Carrefour

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    Nature

    Carrefour Company Background Carrefour means "crossroads" in French, arose in 1959 as a partnership among two industrialists, Marcel Fournier and Louis Defforey, in Annecy which is urban area around eastern France. However Carrefour had been progressively more developed since World War two. Fournier previously had created the branch store which is Grand Magasin de Nouveautés Fournier d'Annecy and which has networks in the Casino supermarkets, Defforey was the leader of Badin-Defforey in Lagnieu

    Words: 476 - Pages: 2

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    Wal-Mart Foreign Expansion

    Taking Wal-Mart Global Lessons From Retailing's Giant Vijay Govindarajan and Anil K. Gupta [pic] During 1992-93, Wal-Mart agreed to sell low-priced products to two Japanese retailers, Ito-Yokado and Yaohan, that would market these products in Japan, Singapore, Hong Kong, Malaysia, Thailand, Indonesia and the Philippines. Then, in 1994, Wal-Mart entered Hong Kong through a joint venture with the C.P. Pokphand Company, a Thailand-based conglomerate, to open three Value Club membership discount

    Words: 2169 - Pages: 9

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    Corporate Strategy

    Executive Summary The wave of globalization is everywhere and the food retail industry is not spared. Hypermarkets such as Tesco and Carrefour have long been in existence and is rapidly making its presence felt in further expansion plans in the Asia Pacific region. Started in North and America and Europe, hypermarkets became the dominant retail grocery today. Consumers’ expectations for ease in grocery shopping, together with the increased of car ownership made shopping in big supermarkets

    Words: 2693 - Pages: 11

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    Carrefour

    International Borrowing at Carrefour S.A. Briefly discuss the background of Carrefour SA and its financing practices. What are the borrowing alternatives? Carrefour S.A. is operating as a chain of hypermarkets, combining a supermarket, drugstore, discount store and gas station. Carrefour is originating from France, however, during 40 years it has expanded its operations to ten other European countries, six South and North American countries and nine Asian countries. The largest sales and profits

    Words: 323 - Pages: 2

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    Report

    environmental context. Question To analyze the strategies of Carrefour and how these strategies interact with Chinese government policies and local market conditions? CARREFOUR The Carrefour Company was created by the Fournier and Defforey families in 1959 in France, with the meaning of its name— “crossroads” expressing convenience. Today, Carrefour has reached 30 countries in Europe, Latin American and Asia. Currently, Carrefour has opened over 12,500 stores all over the world, with sales

    Words: 948 - Pages: 4

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    Superstores

    Carrefour vs Walmart Kelly Liu stared out from her office window at the traffic on Shanghai’s Yannan “gao jia” as she wondered what to do. Kelly was the head of business development for Walmart China and had a key meeting at the end of the week with her Board of Directors. After 8 years in China, Walmart was still well behind Carrefour in terms of number of stores, brand awareness and revenue. The Board had called a special meeting and asked Kelly to present Walmart’s new growth strategy.

    Words: 777 - Pages: 4

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    Assignments

    A Comparative Study of Asia Strategy: Wal-Mart versus Carrefour Miao-Que Lin Fu Jen Catholic University, China. Wen-Kuei Liang Tatung University, China. Abstract Wal-Mart, the number one retailer in the world, persistently maintain three fundamental beliefs—respect everyone, total-solution service, and in search of highest quality—to shape their unique corporate culture. They insist lowest price every day, carry out total solution services, effectively control the cost of global logistics

    Words: 3853 - Pages: 16

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    Marketing

    | MNGT220 Case Study on Carrefour in China | | | Wong Angus Kwan Ho 33239096Matthew Lok 33239355Lei hou in 33149836 Pan Yue 33517622Ma Jing 332396812/7/2014 | | Word count: 1098 (excluding reference and title) Brief Introduction The world’s second largest distributor had good results in Asia and Latin- America, earning an average turnover growth of over 6% and reaching total sale volumes of 16.14 billion euro and 7.22 billion

    Words: 1483 - Pages: 6

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    Compare and Contrast Essay

    Compare and contrast the strategies of Carrefour and Walmart in the Chinese market Although the whole world has been affected by global recession, China’s economy still grows in a rapid rate compared with other countries’. Furthermore, the expansion of China’s retail market has attracted world’s largest retailers, Walmart and Carrefour, to pile in. The expansion strategies of the two global retailers seem to play a crucial role in the competition in China. Thus both similarities and differences

    Words: 1122 - Pages: 5

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    Carrefour

    Connor Matuszewski BUAD 417 29 February 2016 Carrefour S.A Case In 2002, Carrefour S.A. is the largest European retailer with total sales of 53.9 billion euros and retail outlets in 26 countries. To fund and maintain its “expansion trajectory”, Carrefour needs to raise 750 million euros through taking on debt. The company has traditionally issued debt in euros, but is considering three other options to issue a 10-year Carrefour bond. The bond would be issued at par with four possible

    Words: 485 - Pages: 2

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