Friday (or by appointment) E-Mail: fmoshiri@fullerton.edu Department Phone: 657.278.2223 Logon for Fullerton’s Portal: http://my.fullerton.edu | BUAD 501-04 (21562) | Managerial Communication (Discussion) | Th 7:00PM 9:45PM | SGMH 2311 - Computer Lab | Jan 23, 2016- May 13, 2016 | Prerequisites: Graduate standing in Business. This course may be taken either on a credit/no credit basis or for a letter grade. Students must petition the MCBE if they wish to take the course for a letter
Words: 2074 - Pages: 9
Organizational Dynamics (2013) 42, 92—99 Available online at www.sciencedirect.com journal homepage: www.elsevier.com/locate/orgdyn Quantum Strategy at Apple Inc Loizos Heracleous Over the last 15 years, Apple Inc has revolutionized the personal electronics, telecom, computer and media industries through a string of blockbuster products that offer unique, designer, integrated customer experiences. In the process, the company has helped to accelerate the blurring of industry boundaries
Words: 5440 - Pages: 22
years I was fascinated by the rapid success of international companies such as Apple, Starbucks, Facebook and I was trying to find answers for these business phenomena. I started to ask myself: why are people in developed countries suddenly buying overpriced coffee from Starbucks Coffee Shops? Why is a company like Apple experiencing a business comeback after many years of mediocre performance in the personal computer business? Why are people thrilled to share their personal information on a social
Words: 6218 - Pages: 25
Apple Case Team Assignment 1. What historically have been the sources of Apple’s competitive advantage? (15pt) Apple, since its conception, has been focused on making a superior personal computer. Apple was, at first, ahead of their competition due to their improvements upon the personal computer. Apple was adamant on creating an easy to use personal computer with exceptional design and style; creating a premium product. Apple was focused on being different, rebellious and cutting-edge. Steve
Words: 1955 - Pages: 8
Introduction The Apple Inc. was found by two mutual interests‟ friends Steve Jobs and Steve Wozniak. It is a high technology corporation mainly design and produce mobile for media and communication device, digital music player, and the production and sells of variety of software, networking, service and maintenance and other digital applications. However, the company also sells and delivers kinds of digital applications such as iPhone, iPad, Mac, iPod, Apple TV and a portfolio of consumer and professional
Words: 1641 - Pages: 7
4P’s Analysis of Apple’s iPhone 5 26-Nov-12 [Type the company name] [Type the author name] Word Count: 3038 Table of Contents 1. INTRODUCTION 2 1.1 Background of 4P’s principal 2 1.1.1 Product 2 1.1.2 Price 3 1.1.3 Promotion 3 1.1.4 Place 3 1.2 Purpose of the report 4 1.3 Brief information of product 4 2. Application of 4P’s of Marketing and iPhone 5 5 2.1 Product 5 2.1.1 Value through Design 6 2.1.2 Value through Features 7 2.1.3 Value through Brand Image 7
Words: 2861 - Pages: 12
iPrinter Your name Institution Date iPrinter Printer Industry Analysis The global printing machinery industry has continued to grow rapidly with an expectation of surpassing a net value of twenty one billion dollars by the year 2015 (Report linker, 2014). The printing and copy machinery segment has the largest share in this industry. The trend from commercial to personal printing within the office or home environment hints at a niche that is growing presenting an opportunity
Words: 1411 - Pages: 6
examination of concerns related to organisations. This is particularly important as it brings about the analysis and discovery of new life meanings and challenges both in and out of the organisations. It is for this reason that this essay aims to address the importance of organisational theory in a real company. Organisational theories are meant to explain an organisation and its structure. In this case the Apple Inc. organisation will be explored in details and the two theories; knowledge-based theory and
Words: 2459 - Pages: 10
Case on: profiles of two visionaries: bill gates and Steve jobs Prepared for: Rumana Afrose Lecturer Department of Business Administration East West University Prepared by: Md. Taijul Islam ID: 2009-2-10-217 Subject Code: MGT 101Section: 09 | Date of Submission: November 04, 2013 Table of content: Introduction In this assignment contrasting leadership style of Bill Gates and Steve Jobs has been analyzed and main features of the style have been described. The impact of their
Words: 3050 - Pages: 13
Behavior at Apple Inc Brandi Hobbs Upper Iowa University Organizational Behavior at Apple Inc Thesis statement “The success of Apple Inc is the result of effective organizational culture and organizational behavior at the organization.” Introduction Apple Inc is an US based global organization. The company’s headquarter is located in California. The company designs, sells and advances computers, consumer electronics and software. The famous hardware of Apple is Mac series
Words: 3435 - Pages: 14