Carrefour

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    Ahold

    issuing shares and to start its international expansion. Ahold developed itself into one of the most important food retailers in the world, through a string of acquisitions. Ahold still is among of the market leaders, along with Wal-Mart (USA) and Carrefour (France). Ahold’s core business is retail (particularly supermarkets) and they operate in the food retail and wholesale market. They operate their businesses from two continental platforms: Ahold Europe and Ahold USA, each led by a Chief Operating

    Words: 3164 - Pages: 13

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    Project International Orientation

    Table of contents Introduction…………………………………………………………………………………. 2 Study program …………………………………………………………………………….. 3 The educational culture…………………………………………………………………..5 The facilities of the INSEEC (paris)……………………………………………….. 6 The City and surrounding ……………………………………………………………….7 The French culture, customs and etiquette……………………………………….9 Interview International students ……………………………………………………14 Personal statement about going abroad in 3 year......................................

    Words: 3322 - Pages: 14

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    Dyrthfgs

    7-Eleven case study Stock rotation in convenience stores Reference Code: BPCS84 Publication Date: 01/05 www.datamonitor.com Datamonitor Europe Charles House 108-110 Finchley Road London NW3 5JJ United Kingdom t: +44 20 7675 7000 f: +44 20 7675 7500 e: eurinfo@datamonitor.com Datamonitor USA 245 Fifth Avenue 4th Floor New York, NY 10016 USA t: +1 212 686 7400 f: +1 212 686 2626 e: usinfo@datamonitor.com Datamonitor Germany Kastor & Pollux Platz der Einheit 1 60327 Frankfurt Deutschland t:

    Words: 2976 - Pages: 12

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    Trouble in Paradise Analysis

    A. Executive Summary: The Zhong-Lian Knitting Company Chinese Joint Venture (JV) is facing trouble among its two owners that have different objectives. American based Heartland Spindle is looking for higher profits and a move to higher quality clothing markets in the USA while Suzhou First Textile Company, the Chinese partner, is looking to enter the domestic Chinese market and expand its manufacturing capacity through job growth, in line with local government pressures. My recommendation is to first

    Words: 3282 - Pages: 14

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    Air Asia - Strategi Management

    PACE - Professional & Continuing Education ON-LINE DISTANCE LEARNING MASTER IN BUSINESS ADMINISTRATION NUR EFIZA AB. RAZAK SUBJECT: Strategic Management SUBJECT CODE: MGT6303 Coursework Assignment 2 Due Date: 31st March 2015 Executive Summary In this second assignment, I have choose AirAsia and AirAsia X Group to further illustrate their strategic direction and development which is crucial for their survival. With a new travellers on the scene, it is inevitable that AirAsia will

    Words: 3247 - Pages: 13

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    Logistics at Tesco Plc

    Taiwan and Thailand in 1998, Malaysia in 2002, Turkey and Japan in 2003. 2000: tesco.com is launched. 2004: Tesco enters China and launches own-brand Fair-trade range. 2005: Tesco exits the Taiwanese market in an asset swap deal with Carrefour involving stores and operations in the Czech Republic. 2 The present: Tesco plc. Founded in 1919 in London, Tesco plc is a British-based international grocery and general merchandising retail chain. With revenues of £67 billion (2011), it

    Words: 3131 - Pages: 13

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    The Battle for the Breakfast Cereal Market

    THE BATTLE FOR THE BREAKFAST CEREAL MARKET, by Richard Lynch 1. INTRODUCTION Corporate strategy is certainly a topic that is exciting and challenging. It makes fundamental decisions about the future directions of organisations. And it has the potential to have a real impact on people's lives. But it isn't the easiest subject to study. There are several reasons for this: *It's a young academic subject when compared to more traditional topics like economics and organisational behaviour. This means

    Words: 8269 - Pages: 34

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    Business

    Hennes & Mauritz (H&M) AB in Retailing December 2009 Scope of the Report Retailing - Hennes & Mauritz © Euromonitor International Scope • This global company profile covers the following products focusing on the year 2009: Retailing: US$10,430 billion Store-based Retailing: US$9,829 billion Non-Store Retailing: US$601 billion Clothing & Footwear Specialist Retailers: US$791 billion Homeshopping: US$190 billion Internet Retailing: US$243 billion Disclaimer Much

    Words: 7731 - Pages: 31

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    Procter & Gamble:

    Executive Summary In this report, I would state and analyze Procter and Gamble (P&G). In the beginning, P&G had just supply soap and candles to the Union armies, but now it has become to a global manufacturing, distribution, and marketing company focusing on providing branded products with superior quality and value. It provided over 300 brands reaching consumers in about 140 countries. P&G is focusing on provided fashion, high quality products for consumers. In order to satisfy consumers, P&G

    Words: 3374 - Pages: 14

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    Brand Communication Strategy

    Brand Communication Strategy 1st Lecture: The Ceo promotes the brand to the stakeholders: part of the brand communication strategy. Corporate social responsibility: all about ethics. Principles of Marketing (Kotler, Amstrong). Assignments: Google turns to you, how to develop brand communication strategy into the Chinese market? Market research Situational analysis Recommendations Based the strategy under the conclusion of the market research * Operational marketing 1

    Words: 3781 - Pages: 16

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