I. Problem Statement Ben and Jerry’s Homemade, one of our nation’s pioneer ice cream manufacturers and socially respected companies, is facing an arduous decision with regards to whether management is fiscally operating to its potential in order to maximize shareholder wealth. From rags to riches, the ice cream mogul’s success over the past 35 years both financially and ethically fit the model of an ideal American company driven to change the world for the better good. Despite the company’s success
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Running head: BEN & JERRY’S COMPANY 1 Ben & Jerry’s Company Motivational Profile PSY/ 320 Human Motivation March 7, 2011 Ben & Jerry’s Company Motivational Profile Introduction “When you are led by values, it doesn’t cost your business, it helps your business.” (Jerry Greenfield, co-founder of Ben and Jerry’s Ice Cream, date unknown) Ben and Jerry’s is a progressive ice cream company founded in 1978 by lifelong friends Ben Cohen and Jerry Greenfield. It is
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S w 999A37 BEN & JERRY’S — JAPAN James M. Hagen prepared this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permission. Reproduction of this material is not covered
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Ben & Jerry’s Media Campaign William Kennedy Southern New Hampshire University INTRODUCTION Born out of a renovated gas station in Vermont over 30 years ago and with unheard of different flavors of ice cream Ben & Jerry’s was created. Ben Cohen and Jerry Greenfield both grew in Merrick Long Island. They met in Jr. High and became fast friends. Jerry finished college but couldn’t get into any med schools and Ben went to college but dropped out of everyone he attended. Both realizing
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Audit Liquidity: Ben & Jerry’s seem to have low risk compared to the industry standards; they have no trouble meeting short-term obligations. The CR (B&J = 3.59; I =2.3) and QR (B&J = 2.66. I =1.1) show that they are currently at a lower risk than the overall industry. However, this difference is explained when looking at accounts receivable. It seems as though the A/R collection days are much higher than the industry (B&J =29.2, I =16.4). This may be a result of Ben & Jerry’s having friendly
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Ben & Jerry’s Case Analysis Facing their first ever net income loss and experiencing a disconnect between company strategy, it is necessary to compare Ben & Jerry’s to Michael Porter’s “Five Forces” model to obtain guidance and a clear perspective on what path their new CEO Robert Holland should take the company. Ben & Jerry’s operational effectiveness was not successful in that they were inefficient in managing operational activities. The high cost of distribution, significant delays in opening
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The Products: Ben and Jerry’s Ice Cream & Coca Cola Product description: The ice cream is manufactured from milk and the finest ingredients that go into making the unique flavor, Ben and Jerry’s ice creams are considered to offer the special taste of real ingredients. It is available in tubs and cups. The product is used by all ages as it is made and customized for different age groups and for different people who look in for nutritional elements in an ice cream. The demand for the product is
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CHAPTER 1 An Overview of Financial Management SOURCE: Courtesy BEN & JERRY’S HOMEMADE, INC. www.benjerry.com STRIKING THE RIGHT BALANCE $ BEN & JERRY'S F or many companies, the decision would have been an easy “yes.” However, Ben & Jerry’s Homemade Inc. has always taken pride in doing things make money. For example, in a recent article in Fortune magazine, Alex Taylor III commented that, “Operating a business is tough enough. Once you add social goals to the demands of serving
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analysis has been conducted at Ben & Jerry’s. Our company is a leader in super premium ice cream industry. This report will analyze the company’s profitability margins and what major opportunities and threats that are facing the industry today. In addition, the report will take you through a brief history of Ben & Jerry’s and general information about the ice cream industry itself. The strategic plan is to identify and suggest the optimal solution for Ben & Jerry’s to get an even stronger competitive
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AUSTIN JAMES QUINN Ben & Jerry’s: Preserving Mission and Brand within Unilever op yo In December 2004, Ben & Jerry’s head of Social Mission, Yola Carlough, sat in her office in South Burlington, Vermont, talking with the company’s “social auditor,” an external consultant hired to generate an independent perspective on the company’s performance. Together, the two were compiling data for a forthcoming report, Social and Environmental Assessment 2004, in which Ben & Jerry’s social and environmental
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