Industrial Marketing Management 43 (2014) 67–76 Contents lists available at ScienceDirect Industrial Marketing Management The establishment of industrial branding through dyadic logistics partnership success (LPS): The case of the Malaysian automotive and logistics industry Nor Aida Abdul Rahman a,⁎, T.C. Melewar b,1, Amir M. Sharif c a b c Universiti Kuala Lumpur, Malaysian Institute of Aviation Technology (UniKL MIAT), Lot 2891, Jalan Jenderam Hulu, 43800 Dengkil, Selangor, Malaysia
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Single Case Study Rebecca M Bauman 2015 MAR LIB-495-GS001 Abstract Paternal authority, according to the existing literature, is of upmost importance to the healthy psychosexual development of a child. Women who were raised with a lack of paternal authority can often face significant setbacks when dealing with everyday life issues. Promiscuity as a self-destructive behavior has substantial consequences often resulting in mental and physical suffering. This qualitative single case study was designed
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The difference between learning by analyzing a case and other forms of gaining knowledge is that case base learning allows a student to completely open up their thinking pattern. In other words, think outside the box. It allows a student to draw their own conclusion with the information that is presented to them for the case. To analyze a case, one must examine closely the issues at hand. Most often one will need to read the case several time to be able to get the overall picture of what is happening
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CHAPTER 3 HO W TO A NA LYZE A C A SE A case is a text that refuses to explain itself. How do you construct a meaning for it? Start by recognizing some contextual factors that help limit and narrow the analysis. Cases are usually studied in a course.A marketing case requires you to think as a marketer, not a strategist or manufacturing manager. Courses are often divided into different modules or themes defined by certain types of situations and, often, concepts, theories, and practices appropriate
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needed for success in the international business environment. Strategic analysis will include the study of the economic, social, political, technological, and environmental settings of international business via text readings and case studies. Tactics will include completing a country-focused Political-Economic-Social-Technological (PEST) analysis and a company-focused Strengths-Weaknesses-Opportunities-Threats (SWOT) analysis. These skills will then be applied to a simulation in which teams develop
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MEDFORD UNIVERSITY CASE STUDY ANALYSIS #3 Leilani P. Sharp Potomac College Abstract Medford University is a research university with about 10,000 students. It has a good liberal arts undergraduate program, a top-rated medical school, and a fine law school. It employs about 12,000 people. A majority of these employees work at the university hospital. Lately, the university has faced significant financial pressures. The hospital is under pressure to reduce
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Research report Service provider strategies for mobile advertising: case studies Alexandra Rehak October 2008 Research from Analysys Mason Fixed Networks and Services Analysys Mason Fixed Networks and Services online market intelligence service MENA telecoms market: strategies and opportunities 2008–2013 Mobile broadband: another substitution threat for fixed operators? Business data services in Europe: market drivers and forecasts 2008–2013 Multi-play services in Western Europe: market
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Guidelines for Case Study Analysis The following guideline serves as a basic outline and content description for a case analysis: * The Introduction: Provides a summary with background, historical, and current information that sets the framework for the problem being analyzed. The author/student needs to define his/her perspective, i.e. department head, officer, consultant, etc. This section should be succinct and avoid extraneous details. * The Problem: Identifies one major problem
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CASE STUDY APPROACH A Case study is an analytical system of examining one’s understanding. Every case study invariably consists of the following elements. (a) Introduction of the case. (b) A situation (c) Solution for the situation (d) Benefits (e) Conclusion with specific inputs (f) Issues to be discussed /addressed. How to approach a Case Study ---Student Perspective. As a case needs to be studied analytically,
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been crystallized: Exploratory study. It is just a study to gain insights on the topic. The method of data-collection: Monitoring or interrogation/communication, It really depends on how they want to approach the situation. I think the method of interrogation and communication is the best, as the workers on the site probably know best where the dangers are to the safety on the construction site. The power of the researcher to influence the variables under study: Experimental, the researcher shouldn’t
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