Means-end Chain A way to describe how a product interacts with the consumer Breaks down into 3 Areas, within each are 2 subgroups: Attributes – What is the product? * Concrete: Tangible aspects? * Abstract: Intangible aspects? Benefits – What it delivers to the consumer? * Functional: What does it do? * Psycho-Social: Consumers thoughts on it? What they think others will think of it? Values – What does it aid the consumer in doing? * Instrumental: Short term goals, does it
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diverse ecosystem of bacterial, tropical and subtropical plants, trees, reptiles, animals, and aquatic life. These various species comprise the balance of the Everglade ecosystem. Each species plays a pivotal role in maintaining a vigorous striving environment. The Everglades sustains a semitropical climate with wet summers, dry winters, and is susceptible to hurricanes during the summer and early autumn months (Aber, 2009). Organisms found in the Everglades Plants The Everglades is home to a wide
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COMPUTER VIRUSES - CURRENT STATUS, FUTURE TRENDS AND POSSIBLE ADVANTAGES. (c) Jean-Paul Van Belle Note: this was an early draft version - couldn't dig up the final version ;-) Abstract This paper attempts to take a longer term perspective on the computer virus technology. Firstly, viruses are defined, described and classified. Popular anti-virus protection mechanisms are listed. The current impact of viruses is briefly assessed and an attempt is made to isolate and project some expected
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consideration underlying factors in Twitter’s environment and provides recommendations for marketing-based solution. Company: Founded by Evan Williams in early 2006, Twitter was initially started as a status update project for Odeo Inc. Podcasting. Odeo was a podcasting form which aimed to successfully create a system that would make it possible to produce podcasts with as little as a mobile phone. However, as major competitors with bigger budgets, such as Apple Inc., entered the market, the board of
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open collaboration, social networking and mobile commerce. The mobile execution platform is being used for more and more tasks, e.g., for playing games; capturing, editing, annotating and uploading video; handling finances; managing personal health, micro payments, ticket purchase, interacting with ubiquitous computing infrastructures. Even mobile device hardware and mobile networks continue to evolve and to improve, mobile devices will always be resource-poor, less secure, with unstable connectivity
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Microsoft Microsoft Corporation is an American multinational software corporation headquartered in Redmond, Washington that develops, manufactures, licenses, and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4, 1975. Microsoft is the world's largest software maker measured by revenues. It is also one of the world's most valuable companies. Microsoft was established to develop and sell basic interpreters for the
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Allen sees personal computer is the key to the future. In 1975 they established their first company, Traf-O-Data, which sold mostly rudimentary computers that recorded and analyzed traffic data. Then after a year later Gates named their partnership as Micro-soft. In June 1980, Microsoft got their first break through, when IBM contracted Microsoft to develop languages for the PC operating system. Gates and Allen bought an existing operating system from Seattle Computer Products for $50,000, renamed
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number of specialty sites including the discussion boards, groups, answer centre, chat rooms, and reviews and guides. eBay's mobile offerings include SMS alerts, a WAP site, Java ME clients, and mobile applications for Windows Phone, Android OS and Apple iPhone. Pierre Omidyar, founder, is focused to achieve excellence in strategic management for improving the company’s strategy, sustaining the company’s growth and business performance, and potentially expanding from online auctions into general “e-tailing”
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citizens * Industrial revolution caused dramatic, rapid urbanization, changes in family relations, gender relations, increased secularization * Classical social theorist and macro and micro theorists – macro are interested are in social theory that can explain huge social phenomenon’s (past and future), micro are interested in smaller scale phenomenon’s * Emile Durkheim was a positivist, saw society as analogous to a body, concerned with social solidarity, and developed the idea of the ‘social
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BY Muhammad Hayat Malik Amir Ali Adnan Rana Muhammad Ilyas Sami ullah Khan MBA (1st Semester) TO SUFIAN MASOOD AHMED SAN INSITITUTE OF MANAGEMENT SCIENCES LAHORE NESTLE PURE LIFE DRINKING WATER INTRODUCTION TO NESTLE: Today, Nestle is the world leading Food Company. Nestle headquarters is in Switzerland. Its international R&D network supports the products made in more than 500 factories in 86 countries. The Nestle factories are operating in the region of: 1. 2. 3. 4. 5. Africa America
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