INTRODUCTION This is an analysis and strategies report that a French group of retail sector called Carrefour needs to use to expand his business in China before other foreign competitors expand in China. Carrefour is a French group of the retail sector founded in 1959 by Defforey Fournier. Currently, Carrefour is the second largest group in this sector in terms of revenue behind Wal-Mart and it is number 1 in Europe, South America (Chester, 2012) Carrefour is also present in Asia with around
Words: 1475 - Pages: 6
India India, officially the Republic of India is a country in South Asia. It is the seventh-largest country by geographical area, the 2 most populous countries, and the most populous democracy in the world. The Indian Ocean on the south, the Arabian Sea on the west, and the Bay of Bengal on the east, India has a coastline of 7,517 kilometres .It is bordered by Pakistan to the west, People's Republic of China, Nepal, and Bhutan to the north, and Bangladesh and Myanmar to the east. India in the vicinity
Words: 2453 - Pages: 10
---------------- Page 3 2.0 The history of the Co-operative Group--------------------------------------- Page 3 3.0 The strategies and reason for the growth in Co-operative---------------- Page 3 4.0 Finding 4.1 The definition of PESTLE Analysis-------------------------------------- Page 4 4.2 Political factor --------------------------------------------------------------- Page 4 4.3 Economic factor ------------------------------------------------------------- Page 5 4.4 Socio-logical
Words: 1728 - Pages: 7
PESTLE Analysis Strategy Skills Team FME www.free-management-ebooks.com ISBN 978-1-62620-998-5 Copyright Notice © www.free-management-ebooks.com 2013. All Rights Reserved ISBN 978-1-62620-998-5 The material contained within this electronic publication is protected under International and Federal Copyright Laws and treaties, and as such any unauthorized reprint or use of this material is strictly prohibited. You may not copy, forward, or transfer this publication or any part of it
Words: 4847 - Pages: 20
India's pulp and paper sector PESTLE Analysis PESTLE analysis is a useful tool for understanding the industry situation as a whole, and is often used in conjunction with a SWOT analysis to assess the situation of an individual business. PESTLE stands for “Political, Economic, Sociological, Technological, Legal and Environmental” factors. The questions to ask are: § What are the key political factors likely to affect the industry? § What are the important economic factors? § What cultural aspects
Words: 4186 - Pages: 17
analysed using the PESTLE framework. The impact of the macro - environment is evaluated. 2.1 The PESTLE is a management tool that involves identification of the political, economic, sociological, technological, legal, environmental factors that had an impact on an organisation in the past, and could affect organisation in the future. Carry out PESTLE along with SWOT analysis, assist in strategic decision- making, and setting realistic objectives. 2.2 The PESTLE analysis is attached as
Words: 4538 - Pages: 19
PESTLE Analysis for UK Higher Education Institutions Function: IT/Library Collaborative analysis performed by FLP Cohort 4, October 2009 | | |PESTLE Analysis |Function |Potential Impact |Implication and Importance | |Factors | | |
Words: 690 - Pages: 3
PESTLE Analysis (PEST analysis) The PESTLE acronym. Political Economic Social Technological Legal Environmental PESTLE Analysis is a simple technique which can be used in a fairly sophisticated way, particularly when it is combined with Risk Analysis, SWOT Analysis, an Urgency/Importancy Grid and expert knowledge about the organisation and its external factors. PESTLE Analysis is normally used to help organisations identify and understand the external environment in which they operate
Words: 669 - Pages: 3
What is PESTLE? PESTLE analysis, which is sometimes referred as PEST analysis, is a concept in marketing principles. Moreover, this concept is used as a tool by companies to track the environment they’re operating in or are planning to launch a new project/product/service etc. PESTLE is a mnemonic which in its expanded form denotes P for Political, E for Economic, S for Social, T for Technological, L for Legal and E for Environmental. It gives a bird’s eye view of the whole environment from many
Words: 509 - Pages: 3
Brochure More information from http://www.researchandmarkets.com/reports/2329821/ PESTLE Analysis of China 2012 Description: China’s economy has experienced a strong annual GDP growth rate of 10% during the last five years. It is expected to continue its growth momentum and surpass the US in GDP by 2020. A high rate of savings, abundant and increasingly skilled labor, healthy export business, and potential urban growth is likely to drive the Chinese economy to sustained growth during 2012- 2017
Words: 1309 - Pages: 6
