utilization (fastest turnaround time), low fare- no frills, complements (shuttle bus, hotels, financial services). On board: no meals, snacks can be bought, only one class (more seats per plane), no aerobridges, no seating Logistics: Marketing/Sales: Advertising, co-branding, sponsorships
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[pic]Introduction: |AirAsia - | | | |The leading low cost airline in Asia – Air Asia has been expanding rapidly since 2001, to become an award winning and the largest | |low fare transporter in Asia. With a fleet of 72 aircrafts, Air Asia flies
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1 slide: What is their? Competetive advantage for AirAsia What is their competetive advantage? Load factor, cost per available seat mile, aircraft utilization, et cetera. 2-3 slides Sources of competetive advantage First mover advantage Being the first low cost carrier allows AA to capture a larger market share in South-East Asia which has 500 million people -> huge market. Fresh start, no “legacy” problems of older airlines, this allows them to build an optimal LCC-system from the ground
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Table of Contents Executive Summary 2 1. Introduction 3 1.1 Brief Description of the Report 3 1.2 Current Situation 3 1.3 Company Background 4 1.3.1 AirAsia 4 1.3.2 Vision and Mission 4 2. Strategy and the Industry 4 2.1 Analysis and Evaluation of industry Strategy 4 2.2 Global Forces that Impact the Industry 5 2.3 Importance of an Effective Strategy 5 3. Environmental Analysis and the Strategy 6 3.1 Corporate Strategy 6 3.1.1 Evaluation of Current Strategies 7 3.2 Analysis of the Internal Environment
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Marketing Types of Services For our business to grow better we have range of services to satisfy the needs and wants of our customers. Below are the services that provide by our firm: I. Coach tour We have our own coach tours that can carry for almost 60 passengers. We can assure that our coach tours are the best coach tour with these features: * Leather front-facing seats. * Foot and arm rests. * LCD TV monitors connected to DVD player or VCR to provide entertainment or possibly
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Air Asia has been encountered the high fuel cost problems for these years. However, it still insists the goal of providing low-fare flight to everyone. Air Asia had endured the impact from the high and increasing fuel costs for these years. During March of 2012, Air Asia has decided to scrap the long-haul flights (Hassan, 2012). This is the result from the late-2000s financial crisis, also known as the Global Financial Crisis, is considered by many economists to be the worst financial crisis since
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