ASSIGNMENT 1 Business Intelligence Philippe Polders Sofie Theunissen Brighid Verstrepen 3e bachelor BI 2012- 2013 Table of contents Introduction 3 Mission, vision and balanced scorecard 3 Mission 3 Vision 3 Balanced scorecard 3 Strategic map 5 Management report 6 Evaluation of the KPI’s 6 KPI 1: Margin 6 KPI 2 and 3: Revenue on sales and Shipping costs 7 KPI 4: Customer size 7 KPI 5: On time delivery 8 KPI 6: Stock levels 9 KPI 7: Product portfolio 9 KPI
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Abstract This dissertation is highlighting the major success factors of “Minute-Maid” and drawbacks of “Rani” drinks. Analysis will be done keeping in mind what major marketing tactics both the companies are using to sell these drinks and which one of these products are most popular among the society. The target market for this project will be the home city, Lahore. This research contains different frameworks and theories which will help in identifying the current situation of Minute-maid
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PLANNING Learning Objectives – module 2 At the end of the session the student should be able to understand the decision making process, the various types of decision making and the planning process in an organisation. They are also expected to comprehend the outcomes of a planning process like vision, mission, objectives & strategy. The module has 4 sessions Topics – Module 2 (4 sessions) Decision making Types of planning The planning process/ framework Strategic planning in an organisation
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Promotion Promotion involves creating awareness about the brand and informing the customers about the products and the value on offer. As any other step in the marketing mix, promotion too is of paramount importance. Jaquar has always recognized promotion as a very important and effective component of their existence. They have always been proactive and ahead of their competitors when it comes to marketing and promoting their products. Traditionally bath fittings and taps were low involvement
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The Steps for a Successful Business Jenni Jenkins MGT 521 March 7, 2016 Daniel Kearney The Steps for a Successful Business In the business world "those who fail to plan, plan to fail." Managers are continually planning. So much that it's considered one of the four major functions of management. Planning ensures that the company is working towards common organizational goals. Goals show clear direction and destination for an organization to achieve. Goals can be both long-term
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Ansoff analysis. The four strategic options entailed in the Ansoff matrix are discussed along with the risks inherent with each option. The article includes tips for students and analysts on how to write a good Ansoff analysis for a firm. Moreover, sources of findings information for Ansoff analysis have been discussed. The limitations of Ansoff analysis as a strategic model have also been discussed. Introduction The Ansoff matrix presents the product and market choices available to an organisation
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Chapter: 1: Introduction 1.1 Origin of the study: This report is originated as the course requirement of the BBA program under the business studies faculty UAP. Under this program students of this faculty must go through an internship program of 3 months duration. As practical orientation is an integral part of BBA degree requirement, I was sent to IFIC bank, Lalmatia Brunch to take real life exposure of the activities of financial institution from 01, June 2014. 1.2 Background of the Study:
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Situational Analysis Table of Contents 1. Introduction ……………………………………………. 3 2. Strategic Business Units of iiNet Ltd …………………. 4 2.1 BCG Matrix …………………………………… 5 3. Situational Analysis …………………………………… 6 3.1 Internal Environment …………………………. 6 3.2 External Environment ………………………… . 7 3.3 SWOT Analysis………………………………… 9 References ………………………………………………... 10 1. Introduction iiNet Ltd: - Was established in 1993 to delivery Internet
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Interne analyse 2 Product life cycle 2 Boston portofolio matrix 2 Evaluatie van andere interne factoren 3 3 Externe analyse 3 Trends 3 Concurrenten 3 DESTEMP 3 4 Strategische mogelijkheden 4 SWOT analyse 4 ANSOFF 4 Vijfkrachtenmodel Porter 5 Table of figures Figure 1 : maquette 0 Figure 2 : filamenten 0 Figure 3: 3D print uit medische wereld 0 Figure 4: Projet 3500 HDMax 0 Figure 5: PlC 1 Figure 6 BCG matrix 1 Figure 7 Marktaandeel 3D systems 1 Figure 8 SWOT 4
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the growth opportunities? Using market and company data, and appropriate techniques, ascertain growth opportunities in the market. (AC 3.1: Use appropriate marketing techniques to ascertain growth opportunities in a market). According to BCG matrix, McDonalds is a star due to its high market growth and market share. Even with the rapid growth of fast food industry, McDonalds has positioned itself to be the best in this industry. 3.2 What are the different marketing strategy options available
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