Study & Analyzing Customer Buying Behavior in the changing DTH Environment Dish TV India Pvt. Ltd. Submitted by Tamal Kundu Academic year 2012-14 2012163 NIILM CMS Mentored by Prof. Ritu Srivastava NIILM CMS Greater Noida Certificate of Completion from Faculty Guide This is to certify that Summer Project Report on “Study and Analyze the consumer buying behavior in the fast changing DTH environment” prepared by Tamal Kundu Roll No. 2012163 of PGDM 2012-14 Batch is his genuine effort under
Words: 9768 - Pages: 40
&9/10/2009 A CASE STUDY ON GHRM HUTCHINSON-ESSAR(INDIA) ACQUISITION BY VODAFONE GROUP B Ayan Dutta Avik Mandal Gaurav Saha Nandita Paul Satarupa Pahari PGPIB(03) Globsyn Business School TABLE OF CONTENTS CHAPTER 1: INTRODUCTION 1.1 About Hutchinson 1.2 About Vodafone CHAPTER 2: PRESENT SCENARIO OF VODAFONE INDIA CHAPTER 3: VODAFONE-HUTCH ACQUISITION 3.1 Reason Behind Acquiring Hutch 3.2 Was It a Diversifying Strategy 3.3 Why Hutchinson Got Acquired By Vodafone 3.4 Why Target Was
Words: 2592 - Pages: 11
QUESTIONS FOR CASE STUDY ASSIGNMENT STRATEGIC EXCELLENCE Licensed for use by the students of the Executive MBA Program, The Icfai University. Not to be reproduced. QUESTIONS FOR CASE STUDY ASSIGNMENT STRATEGIC EXCELLENCE ANSWER THE QUESTIONS FOR ANY TEN CASE STUDIES Questions for 18 case studies are given below. Each case study assignment has 2 questions. Students are required to answer questions for any 10 case studies (20 answers). Students are advised to submit answers for all
Words: 1615 - Pages: 7
run stores and corner stores. The sector is the largest source of employment after agriculture, and has deep penetration into rural India generating more than 10 per cent of India s GDP. Large Indian players like Reliance, Ambanis, K Rahejas, Bharti AirTel, ITC and many others are making significant investments in this sector. However, the opportunity is huge-by 2010, organised retail is expected to grow at 6 per cent by 2010 and touch a retail business of $ 17 billion as against its current growth
Words: 1785 - Pages: 8
[pic] [pic] [pic] [pic] [pic] [pic] PROJECT REPORT Submitted for Partial fulfillment for The Award of the degree of Master in Business Administration (2008-2010) [pic] J K BUSINESS SCHOOL
Words: 15428 - Pages: 62
Facebook Facebook is the largest social network founded in February 2004 by Harvard University student Mark Zuckerberg. Zuckerberg’s original plan was to develop an exclusive site for students at Harvard, but within weeks, he had expanded the network to include 30 additional universities. As expansion continued, he was approached by Friendster and Yahoo and earned his reputation as the “kid who turned down a billion” (CrunchBase, 2012, p. 1). By October 2007, the company received $240 million
Words: 1853 - Pages: 8
Search Lesson Store Buy Video Exercise Store Powerpoint Home Crayola SWOT - Crayola (Binney & Smith), a subsidiary of Hallmark, Inc. Corporate History Crayola Manufacturing is a 120 year old company that makes safe, dependable art supplies for children. Because most consumers have never heard of Binney & Smith, the Crayola maker changed its name in 2007 to reflect its brand name. Crayola has many different lines of products; as well as services, which vary from just crayons and markers.
Words: 1710 - Pages: 7
ed productsLevi’s Type 1 Jeans A clothier, such as Levi Strauss, that has been around for 150 years is bound to have their share of hits and misses because fashion is terribly fickle and largely unpredictable. But this doesn’t mean you should ignore your target audience. In late 2002, Levi Strauss began a massive marketing push to launch what was being touted as one of the company’s most significant launches in history, Type 1 Jeans. The line unnecessarily went to great lengths to accentuate
Words: 4790 - Pages: 20
Managing Brand for the long run : Brand Reinforcement and Revitalization Prof. Vikas S. Dole, Lecturer Neville Wadia Institute of Management Studies & Research, Pune- 01 Email: dolevikas@gmail.com, Mobile: 09764823924 Abstract: A strong brand is a powerful driver of sales, profit and shareholder value. That’s why market value of fortune companies is more in intangible assets. Even the most popular brands face the danger of getting lost unless they reflect the changing customer preferences
Words: 2761 - Pages: 12
Assignment/Project Front Sheet |CIM/CAM Membership | | |Number | | | | |Unit Title
Words: 3360 - Pages: 14
