released since 1990: The Cadbury Report (UK, 1992), the Principles of Corporate Governance (OECD, 1998 and 2004), the Sarbanes-Oxley Act of 2002 (US, 2002). The Cadbury and OECD reports present general principles around which businesses are expected to operate to assure proper governance. The Sarbanes-Oxley Act, informally referred to as Sarbox or Sox, is an attempt by the federal government in the United States to legislate several of the principles recommended in the Cadbury and OECD reports. *
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OF The world’s most recognized trademark it is recognized by 94% of the world’s population FOR HINDUSTAN COCA-COLA BEVERAGES PVT. LTD. , PANKI INDUSTRIAL AREA, DADA NAGAR KANPUR. SUBMITTED IN SUMMER TRAINING OF MBA PROGRAMME OF APOLLO INSTITUTE OF TECHNOLOGY KANPUR UNDER GUIDANCE OF: Mr. ADESH TRIPATHI (AREA MARKETING MANAGER) SUBMITTED BY: Divya Tiwari MBA 3rd SEMESTER 2009-2010 DECELARATION I Divya
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Projective technique – Word associated Word association is a projective technique where the respondent is presented with a stimulus and is asked to respond with the first thing that comes to their mind when shown a given name, photo or event (Malhotra (1999)). According to Malhotra & Berks (2000) the assumption of using this technique is that the association allows respondents to reveal their inner feelings about the topic. Responses can be analysed by calculating either of the following:
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can be easily distributed and sold to consumers. This division is further divided into the following: Food, Major Diversified: Kraft Foods, Kellogg Company Beverages, Alcoholic & Non-Alcoholic: Coca-Cola Company, Pepsico, Diageo Confectioners: Cadbury, Mars DISTRIBUTION This is the final stage of the F&B value chain and entails the distribution of finished or near-finished food products to consumers. This industry includes: Grocers/Supermarkets: These provide processed but unprepared food to
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Strengths: 1. Social and environmental responsibility (increase public image) * Established Milton Hersheys School for orphan boys * Donate entire personal fortune to Hersheys Trust Companyto administer the school (provide free education, and residential services including meals and health care to children in need * Involved in International Cocoa Initiative Foundation (eliminate child labor or forced labor in cocoa producing region) * Involved in World Cocoa Foundation which
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The Blame Game The blame of childhood obesity has become a silent war in America against the Big Food Corporations and the World Health Organizations. The article, Junk Food Nation, written by Gary Ruskin and Juliet Schor provides a deeper insight of this subject matter. They believe the correlation between what is driving the Administration’s policy to support Big Food cooperation’s instead of World Health Organizations is large infusions of cash. The article explains how, although obesity
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This document is designed to give a brief explanation on business ethics, its importance and issues, managing ethics in work place, continuing problems and weaknesses in business ethics. We all have an image of what an ethical community or an ethical business should be. To make our society as a whole ethical all individuals, organizations, governments has to act ethically. Introduction Ethics refers to standards of behavior that tells how one need to act in many situations where they find themselves
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-Ekiti, Ekiti State, Nigeria e-mail: adebisiadebola@yahoo.com Abstract This work justified “the impacts of Strategic Environmental Scanning on Organization performance in a competitive business environment” by studying Nestle Nigeria Plc and Cadbury Nigeria Plc. The opinions of the selected respondents were sought by the use of structured questionnaire; the collected data were analyzed and interpreted with regression and coefficient of correlation method of analysis. Hypothesis one revealed that
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More than 45 percent of the revenue of PepsiCo comes from outside the United States, with approximately 30 percent coming from emerging and developing markets. Coke has around 43% US beverage market share, PepsiCo has the figure at around 31%, Cadbury Scheweppes has a share of around 18%. شرکت پپسی کولای آمریکا قصد دارد، طی سال آینده بیش از ۸۷۰۰ نفر از کارمندان خود را اخراج کند. فارس به نقل از فرانس پرس: قرار است تعداد ۸ هزار و ۷۰۰ کارمند در ۳۰کشور جهان از شرکت پپسی کولا اخراج شوند. بر اساس
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Chocolates – Nestle has some popular chocolate products, most popular being Nestle Kitkat, Munch, Milky bar, Eclairs and Polo. The newly introduced Alpino is targeting the gifting segment in response to various chocolates like Dairy milk and Bournville by Cadbury. The chocolates segment of Nestle is a star, where the competition is high and the expense is high but at the same time the market size is huge as well. As we can see, two major brands of Nestle are a very high contributor
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