Apple Inc. is an innovative designer and manufacturer of consumer electronics. The company initially manufactured personal computers and software and was called Apple Computer, Inc. In January 2007, Steve Jobs, co-founder and CEO, announced that the company name was being changed to Apple Inc. This move reflected Apple's shift from personal computers to consumer electronics and mobile phones. The company revolutionized digital music industry through iPod portable music players and iTunes online store
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WorldCom WorldCom was a telecommunications giant that failed and was forced into bankruptcy. WorldCom was America’s second-largest long-distance telephone company and was the largest mover of internet traffic. The company started as a small-town Mississippi company that behemoth more than sixty acquisitions in the span of fifteen years (Trans). WorldCom managed to commit the largest accounting FRAUD in history. Bernard Ebbers, WorldCom’s CEO, 63 years old, was convicted of orchestrating this 11
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Marketing Strategy Alex Banderas National American University Apple Inc. Apple, a top earning technological company ears billions yearly with its famous Ipad, IPhone, and MacBook sales. But what is Apple’s Marketing Strategy? Why are they so successful? The IPhone Maker has made it its mission to satisfy all of its customers and providing the very best money can buy, But how do they earn peoples trust to the point where customers all over the world will camp outside their legendary stores
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Job Description Job summary Apple Inc. requires a permanent, full time employee for the role of a Market leader; your job will involve leading a group of Apple employees in advertising our company and products. You will construct strategies and tactical teams to contain a constant influence in many locations. You will have to be good with customers and understand there buying habits. Requirements: • Business and management or Psychology Degree • You have at least five years of experience managing
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Apple Inc. Written by John Smith August 2011 Table of Contents Abstract 3 Company History 4 Current Financial Health 5 Stock Performance 7 Bonds 11 Conclusions 12 Works Cited 13 APPENDIX I: APPLE’S SELECTED FINANCIAL DATA 15 APPENDIX II: APPLE’S CONSOLIDATED STATEMENTS OF OPERATIONS 16 Abstract Apple Inc. (Apple) is an American corporation that specializes in consumer electronics and software. Founded in 1976, it is difficult not to see their products anywhere
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Apple Inc. (NASDAQ: AAPL; previously Apple Computer, Inc.) is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional
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In: Business and Management Brand Management Pick a category basically dominated by two main brands. Evaluate the positioning of each brand. Who are their target markets? What are their main points-of-parity and points-of-difference? Have they defined their positioning correctly? How might it be improved? Product category: Smartphone operating systems 2 Main Brands: Apple iOS5 and Google Android 1. Who are the target markets? iOS5: 20-something to middle aged, students, urban
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Operating Systems Vulnerabilities NAME POS 355 18 Mar 15 Carol Eichling Operating Systems Vulnerabilities As the reported number of security vulnerabilities continued to spike in the 20th century let us define a security flaw. A security flaw according to "Apple Security Flaw: What You Need To Know" (2014), "The flaw is in the way the operating system provides the essential services, known as secure sockets layer (SSL) or transport layer security (TLS). These two layers of
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Video Case 2.1 Starbucks: Staying Local While Going Global Through Marketing Research 1. Students should search an Internet database using the key words “coffee”, “coffee shops”, “coffee consumption”, etc. to identify the relevant data. They should also visit Starbucks’ web site (http://www.starbucks.com). 2. Starbucks can determine the answers to such questions by conducting qualitative research. Both focus groups and depth interviews can be useful. Focus groups can generate new insights
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Reference 8 Introduction Company Background The Nike Explore Team Sport Research Lab is rationally and physically at the heart of the NIKE, Inc. World Headquarters in Beaverton, Ore. It started as a little lab in Exeter, N.H. over 30 years prior, and has developed into a world-class research office tackling devoted mental ability and condition of-the-science research hardware unequaled in the
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