Title: Name: Institution: An External Factors Analysis Summary (EFAS) table also in some instances referred to as the External Factor Evaluation (EFE) matrix is a tool used in the assessment of external conditions of the business in strategic management (Wheelen, Hunger, Hoffman, & Bamford, 2015). To put this into perspective; the following is an EFAS table for Apple Inc.: Apple Inc. EFAS Table | External Factors | Weight | Rating | Weighted Score | Remarks | OPPORTUNITIES | | |
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Market Definiton Apples customer market range from advanced power users to inexperienced users that are looking for an “easy to use” device. Their customers also range from single buyers to bulk purchases made by schools and businesses. Apple also competes in the market of just about all digital and print media. General Environment Economic – Because of tough financial times many are facing buyers in the United States and Europe may be hesitant to purchase Apple products because of their premium
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Harvard Business Case Study: Apple Inc. Dennis Stovall Kaplan University GB 520 Strategic Human Resources Management March 25, 2014 Abstract This business analysis focuses on the commercial enterprising activities of a world leading consumer electronics company, i.e. Apple Inc. and how, through its technologically advanced creativity and electronics expertise, it succeeded in introduced the world to a radically new era of multimedia innovation. Apple Inc.
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Siraj Aburokba Susan Robertson Accounting 1A April 30 2014 Financial Analysis Apple I am not a huge fan of Apple products, although I am a big fan of their company. No matter what you read in the press or business press about Apple the fundamental business strategy at Apple is a financial one. Apple’s fundamental strategy is to squeeze as much profit possible from every sale it makes. Apple’s financial strategy is to maximize , a financial strategy that has been put to use since Steve
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MARKETING MANAGEMENT [pic] APPLE Inc Situation Analysis iPh-5, a blessing or a curse, launched in sep, 2012, met with a bit of demand and wait. iPh-5, a device that is currently one of the most popular smart phones in the market. This gave much success to the company. iPh-5 is Apple’s current generation mobile phone and it’s a device that has proven popular with consumers around the globe. Those looking to get a new smart phone are likely to
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HTC’s CEO has asked you to help him by preparing an analysis that addresses the following: 1. Identifies and analyzes the industry and competitive environment of the mobile phone industry based on information contained in the case: HTC Corp. in 2009 including key industry and environmental trends, competitive and structural characteristics of the mobile phone industry. 2. Your assessment of the key challenges HTC faces in trying to achieve a sustainable model and long-term success in the
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PROPOSED TOPIC: Examining the influence of Brand Image on consumer buying behaviour. The Case of Apple I-PHONE in the UK. INTRODUCTION OF TOPIC: Nowadays firms in all segments are probing for a new foundation of sustaining competitive advantage because the competition in the marketplace is getting more rigorous. However brand image has stand as one of the powerful tool of gaining comparative advantage. It is certain that firms with powerful brand image make a momentous progress in the marketplace
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Davis Scanning the Environment American InterContinental University Online July 4, 2013 Apple SWOT Analysis Strengths Key Factor-Innovation Apple has been the leader in technological innovation with the release of such products as the MacBook Computers, iPods, iPads, iPhone and more recently the announcement of iTV. According to the 2012 Global Innovation 1000 conducted by Booz & Company, Apple ranked number 1 for the 3rd year in a row. Although many may feel that innovation is about creating
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LTD AND SOME COMPARISONS TO APPLE INC. INSTRUCTORS: PHAM THI BICH NGOC Ho Chi Minh city, June 2016 MINISTRY OF EDUCATION & TRAINING HOA SEN UNIVERSITY FACULTY OF ECONOMICS AND COMMERCE HUAWEI CO.LTD AND SOME COMPARISONS TO APPLE INC.
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BLACKBERRY HISTORY The first BlackBerry device, the 850, was introduced in 1999 as a two-way pager in Munich, Germany. The name BlackBerry was coined by the marketing company Lexicon Branding. The name was chosen due to the resemblance of the keyboard's buttons to that of the drupelets that compose the blackberry fruit. The original BlackBerry devices, the RIM 850 and 857, used the DataTAC network. In 2003, the more commonly known convergent smart phone BlackBerry was released, which
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