PLATINUM CONSULTANCY BRAND AUDIT REPORT ON TOYOTA SUBMITTED TO: SUBMITTED BY: Dr Kokil Jain Manisha Singh Shanu Garg Ishaan Chaudhary
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UNIVERZITA MATEJA BELA V BANSKEJ BYSTRICI FACULTY OF ECONOMICS MARKET ING MANAGEMENT OF BUSINESS THE BODY SHOP BRAND AUDIT Final Project Zuzana Gáliková Kristína Masaryková Course: Brand Value Management 2015/ 2016 Contents 1. ANALYSIS OF THE BODY SHOP .................................................................................................... 3 1.1 Introduction ...................................................................................................
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Brand Audit Study for Cements Dealers, Wholesalers, Retailers/ Engineers Dear Dealer, This study is a research conducted by students of Siva Sivani Institute of Management to understand Dealers perceptions towards various cement brands. The data will be used in aggregate form only. The name of dealership will not be mentioned anywhere. 1. Which brand comes to your mind when you hear the word “CEMENT” ________________________________________________________ 2. Please
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Objective for Brand Audit The task assigned for our Brand Management Project is to conduct a Brand Audit of any existing brand and discuss any social cultural or ethical issues faced by the brand along with he brands market, Consumer Profile, Competitors profile, brand Inventory, Brand equity, core brand Values and assess its strengths, weaknesses and opportunities. Introduction to Brand (Brand Self Analysis) Tarang is a specialized
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Brand Management Brand Audit Term Project Contents Brand Audit 4 Brand Inventory 5 History 5 Company Profile 5 Collection 6 Current Positioning In The Marketplace 7 Communication strategy 7 Celebrity endorsement 7 Mystery 8 Product-Related Attributes 8 Pricing and Distribution Strategy 9 * Brand report card 9 Brand Exploratory 10 Customer Knowledge 10 * Perceptual Map 10 * Image Assosiations 10 Current Sources of Brand Equity 10 Rolex Ambassadors 11
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Coffee Brand Audit Simon Mc Nally Simon Mc Nally Table of Contents Starbucks Brand Audit May 10th 2010 Company Analysis ..................................................................................................................................3 Market Analysis ......................................................................................................................................3 Brand Analysis
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Brand Audit Report: MORTEIN [Year] hynix computer [Pick the date] Declaration Hereby I, Rauha Rafiq, declare that this research report is my own original work and that all sources have been accurately reported and acknowledged, and that this document has not previously in its entirety or in part been submitted at any university in order to obtain an academic qualification. Abstract The main question addressed in this research study is ‘How can Mortein improve upon their current brand
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Brand Audit of Canon Brand audit is a comprehensive examination of a brand to discover its sources of brand equity. Just like we learnt about financial auditing, which gives us a report stating the financial health of an organization the same idea is applied in marketing. Product features: 1. Resolution 2. Lens 3. Viewfinder 4. ISO 5. Shutter 6. Dimensions 7. Weight 8. Price 9. In-built flash Brand Inventory: The purpose of brand inventory
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| VODAFONE | A Strategic Brand Management Project | | Submitted to : Dr Lubna Nafees | Submitted by:Ram Narayan 11HR-023Shilpi Pachauri 11HR-027Shravani Kosana 11HR-028Indraneal Balasubramanian 11FN-043Aparna Vyas 11FN-019Prashant Garg 11FN-134 | | | TABLE OF CONTENTS Section one: Brand Campaign Descriptors…………………………………………………..03 1. Brief Description of the campaign……………………………………
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ACKNOWlegement On successful completion of our Brand Audit on “Tapal”, we would like to take the opportunity to acknowledge the contributions of a n umber of people who helped in understanding and making this report a reality. Foremost, to Almighty Allah who blessed us with strength and ability to complete the report. Further We would like to appreciate the valuable contribution of our instructor, Dr. Kamran Siddqui, who believed in our knowledge, encouraged us at every step and also for his
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