Technology and Scientific Research Volume 1 Issue 1 (October 2013 Issue) Impact of Television Advertisements on Buying Pattern of Adolescent - A Study of Punjab Deepak Kumar1, Meenu Bansal2 1 Department of Media Studies, KC School of Management and Computer Applications KC Group of Institutions, Karyam road, Nawanshahr, Punjab 2 Department of Management Studies, KC College of Engineering and IT KC Group of Institutions, Karyam road, Nawanshahr, Punjab 1 depak.deep@gmail.com, 2m.bansal_mba@yahoo
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earliest opportunity. Midnight sale is executed in order to stimulate consumers to buy the old product. According Taftayani (2011) the purpose of the clearance program is to avoid the maintenance inventories caused by the buildup of old stuff or the old fashion product (products of last season) who has not sold out, so the old stock items are offered back to the discounts up to 70 percent or even more, or by offering "buy 1 free 1". In addition to offering old fashion product new products with discounts
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The Making of a Successful Duty-Free Retail in the newly privatised International Airports in India – ‘Major Challenges and Strategies’ Vinay Bhuwania M.M.S., University of Mumbai Dissertation presented in partial fulfilment of the requirements for the degree of MSc. In Retail Management, University of Stirling University of Stirling 2006-2007 Declaration VINAY BHUWANIA 1. I confirm I have submitted an electronic version of the dissertation and give my permission for the Department
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DIPLOMA IN BUSINESS (Advanced) - LEVEL 7 ------------------------------------------------- Communication in Business – CB501 Group 6 Assignment Negotiation Process Plan for Buying Zenur Executive Summary Zenur and Levon Company are two successful companies in car rental business for the past several years. Both the companies entered into a complex negotiation in terms of expansion through merger by way of having a common goal with shared vision and mission in business. Our group is writing
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Starting Right Corporation Case Study Abstract Julia Day watched a movie about a career woman leaving her job to start a baby food company. Julia wished to start her own baby food company, so she began developing ideas about the type of product she wanted to produce, how to package it, and the resultant quality of the product. Julia also made considerations for the type of people she would like to have work for her new company. Her determination allowed her to find suitable people to help
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First, I have done away with the individual midterm. The “next” recovery will be a group effort. So will your midterm. Second, I have assigned you two books. These are the best books out there on how to think about innovation and then translate your thoughts into a business that can make things that people want to buy. They will become “let me read that again,” go-to books that you will use long after you graduate from UT. Third, I am going to press myself and all of you harder than I ever
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Company Case/Pepsi : Can a soda really make a world good place? 1. Consider PepsiCo’s advertising throughout its history.( For a List of Pepsi slogans over he years, visit http://en.wikipedia.org/wiki/Pepsi#Slogans.) Identify as many commonalities as possible across its various ad campaigns. How is this campaign consistent with PepsiCo’s brand image? According to our case study campaign advertisement strategy very good in the social media and in the social network ,because at the advertisement
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CONSUMER ATTITUDES TO 100% FRIUT JUICE Contents 1. Executive summary 3 2. Problem definition: 4 3. Organization of the Study: 7 4. Approach to problem (literature review): 8 5. Research design (Methodology): 11 6. Ethical issues: 13 7. Data Analysis and Results: 14 8. Conclusion and recommendations: 25 9. Appendix A: Survey 27 10. Appendix B: Statistical tests results 30 1. Executive summary A web survey was used in the UK to collect information for Tropicana
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bring a high-style quality food to a high-style quality people. The store has three locations. The founder, Kathy Kudler, founded the store in June of 1998. Her mission is to shop the world for the best product and bring it back to her stores so that her customers can enjoy the elegance of some of the best foods in the world. (Business, 2010). Part of the success of Kudler’s Fine Foods comes from the structure of management. The management
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