Analyse A Business To Consumer B2C E Commerce Organisation In Terms Of Its Web Site'S Design Appearance Revenue Model Personalisation And Global Reach And Propose Relevant Improvement Solutions

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    Customer Relationship Management

    Burlington, MA 01803, USA First edition 2009 Copyright © 2009, Francis Buttle Published by Elsevier Ltd. All rights reserved. The right of Francis Buttle to be identified as the author of this work has been asserted in accordance with the Copyright, Designs and Patents Act 1988 No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means electronic, mechanical, photocopying, recording or otherwise without the prior written permission of the publisher

    Words: 171161 - Pages: 685

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