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    Pepsi vs Coke

    activity for the companies to be apparent to others. Marketing communication in fact cover many aspects as it expose the products as well which can be seen by the public. Pepsi seems stronger in all of the contributed parts than Coke. Pepsi has more brands than Coke

    Words: 32489 - Pages: 130

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    Smartphone

    NEW PRODUCT DEVELOPMENT On Apple’s New Product Development Strategy Posted on January 1st, 2010 by daniel Michael Malone from ABC News wrote an interesting article on Apple’s iPhone and its overall new product development strategy, with interesting strategic lessons for new product development and business in general. Google Nexus Offers Little Competition to Apple iPhone Why Google’s New Smartphone Won’t Knock Apple Off Its iPhone Throne COLUMN By MICHAEL S. MALONE, ABC News Jan

    Words: 7979 - Pages: 32

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    Positioning the Battle for Your Mind

    redirecting... | |cover |next page > | | | | | |

    Words: 30800 - Pages: 124

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    The Marketing Strategy of Starbucks Coffee

    300 store closures in the United States since 2008. In different Starbucks location across the world they all serve hot and cold beverages, whole-bean coffee, micro ground instant coffee, espresso, cafe latte, full-leaf teas, pastries, and snacks. Most

    Words: 9092 - Pages: 37

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    Buyology

    and Well 5: DO YOU BELIEVE IN MAGIC? Ritual, Superstition, and Why We Buy 6: I SAY A LITTLE PRAYER Faith, Religion, and Brands 7: WHY DID I CHOOSE YOU? The Power of Somatic Markers 8: A SENSE OF WONDER Selling to Our Senses 9: AND THE ANSWER IS… Neuromarketing and Predicting the Future 10: LET’S SPEND THE NIGHT TOGETHER Sex in Advertising 11: CONCLUSION Brand New Day APPENDIX ACKNOWLEDGMENTS NOTES BIBLIOGRAPHY ABOUT THE AUTHOR COPYRIGHT FOREWORD PACO UNDERHILL It was a

    Words: 66056 - Pages: 265

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    Barbie in American Pop Culture

    dolls, houses, clothing, cars, and other accessories. Most likely, you will notice a news anchor and a computer engineer Barbie, representing the new Barbie careers of the 2010s. If you were shopping in any other decade since the late 1950s, you would see Barbie dolls with different costumes and careers. Since its inception in 1959, by creator Ruth Handler, the Barbie doll has taken on more than 100 different career paths and has become the most successful doll ever produced. This iconic and often

    Words: 3455 - Pages: 14

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    Smm Marketing

    PROJECT REPORT On MARKETING STRATEGIES OF COCA COLA Submitted By – Name : Pinak Paul MANAV RACHNA INTERNATIONAL UNIVERSITY ACKNOWLEDGEMENTS I am sincerely thankful to Miss Kanupriya (Project Faculty Guide), under whose guidance I have successfully completed this project and time spent with her had been a great learning experience. I think her constant encouragement, warm responses and for filling every gap with valuable ideas has made this project successful. She made it possible

    Words: 13697 - Pages: 55

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    Marketing

    specializing in producing vegetable cooking oil for nearly 35 years and is one of the leading companies in Food and Foodstuff Industry in Vietnam. Since Tuong An was established, the firm has received many rewards and become one of the most customers favorite brands. The main function of Tuong An Cooking Oil is to bring good nutrition value to community and the famous statement of TAC is “good oil, good food”. Tuong An Cooking Oil product totally makes from beans and there are two main local competitors

    Words: 14839 - Pages: 60

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    New Heritage Doll

    | | |NIKE Inc. | |Transition to Transnationality: A Strategic and Structural Outlook | |

    Words: 4900 - Pages: 20

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    Nutrisystem Analysis

    Nutrisystem, Inc. (NTRI) Rating: BUY Price Target: $32 - 35 Market Cap: $786.64 M Stock Price: $26.14 Industry: Health & Wellness Date: May 9, 2016 Buy Side Report (CMAM Immersion) Nutrisystem, Inc. (NTRI) Rating: BUY Price Target: $32 - 35 Market Cap: $786.64 M Stock Price: $26.14 Industry: Health & Wellness Date: May 9, 2016 Buy Side Report (CMAM Immersion) Contents Investment Rationale 1 Company Profile and History

    Words: 3890 - Pages: 16

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