Spreadsheet Sensitivity Analysis Introduction Spreadsheets and the Case Projects The Dynamic Strategic Planning workbook is accompanied by a number of spreadsheet-based tools for data analysis. We have supplied these tools so that the users of this workbook can concentrate upon the use and implementation of decision analysis and strategic planning, rather than focusing upon the mechanics of the mathematics underlying their use. The current form of the spreadsheets is a consequence of a combination
Words: 3432 - Pages: 14
Introduction: This case study will analyse the fast moving consumer goods industry (FMCG) as well as perform firm level analysis for of PepsiCo, a leading global food and beverage company with over $66 billion in net average annual revenues, generated through a global portfolio of diverse and beloved brands. The FMCG industry is a dynamic industry where value capture and value creation are a product of high productivity, strategic branding, strong distribution capacity, and in-depth marketing
Words: 4807 - Pages: 20
because it simply adds up an entire column without having to add each cell individually. This saves a lot of time, and helps reduce errors, especially if there is lots of students’ data. Weaknesses: Macros are not included in the spreadsheet, which would’ve been very useful for a teacher. Macros stop repetitive tasks being completed over and over again. This is useful as it saves a lot of time to the teacher, e.g. if they click a customised button which filters data or changes sheets. This will
Words: 1576 - Pages: 7
PEST and PESTLE analysis is a framework used in the environmental scanningcomponent of strategic management. Under PEST and PESTLE analysis are externalfactors which are the major players in the success and failure of an organization. Politicalfactor is the government intervention in the economy. This includes tax policy, labour andenvironmental law, trade restrictions, tariffs, and political stability. Under Economic factor iseconomic growth, interest and inflation rates. These factors directly
Words: 662 - Pages: 3
How Should Firms Deal With Political Risk? By Dr Tazeeb Rajwani The Genie is out of the bottle My research shows that a large number of multinational firms don’t fully understand or appreciate how to deal with political risk. This is significant since political risk can have a substantial impact on firms, as current world events are showing in the Middle East and North Africa (MENA). Before I discuss this, firstly we need to understand what exactly is political risk. Essentially political
Words: 973 - Pages: 4
Marketing Principles All organisations will use some sort of marketing. Marketing is there so an organisation can find out what their customers’ needs are, and how these can be met. In this manual I will be talking about John Lewis Marketing process. Having a good marketing department can help the John Lewis keep costs down. If the correct process is taken for marketing, it will eliminate the guessing and forecasting that are linked with trying to predict product trends and consumers demand
Words: 3911 - Pages: 16
of performing strategic planning in organizations, through analysis, strategy formulation, its implementation and evaluation. The strategic management process model chosen by a company will depend on the organization’s culture, leadership style, and the experience the firm has in creating successful strategies. The components of a strategic management planning process fall in five main categories: initial assessment, strategic analysis, strategy formulation, implementation and monitoring. At the
Words: 1045 - Pages: 5
The market, its definition A market consists of all the consumers who purchase a particular type of good or service. The market may be sub-divided into separate segments each of which can be considered to be a separate market in its own right. It is very important for a business to be able to define its market [1]: 1. So that it can estimate the size of the market 2. So that it can forecast the growth of the market 3. To identify the competitors in the market 4. To break the market down
Words: 5306 - Pages: 22
dedeMAPÚA INSTITUTE OF TECHNOLOGY School of Industrial Engineering and Engineering Management VISION Mapúa shall be an international center of excellence in technology education by: providing instructions that are current in content and state-of-the art in delivery; engaging in cutting-edge research; and responding to the big local and global technological challenges of the times MISSION a) The mission of Mapúa Institute of Technology is to disseminate, generate, preserve and apply scientific
Words: 1774 - Pages: 8
WORKING PAPER SERIES Macro-Finance Models of Interest Rates and the Economy Glenn D. Rudebusch Federal Reserve Bank of San Francisco January 2010 Working Paper 2010-01 http://www.frbsf.org/publications/economics/papers/2010/wp10-01bk.pdf The views in this paper are solely the responsibility of the authors and should not be interpreted as reflecting the views of the Federal Reserve Bank of San Francisco or the Board of Governors of the Federal Reserve System. Macro-Finance Models of Interest
Words: 13245 - Pages: 53
