begun”. Many Indians today are embracing e-retailing with enthusiasm. Popular portals such as Flipkart are spearheading the conversion of offline shoppers into online bargain hunters. Adds Naveed, as an afterthought, “I felt Flipkart was the best option as the transaction was easy, and the variety of products was a bonus.” For Flipkart, this means the unlocking of a vast audience waiting to experience the joys and comfort of shopping online. Sachin Bansal, CEO and one of the co-founders of Flipkart
Words: 11404 - Pages: 46
Norway, was sitting in his home office contemplating a new challenge to the industry. He had just finished a telephone conversation with Dagfinn Nettland, a young Master of Management student at the Norwegian School of Management with a passion for computers. Dag had used him to help set up his home office. Dagfinn had spent the Easter break surfing the Internet and writing his term paper for a course called GRA2329 IT in Global Business at the Norwegian School of Management. The term paper assignment
Words: 3296 - Pages: 14
| | Contents 1. Introduction 2. Mission Statement 3. Marketing Audit 1. Macroenvironment 1. Politics 2. Economic 3. Ecological 4. Social 5. Technological 2. Microenvironment 1. Competition 2. Suppliers 3
Words: 5549 - Pages: 23
P1 – Describe the type of business, purpose and ownership of two contrasting businesses The first Business I have chosen is British Airways, because of my interest in travelling. Also, I thought it’d be a very interesting and different company to choose and base my research on. British Airways, often shortened to BA, is the flag carrier airline of the United Kingdom and it is the largest airline in the United Kingdom based on fleet size. When measured by passengers carried, it is second-largest
Words: 7297 - Pages: 30
Assessment: develop organisational marketing objectives Name: Navdeep Student id: 201412246 Introduction: Virgin group ltd. Is a British company founded by Richard Branson and Nik Powell. Its associated with the business of travel, entertainment and life style, finance, transport, health care, food and drink, media and telecommunication and have businesses under more than 400 companies. Virgin Group’s date of incorporation is listed as 1989 by companies
Words: 5948 - Pages: 24
to pass through the locks of the Panama Canal, which are 1000ft long by 110ft wide and 85ft deep. These vessels are typically of 50,000 to 80,000 dwt, 965ft (290m) in length; 106ft. (32.3m) beam; and 39.5ft (12.04m) draft.” The new locks on the Atlantic and Pacific entrances will consist of a trio of chambers measuring 1400ft (427m) long, 180ft (55m) wide, and 59ft (18m) deep. When completed, this construction will expand the capacity of the current fully-booked shipping route from Asia that
Words: 8572 - Pages: 35
Instructor’s Manual Enterprise Resource Planning, 1/E CHAPTER 1: A FOUNDATION FOR UNDERSTANDING ENTERPRISE RESOURCE PLANNING SYSTEMS CHAPTER OBJECTIVES 1. Develop an understanding of how ERP systems can improve the effectiveness of information systems in organizations. 2. Understand the business benefits of enterprise resource planning (ERP) systems. 3. Understand the history and evolution of ERP. CHAPTER OUTLINE 1. A Foundation for Understanding Enterprise Resource Planning Systems
Words: 8305 - Pages: 34
PRACTICING PROJECT MANAGEMENT AT SOUTHERN MANAGEMENT CORPORATION (SMC) Management of Information Programs and Services Project Report To study and identify key areas of focus in the business management model currently used at the Southern Management Corporation Hitesh Gupta | Lester Pereira | Prannoy Banerjee Table of Contents 1. Executive Summary………………………………………………………………………………………………………………….4 2. Introduction…………………………………………………………………………………………………………………………….4 3. Problem
Words: 2942 - Pages: 12
WWW.IBISWORLD.COM DocumentPreparationServicesintheUS June 2012 1 Prepared for success: The industry is well placed to take advantage of trends toward outsourcing IBISWorld Industry Report 56141 Document Preparation Services in the US June2012 AndrewKrabeepetcharat 2 AboutthisIndustry 2 2 2 3 Industry Definition Main Activities Similar Industries Additional Resources 16 International Trade 17 Business Locations 29 Industry Assistance 30 KeyStatistics 19 CompetitiveLandscape
Words: 10981 - Pages: 44
MANAGEMENT BRIEF - GILLETTE - THE SENSOR RAZOR LAUNCH. 15 August 1992 The Economist (c) The Economist Newspaper Limited, London 1992. THE BEST A PLAN CAN GET Our second case study involves one of the most successful launches of a consumer product in decades: Sensor, Gillette's high-priced, high-tech razor. In April 1990 Gillette's Bruce Cleverly made one of the hardest decisions a marketing boss can ever face: to pull an expensive television-advertising campaign off the air. Hard, but
Words: 2231 - Pages: 9
