Dai11@Rotman.Utoronto.Ca) Course Description: Marketing research is studied from the perspective of the marketing manager. The course focuses on the initiation, design, and interpretation of research as an aid to marketing decision making. Case studies and projects are used to provide students with some practical research experiences. Prerequisite(s): MGMA01H3/(MGTB04H3) or MGIA01H3/(MGTB07H3) Exclusion: (MGTD07H3), MGT453H, RSM452H Textbook/Required Course Materials: Marketing Research: Methodological
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TDMT 4322 Global Supply Chain Management End Date: 10 1 Lab: Prerequisites: TDMT 3301 Logistics1 2 March 4, 2016 Term/Level: Shop: 4A Course Credits: Seminar: 2 Other: Prerequisite for: TDMT4411 Industry Projects Course Description This course develops an understanding of relationship management within the global supply chain sectors. Topics are delivered based on international influences, value creation, aligning incentives, creating partnerships
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Journal of Business Case Studies – Second Quarter 2006 Volume 2, Number 2 Case Studies In Marketing Research Donald K. Hsu, (Email: yanyou@hotmail.com), Dominican College ABSTRACT The use of case studies for Marketing Research has been examined. Starting with a topic selection, students collected the background information from various sources. A focus group was conducted to gather detailed information. A questionnaire was designed for an in-depth survey of the general public. Using
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Case Study: Getting and Using Compensation Information “Compensation is a systematic approach to providing monetary value to employees in exchange for work performed. Compensation may achieve several purposes assisting in recruitment, job performance, and job satisfaction. Compensation is a tool used by management for a variety of purposes to further the existence of the company. Compensation may be adjusted according to the business needs, goals, and available resources.” The three careers I
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GUIDE FOR CASE STUDY ANALYSIS & CASE ANALYSIS REPORTS (CAR) Exemplar: ShopKo and Pamida System Triumph or Tragedy Philip Pun Lecturer in EB PLG406 (x8866) ©1st Term 2011/2012 1 WHY PERFORM CASE STUDY? Case study as a learning tool The best way to learn is to feel, to practice and to involve Philip Pun, First Term 2011/2012 2 WHAT IS A CASE STUDY? All case studies have one common goal: to help learn the subject matter in hand Cases allow learners
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to populate fields on this page and in the document headers] Project Name Project #: Business Requirements Document (BRD) Template Prepared by: Author's Name Prepared for: Date Submitted: [Date] Project Sponsor: Project Sponsor's Name Client Acceptor: Project Manager: Document Number: 6450-20/Project Number /BRD Security Classification: Low
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Assignment: Ethics, Responsibility & Governance – Prof. Swati Panda Case Study - Martha McCaskey 1. As Martha McCaskey, what is your plan of finishing the silicon 6 project? Please map out your detailed plan of action. The case in question requires Martha McCaskey to perform tasks in relevance to the Silicon 6 project that might hamper her integrity towards work. However, there is a major stake of her losing the promotion that she is expectant and has been promised. Furthermore, Mr. Phil Devon’s
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An Analysis of Case Studies Prepared by Rafiqul Alam Khan Rakibul Haque Department of Finance Page 1 Dhaka, June 05, 2014 Acknowledgement All the praise and appreciation to Allah, the most merciful and beneficent who has enabled us to submit this humble work. We would like to express our special thanks and honour to our course teacher, Sonia Munmun, who guide us in every minute whenever we sought, and who showed us the right track to conduct the study. Finally, we would be
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strategic choices require judgment. Case studies enable us to test our judgment and learn vicariously from successful and unsuccessful managers in a variety of situations. Hence, class discussion of the cases is a central part of your learning experience. Methods: We will combine cases, lectures, individual and group papers and presentations. Pre-requisites: First semester of Core. Textbook: Jay Barney, Gaining and Sustaining Competitive Advantage, Fourth Edition. Case Packet will be available. Assignments
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Case Study: Elektra Products, Inc. The Case: Problem: Once leading manufacturer/retailer of electrical products/supplies has declining market share, low employee morale, inter-departmental communication gaps (sales and manufacturing not talking), slow innovation (i.e. new products few and far between) One of the solutions: employee empowerment but with a buy-in problem from the department heads during the proposal by B. Russel. Important characters in the case: Barbara Russel (VP
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