CONTENTS I. Introduction 3 Company background 3 History 3 Position 4 Vision 5 Mission 5 Goal 5 Management 5 II. Strategic Analysis 5 2.1 External analysis 5 2.1.1 PESTE 5 Political analysis 5 Economic analysis 7 Socio-cultural analysis 9 Technological analysis 10 Ecological analysis 12 2.1.2 5-force 2.2 Internal analysis 17 Value chain 17 2.3 SWOT 21 2.4 Options 24 2.5 Vietnam Airlines's doing 25 III. Recommendation 28 IV. Conclusion 30 V. Reference
Words: 9322 - Pages: 38
Kacie R. Logan Row 3 MGT 487 Sec 009 SWA case Status Analysis Southwest Airlines is a true American success story. In 1971, they began as a small company which was only able to service Dallas, Houston, and San Antonio, Texas. They have come from being a small operation consisting of only three airplanes in three cities to being one of the largest airlines in the United States operating 530 aircraft1 across 32 states2. In the past, their success has been directly tied to their commitment
Words: 2306 - Pages: 10
............................................... - 3 Company Background..................................................................................................... - 3 Competitive Advantage ................................................................................................... - 4 Porter’s five Forces ......................................................................................................... - 5 PESTEL Analysis ...................................................
Words: 3540 - Pages: 15
HISTORY OF THE AIR ASIA AirAsia Berhad is also known as AirAsia which is a Malaysia low cost carrier (LCC). It is an aviation company which provides main activity that is air transportation service. AirAsia is the starter and leading the low cost travelling in Asia where operate scheduled domestic and international flight and is Asia’s largest low fare. Air Asia has been established seen 1993 and it has been executed start from 18 November 1996. When it is being established, AirAisa was
Words: 8856 - Pages: 36
included has been properly referenced and acknowledged according to normal academic guidelines. NAME: Nikhil Singh Tomer Student No. 14202643 Core concepts : Porter’s 5 forces, SWOT Analysis , Analysing the internal environment, Porter’s Value Chain, Competitive advantage within International context(cost analysis and differentiation) 1.0 Porter’s Five Forces: 1.1 Threat of new entrants There is a need of high initial investment to run an airline industry business. This high capital requirement
Words: 2660 - Pages: 11
COMPANY ANALYSIS : AIRASIA BERHAD TABLE OF CONTENTS Introduction : Background of the company----------------------------------------------------------------3 SWOT Analysis---------------------------------------------------------------------------------------------5 Lost Cost Carrier [LCC] Business Model----------------------------------------------------------------9 Current Issues / Problems---------------------------------------------------------------------------------13
Words: 4204 - Pages: 17
School of Management Coursework hand-in sheet Student name(s) | % | | % | Naomi Wai | 20% | Chukwudubem Joseph Onochie | 20% | Nevena Rakovska | 20% | Anish Rai | 20% | Warren Cannon | 20% | | | For group work – individual % contributions need to be stated only where they are not equal. Department (e.g. Management): School of Management | Programme and Year of Study: Accounting and Finance, Y3 | Name of lecturer:
Words: 4250 - Pages: 17
Organization…………………………………………… 4. Industry Framework Analysis……………………………………………….. 4.1. Porter’s 5-Forces Model………………………………………………… 4.2. External factors using a PEST analysis………………………………… 4.3. Internal factors using a SWOT analysis………………………………… 5. Conclusion and Recommendations………………………………………….. 5.1. PEST 5.2. Task 2: Technological Change……………………………….. 5.2.1 Analyze Policies and Decision Making 5.2.2 Evaluate Effectiveness and Response 5.2.3 Demonstrate Areas of Improvement 5.3. SWOT………………………………………………………………… 6
Words: 3613 - Pages: 15
overview of the company, financial, and other aspects of the business plan. The main components of business plan are: executive summary, company, products and services, market, strategy and implementation, financial plan, and financial plan. This article will show the plan for a successful corporate finance strategy, corporate finance and strategy functions that will work together and illustrate how to create shareholder value. Keywords: Writing Business Plans, SWOT analysis, Strategy plans,
Words: 3765 - Pages: 16
ACCUAIR Suspension SWOT Analysis I. Accuair was founded in 2001 by two brothers who have a passion for investing more design, engineering and testing into the art of controlling air suspension for all types of vehicles. Accuair Suspension has the best product available and stands behind their product by way of the best technical support and customer service. Their portfolio of customers includes Boeing and Daimler Chrysler. II. Organizational Strengths and Weaknesses A. First Organizational
Words: 916 - Pages: 4
