Buss 4

Page 26 of 33 - About 328 Essays
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    Consumer Awareness

    Consumer purchase intention for organic personal care products Hee Yeon Kim and Jae-Eun Chung Department of Consumer Sciences, The Ohio State University, Columbus, Ohio, USA Abstract Purpose – Using the theory of planned behavior (TPB) to examine the effects of consumer values and past experiences on consumer purchase intention of organic personal care products, this study aims to consider further the moderating effect of perceived behavioral control on the attitudeintention relationship. Design/methodology/approach

    Words: 6823 - Pages: 28

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    The Uninvited Brand

    Business Horizons (2011) 54, 193—207 www.elsevier.com/locate/bushor The uninvited brand Susan Fournier a,*, Jill Avery b a b Boston University School of Management, 595 Commonwealth Avenue, Boston, MA 02215, U.S.A. Simmons School of Management, 300 The Fenway, M-336, Boston, MA 02115, U.S.A. KEYWORDS Branding; Brand management; Social media; Web 2.0; Co-creation Abstract Brands rushed into social media, viewing social networks, video sharing, online communities, and microblogging

    Words: 12407 - Pages: 50

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    Vsu Coffee Hub

    Manggay, R.J. Lopez, E.L. Mulig, M.H.P. Seco, V.J.J. Taghoy, and M.L.C. Tambis d. Date: 10 November 2014 (1st semester SY 2014-2015) [pic] Business Logo Table of Contents Page No. I. EXECUTIVE SUMMARY 4 II. BACKGROUND/SITUATION ANALYSIS 5 III. PROJECT OBJECTIVES 6 IV. DESIRED IMPACT AND OUTCOME OF THE PROJECT 7 V. TECHNICAL APPROACH 8 VI. PROJECT MANAGEMENT 14 VII. PROJECT ACTION PLAN (MILESTONE, WBS) 18 VIII. DELIVERABLES

    Words: 6331 - Pages: 26

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    Psychology

    7 Sep 2004 AR AR231-PS56-14.tex P1: IKH AR231-PS56-14.sgm LaTeX2e(2002/01/18) AR REVIEWS IN ADVANCE10.1146/annurev.psych.56.091103.070141 V I E W A N I N C E S R E 22:24 D V A Annu. Rev. Psychol. 2005. 56:14.1–14.28 doi: 10.1146/annurev.psych.56.091103.070141 Copyright c 2005 by Annual Reviews. All rights reserved First published online as a Review in Advance on September 10, 2004 PROSOCIAL BEHAVIOR: Multilevel Perspectives Louis A. Penner Karmanos

    Words: 14699 - Pages: 59

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    Integrated Circuits

    TTL Cookbook BY Don Lancaster A Division of M t i c e Hall ComputerPublishing 11 711 Nonh College, Cmel, Indiana 46032 USA " 1974 by SAMS A Division of Prentice Hall Computer Publishing. All rights reserved. No parts of this book shall be reproduced, stored in a retrieval system, or transmitted by any means. electronic, mechanical, photocopying, recording, or otherwise, without written permission from the publisher. No patent liability is assumed with respect to the use of the

    Words: 89774 - Pages: 360

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    Business

    ARTICLES A Kind Word for Theory X: Or Why So Many Newfangled Management Techniques Quickly Fail Michael P. Bobic Emmanuel College William Eric Davis Community College Southern Nevada ABSTRACT Forty-three years ago, Douglas McGregor’s The Human Side of Enterprise offered managers a new assumption of management (Theory Y), which would be more effective than what he considered then-current management assumptions (Theory X). While McGregor’s Theory Y model has been widely adopted in management

    Words: 14544 - Pages: 59

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    Marketer

    Q1: Significance and Diversity of Consumer Behavior: * Definition of Consumer Behavior: Consumer Behavior is the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. It blends elements from psychology, sociology, social anthropology, marketing and economics. It attempts to understand the decision-making processes

    Words: 12642 - Pages: 51

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    Sexualselection Attractiveness

    Utah State University DigitalCommons@USU Family, Consumer, and Human Development Faculty Publications 12-1-1995 Family, Consumer, and Human Development, Department of Sexual Selection, Physical Attractiveness, and Facial Neoteny: Cross-cultural Evidence and Implications [and Comments and Reply] Doug Jones C. Loring Brace William Jankowiak Kevin N. Laland Lisa E. Musselman See next page for additional authors Recommended Citation Musselman, L. E., Langlois, J. H., & Roggman, L. A. (1996)

    Words: 19763 - Pages: 80

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    How to Optimise Seating Plan Using Dynamic Programming

    Instruction Division SEATING ARRANGEMENT FOR THE TEST I & II Course No. Roo m No. No. of Stu den ts 1 7 ALL THE STUDENTS 12/9,4/11 8.00 -- 9.00 AM B310 ALL THE STUDENTS 12/9,4/11 8.00 -- 9.00 AM F102 2011B1AA557H 2012AAPS176H 12/9,4/11 8.00 -- 9.00 AM F103 2012AAPS181H 2012AAPS891H 12/9,4/11 8.00 -- 9.00 AM F105 2011B1A3696H 2012A3PS302H 12/9,4/11 8.00 -- 9.00 AM F103 2012A3PS303H 2012A3PS931H 12/9,4/11 8.00 -- 9.00 AM F106 ALL THE STUDENTS 12/9,4/11 8.00 -- 9.00 AM F106 ALL THE STUDENTS 12/9

    Words: 6192 - Pages: 25

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    Business

    Journal of Cross-Cultural Psychology http://jcc.sagepub.com Value Hierarchies Across Cultures: Taking a Similarities Perspective Shalom H. Schwartz and Anat Bardi Journal of Cross-Cultural Psychology 2001; 32; 268 DOI: 10.1177/0022022101032003002 The online version of this article can be found at: http://jcc.sagepub.com/cgi/content/abstract/32/3/268 Published by: http://www.sagepublications.com On behalf of: International Association for Cross-Cultural Psychology Additional

    Words: 13834 - Pages: 56

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