by others. In this fully updated edition of a classic text, Peter Trudgill explores the evidence – and the huge implications for social and educational policy. Why do men swear more than women? How do speech styles of most Black Americans, and whites growing up in „Black areas“, differ from those of other whites? Does it make sense to defend a language against „contamination“ from foreign words and phrases? Why are langauges dying out at a catastrophic rate and what can we do about it?
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NORTHWESTERN UNIVERSITY J.L. KELLOGG GRADUATE SCHOOL OF MANAGEMENT Marketing 430-62 Alice M. Tybout Winter Quarter 2000 Phone: 847.491.2723 Office: Leverone 468 e-mail: amtybout@nwu.edu COURSE OVERVIEW Course Objectives This is a survey course and, as such, is designed to provide students with an overview of marketing concepts and tools. While effort has been devoted to finding teaching materials that represent a variety of industries and employ
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CHAPTER 1 INTRODUCTION 1.1 GENERAL OVERVIEW The Greek alphabet Sigma (σ) has become the statistical symbol and metric of process variation. The sigma scale of measurement is perfectly correlated to such characteristics as defects-per-unit, parts-per-million defectives, and the probability of a failure. A company’s performance is measured by the sigma level of their business processes. Traditionally companies accepted three or four sigma performance levels as the norm, despite the fact that these
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capital budgeting, risk/return trade-offs, cost of capital, and capital structure. The pedagogical approach used is a mixture of lectures and case examples. Cases are often used as a vehicle for discussing the complexities of real-world financial problems. To benefit most from this method of teaching, you will want to come prepared to discuss the cases in detail. By the end of the semester, students should be able to: (1) describe essential characteristics of the finance profession and institutions
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Incremental Innovation in Technology, Advantages and Disadvantages. Introduction: The objective of this paper is to examine the techniques related to incremental technological innovation in light of its advantages and disadvantages. Many studies focus on techniques of speeding up the cycle of product design. However, the fastest and most effective way to speed up the introduction of a product is to execute an incremental improvement – to an existing produce - that could serve a new and particular
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Questions: 1. What is the cause of B&D 9% share vs. Makita’s 50% share? 2. How does the buying behavior of the tradesmen impact the situation? 3. What is Makita’s competitive strategy and what role does milwaukee play? 4. What action alternatives should B&D pursue? why? Answer 1. Ans: ● Tradespeople viewed B&D as use at home rather than a professional/on the job kind of a product. ● Two-step channel is the most important distribution channel for Professional segment sales. Within this
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Kayli Crouch Marsha Decker English 112’ October 11, 2013 Youth Gangs Today in America we hear a lot about gangs. There are gangs everywhere but the ones we hear about the most are the ones associated with the youth. I am going to be evaluating John Gerhardt’s Youth Gangs: An American Epidemic. By reading the article I already agree with what he has to say. It is about learning about gangs and how most of them are affiliated with races. If one wants to know how they operated then we must know
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Shocking the art world with her black silhouette depictions of blacks and whites engaged in situations ranging from lynchings to rape and even bestiality during the pre-Civil War South, Kara Walker has achieved both notoriety and acclaim in the art world while still in her twenties. “It is hard to think of another artist in the last three or four years who has emerged as rapidly,” commented Alexis Worth on Walker in a 1996 issue of Art in New England. In a way, Walker’s goal with her art is to make
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– Conceptual culture models; 3 – Culture shock and expatriate adjustment; 4 – Motivation; 5 – Decision making; 6 – Ethics. Textbook: Chapter 2 (Culture & International Management), 7 (Motivation), 9 (Decision Making) Cases: (1) Foundering Expatriate; (2) Black & Decker Readings: “The silent language in overseas business”; “Right ways to manage expats”; “Value in tension: Ethics away from home” What is Culture? 1. What is the definition of culture? Acquired knowledge people use to
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opportunities ➢ Allocating resources across businesses and segments ➢ Managing the channels for gaining access to the served markets, and ➢ Aligning the organization to changing market requirements. The course will use a mix of cases, lecture/discussion, outside speakers, and group projects. This material will be integrated throughout the course with four over-riding themes. First, that successful market strategies deliver superior customer value; second, that successful implementation
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