Summary of a guide to case analysis The guideline provides an overall strategies for us to explore our insights and analysis ability. First of all, it explains the importance of using cases to practice strategic management. Learning by doing is a point that the author points out, which means that students are assumed as a part of the company, and dealing with various situation, solving problems by applying tools and concepts, have the ability to create an action plan. There are 7 key strategies
Words: 643 - Pages: 3
Professor Kay Lemon MK811 Helpful Notes for Case Analysis In case analyses in Marketing, we first try to get a good idea of the goals and obstacles facing the firm. Thenwe engage in analysis, followed by recommendations for action. What precisely are goals and obstacles? GOAL What the actors in the case (i.e., the firm) should be trying to achieve (improved profit, sales, customer lifetime value, market share, etc.). Note that goals are NOT a “decision to be made”, such as “what price
Words: 932 - Pages: 4
Case Analysis This packet details the steps necessary to produce a case analysis that may be required for work in business and technology courses. This packet is not intended to replace instructor guidelines and should not be used in that manner. The packet’s intended use is as a supplement to classroom instruction on assembling a case analysis. Therefore, it contains only general information that must be tailored to fit specific guidelines as required by your discipline and by your instructor
Words: 1465 - Pages: 6
are due on a day when a case analysis is due, send ONE email with both NYT responses and case analysis included with abbreviated case name in the subject line (e.g., Google 2:30). If you are emailing with a question or about an absence, put QUESTION or ABSENCE in the subject line. Always put the start time of your section in the subject line and always send using your Baruch email account to Linda.Lopez@baruch.cuny.edu (NOT baruchmail). When responding to case questions (cases and questions found at
Words: 1409 - Pages: 6
Well Paid Receptionist Case Analysis (Group / Team): Please follow the proceeding suggestions for analyzing your case studies in this class. All grades for case analysis will be based on the values theory, suggestions made by the instructor, and the directions given in your VDM textbook. You can follow the enclosed steps for the case analysis. This is usually about 5-8 pages (excluding appendices). More pages are okay. VDM Case Analysis Guidelines: A. Read the case carefully and determine
Words: 355 - Pages: 2
Schilling, Melissa A.; STRATEGIC MANAGEMENT of TECHNOLOGICAL INNOVATION, McGraw-Hill/Irwin, 4th Edition, 2013 ISBN 978-0-07-802923-3 Cases* Hewlett-Packard Merced Division SAP America VMware Inc., 2008 IBM and Eclipse (A) Oracle vs. salesforce.com Enterprise IT at Cisco (2004) Google Inc. *All Cases are from the Harvard Business Review and are available at the SCU Bookstore Course Objectives: • To develop an awareness of the range, scope, and complexity
Words: 3892 - Pages: 16
MGMT 4123 INTERNATIONAL MANAGEMENT CASE ANALYSIS-LEVENDARY CAFÉ: THE CHINA CHALLENGE SPRING 2015 The following are the guidelines for completing the case analysis for Levendary Café: 1. Read the case carefully to gain a good understanding of the case and all the issues facing the company. 2. Identify the Environmental Factors (Political, Legal, and Technical) that exist in China and that have an impact of how business is conducted in China compared to how it is conducted in the United
Words: 448 - Pages: 2
Assignment 1 (Case Analysis) Before beginning Assignment 1, be sure to read the Hints for Preparing Assignments page. A link to this page is also located in the Evaluation block on the course homepage. Due: After you have completed Lesson 8 Weighting: 15% of the final grade Assignment 1 Instructions Your first assignment is an analysis of the AtlanticRider.com case. A link to a PDF of this case is provided on the Assignment 1 page. Once you have read and analyzed the material
Words: 405 - Pages: 2
✓ Materials Needed Performance Measurement & Control Systems for Implementing Strategy: Text and Cases, by Simons, Robert. Prentice Hall, ISBN #0-13-234006-2 Cases in Management Accounting & Control Systems 4th Edition, by Allen, Brownlee, Haskins and Lynch, Pearson-Prentice Hall, ISBN #0-13-570425-1 Freakonomics: A Rouge Economist Explores the Hidden Side of Everything, by Steven D. Levitt and Stephen J. Dubner, Harper Collins, ISBN#0-06-073132-X ✓ University Communication with Students
Words: 3504 - Pages: 15
effects that power-oriented behavior can have on organizations. The ethics of power will be a recurrent concern throughout the course. Class sessions will be devoted to discussing “case” materials in light of theoretical arguments advanced in “readings.” Case materials include standard Harvard Business School cases, book chapters about individuals (Robert Moses and Henry Kissinger), corporations (e.g., Lehman Brothers and Time Warner), and industries (e.g., the auto industry), and in-class videos
Words: 1326 - Pages: 6
