Integrated Case study AN ANALYSIS OF THE CASE: BEIERSDORF AG: EXPANDING NIVEA’S GLOBAL REACH Sasipim Viriyajaroen STUDENT ID: C0346RCRC1013 Submitted in fulfilment of the requirements of the Masters’ degree to the London School of Commerce, for the degree of Master in Business Administration (MBA) Supervisor: Dr K V Shenai September 2014 ICS: BEIERSDORF AG: EXPANDING NIVEA’S GLOBAL REACH Contents
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Arm, which happens to be majority stakeholder of MAS) and to be carried out by MAS. An estimated total fund injection of RM6 billion by Khazanah Nasional over three years hoping to resuscitate loss-making MAS. External Environment Analysis 1. PESTEL Analysis – Macro Environment Political: * Political environment is stable - it can be predict that in the coming years the stability will continues.
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Generally, a business plan has the following components: A. Title page and contents B. Executive summary C. Business description D. Business environment analysis E. SWOT analysis F. Description of the product or service G. Market analysis H. Marketing plan I. Competitive analysis J. Operations and management K. Financial components L. Supporting documents – attachments and milestones Typical addressed questions by the business plan:
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Prepared For M. Nazmul Amin Majumdar Course Instructor BRACU Business School BRAC University Prepared By Shiab Khan (13164039) Sanzida Parvin (13164025) Tanzir Islam (13164087) SK Yaishi Binte Zaman (12264035) Ahammed Riaz(13164009) Date of Submission: April 2, 2015 BHP Billiton Limited Introduction: BHP Billiton is world’s largest diversified natural resources company. The company was created by the merger of two companies, BHP Ltd (An Australian mining company) and Billiton PLC (An UK based
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Taiwanese 7-ELEVEn Executive Summary The purpose of this report is to undertake industry scenario analysis of Taiwanese 7-ELEVEn strategy development in terms of chain convenience store industry. Based on the chain convenience store industry’s environment and market situation, I mainly describe 7-ELEVEn’s approach of new promotion strategy, international strategy and financial strategy. Relying on relevant references, I analyse each of them by my professional knowledge. Finally my opinions on
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initiative I assumed Starbucks would go further and invest in Bangladesh. And tried to analyze consumers’ behavior of Bangladesh and show its macro and micro factors’ influences over Starbucks present marketing practices. Starbucks SWOT analysis “SWOT analysis pursues and integrated approach that includes key variables from company and environment. The objective is the confrontation of the company’s internal strengths and its weaknesses, as well
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as a MICE venue requires infrastructural facilities backed by support services. Infrastructural facilities involve connectivity, water supply, power, telecommunications etc. at macro level and at micro level facilities such as technical services, display, manpower, computer & audiovisual etc . The facilities at the macro level are provided by the government, when it identifies a city as MICE destination. Government of India (2007) plans to develop golden triangle cities of Delhi, Agra & Jaipur as
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Format for Strategic Analysis Report Strategic analysis of: _______________________________________ (case or company) EXTERNAL ENVIRONMENT MACRO ENVIRONMENT Political: • Regulation • Trade barriers • Change in tax laws/incentives • Other… Summary Legal: • Anti-trust • Equal pay/employment • Environmental protection • Health & Safety • Other… Summary Economic: • Interest Rate • Recession (aggregate demand) • Energy prices
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1. Introduction to the Organization The banking sector remains always the most dominant sector of the financial sector. Hatton National Bank PLC (HNB) is Sri Lanka’s second largest private sector bank in terms of assets (behind Commercial Bank of Ceylon) and is the fourth largest amongst all banks (after accounting for the two state banks, Bank of Ceylon and Peoples’ Bank). HNB accounts for 10% of banking system assets. HNB provides a broad range of banking products and services in the areas
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evidence on the relationship between population and environment, focusing on selected natural and environmental resources: land use, water use, local pollution, deforestation and climate change. The author also reviews selected recent macro and micro perspectives. The new macro perspective introduces the environment-income relationship and examines the role of population growth and density in mediating this relationship. The new micro perspective introduces the close relationship between poverty and environmental
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