[pic] Executive Summary Pharmaceutical industry is one of the largest industries in our country. Every year a huge amount foreign currency comes from this sector. Square Pharmaceuticals Ltd., the flagship company, is holding the strong leadership position in the pharmaceutical industry of Bangladesh since 1985 and is now on its way to becoming a high performance global player. It was established in 1958 and converted into a public limited company in 1991. The sales turnover of SPL was
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consumer information, brand name, reputation, and corporate culture, are invaluable to the firm’s competitive power. In fact, these invisible assets are often the only real source of competitive edge that can be sustained over time. —HIROYUKI ITAMI, MOBILIZING INVISIBLE ASSETS You’ve gotta do what you do well. —LUCINO NOTO, FORMER VICE CHAIRMAN, EXXON MOBIL OUTLINE l Introduction and Objectives l The Role of Resources and l Organizational Capabilities Classifying Capabilities The Architecture
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Revenues b. Five-Year Projections 8. Organizational Structure 0.5 9. Implementation 1.0 10. Evaluation and Control 0.5 11. Bibliography Total Pages in Marketing Plan Excluding Appendices 10.5 My service is going to be a grocery store that also delivers and takes orders over the phone and online. So a person could either call in, order online and also pick either pick up or delivery. You can still come into the store and buy yours goods as well. The mission statement
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customers, but other stakeholders such as the media, investors, regulatory agencies, channel members, trade associations, as well as others. It is important when addressing marketing ethics to recognize that it should be examined from an individual, organizational, and societal perspective. Examining marketing ethics from a narrow issue perspective does not provide foundational background that provides a complete understanding of the domain of marketing ethics. The purpose of this chapter is to define,
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T3 ORGANIZATIONAL CULTURE, SOCIALIZATION AND MENTORING Organizational Culture: Shared values and beliefs that underlie a company’s identity. Values: - Guide the organization’s thinking and actions. - Dimensions: Prosocial, Market, Financial, Achievement, Artistic - They define: * What metters: where people will spend time and energy * Actions: the way companies operate (decision-making criteria) Layers of Organizational Culture: 1) ESPOUSED VALUES (Core values and guiding
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characteristics Projects make up almost half of the work that most organizations do. Organizations use projects to help meet their strategic goals. In terms of strategic goals, projects may help an organization meet changes in market demands, customer requests, or organizational requirements. They may also help an organization make the most of technological advances or meet legal requirements. Select each strategic goal for examples. ------------------------------------------------- Market demands
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MODULE 3 Organisational Quality and Performance Management (M3) CASE STUDY BBC Broadcasting & Presentation CASE: BBC BROADCASTING & PRESENTATION EXECUTIVE SUMMARY 4 QUESTION 1 – DISCUSS THE ISSUES OF MEASUREMENT IN AN ORGANISATION SUCH AS THIS ONE, AND EVALUATE THE APPROACH TAKEN TO MEASUREMENT ‘RECOMMENDED’ BY THE BBC. 6 • MISSION STATEMENT 6 • MEASURABLE OBJECTIVES 7 • CRITICAL SUCCESS FACTORS & KEY PERFORMANCE INDICATORS 7 QUESTION 2 – HOW SHOULD THE SENIOR TEAM
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organizations they are part of, form a highly-beneficial symbiotic relationship. Thus, it becomes imperative for employees to remain motivated and for organizations to keep them motivated. Personal Reflection Having read and understood the importance of personality, attitudes, values, and motivation to succeed, in the workplace, I reflected upon my own characteristic traits to predict my effectiveness in the workplace. Personality Heredity. A very important factor that determines certain
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Diversification Strategies Southwest Airlines Southwest Airlines was started 45 years ago in 1967 by two entrepreneurs: Herb Keller and Rollin King who had the right vision and culture by which to become successful entrepreneurial leaders. This vision was achieved as Southwest Airlines became the greatest airline in the USA. As a young business in the airlines industry, Southwest Airlines in the initial years confronted very tough situations, and it was due proper planning and with the assistance
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customers, but other stakeholders such as the media, investors, regulatory agencies, channel members, trade associations, as well as others. It is important when addressing marketing ethics to recognize that it should be examined from an individual, organizational, and societal perspective. Examining marketing ethics from a narrow issue perspective does not provide foundational background that provides a complete understanding of the domain of marketing ethics. The purpose of this chapter is to define,
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