GEN 480 Interdisciplinary Capstone Course Program Council The Academic Program Councils for each college oversee the design and development of all University of Phoenix curricula. Council members include full-time and practitioner faculty members who have extensive experience in this discipline. Teams of full-time and practitioner faculty content experts are assembled under the direction of these Councils to create specific courses within the academic program. Copyright Copyright ã 2000
Words: 4616 - Pages: 19
tools to managers working in today's highly competitive and complex business environment. At the end of the semester, students should be able to identify and explain the important concepts in marketing. Moreover, students will also be prepared to study more advanced issues in marketing in the following semesters. The course covers a diverse range of marketing topics including marketing strategy and planning, the marketing environment and how to monitor it, consumer and organisational behaviour, marketing
Words: 1985 - Pages: 8
disciplinary action. GENERAL INFORMATION COURSE DETAILS | Course Title | BUS7333 Strategic Management | Level | 7 | Credit Value | 20 Credits | Duration | 13 weeks | Learning Hours | 200 hours, including approximately 10 hours per week of self-study in your own time to complete the course requirements | Course Delivery | Lectures, Tutorials, Group Work, Project Work and Self-Directed Learning | Passing Criteria | * All assessments must be completed * A minimum of 40% in an assessment
Words: 4495 - Pages: 18
MANAGEMENT PRACTICE S.A.I.M. S.A.I.M. CASE-STUDY WORKBOOK Prepared by Dr Norris W Dalton. Copyright 2002 SAIM Management Practice 1 Copyright @ 2002 - South African Institute of Management All rights reserved. No part of this publication may be reproduced or transmitted in any form by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from SAIM. Copyright @ 2002 Copyright
Words: 40484 - Pages: 162
A) DEFINITION A case method is a documented study of a situation that transpires in real life or it can be about a fictional situation, which is used as teaching or learning tool in business schools and firms. These studies allow students evaluate cases and provide their own interpretations on potential solutions for the provided business scenario. Furthermore, the case method can also be described as something that gives you a detailed explanation of a company, industry, person, or project
Words: 938 - Pages: 4
management systems and models of successful behavior that capitalize on opportunities and avoid the numerous potential pitfalls. LEARNING METHODOLOGY The learning methodology used in this course consists of lectures, class discussion, case analysis and discussion, homework, term paper, and exam(s). PRE-REQUISITES Graduate standing. COURSE OBJECTIVES The goal of this course is to provide students with an understanding of the issues and
Words: 4760 - Pages: 20
© 2009, 2007, 2005, 2004, 2003, 2001 by University of Phoenix. All rights reserved. Course Description This course is designed to provide accounting students with the proper mix of technical information and real-world applications. Areas of study include fundamental concepts and technologies (what computers can do for business), the Internet, intranets, electronic commerce, information systems development, basic project management principles, decision support systems, and the benefits of computer
Words: 2552 - Pages: 11
Marketing Management MKTG5561; SE-2, 2015, Seminar 1 Dr Richard L. Gruner Assistant Professor 1 What is Marketing to you? 2 How many marketing messages are we exposed to every day? 3 3000-20,000* every day. most days of your lives. *Source:fluiddrivemedia.com/advertising/marketing-messages/ 4 5 So what can be done? 6 7 8 9 10 ...too often messages fail to stand out. 11 12 But marketing is not just about B2C communications.
Words: 2301 - Pages: 10
of this project is to engage in a feasibility study from a macro-environmental study perspective and highlight the various benefits and risks in two specific countries. The entire analysis requires organisation of data, critical data analysis, interpretation of data, drawing meaningful causal relationships among the variables/environmental forces and determining the level of attractiveness and competitiveness of the investment. 2. CASE STUDY Gourmet Ateliar (Hong Kong) Ltd.,
Words: 2131 - Pages: 9
Contents 1. EXECUTIVE SUMMARY ............................................................................................ 2 2. BACKGROUND TO THE BUSINESS DECISION OR PROBLEM .............................................. 3 3. THE SPECIFIC RESEARCH OBJECTIVES TO BE ADDRESSED .............................................. 5 4. CRITICAL ANALYSIS OF THE METHODS ...................................................................... 6 5. RESULTS AND DISCUSSION ..............
Words: 4438 - Pages: 18