CONTENTS Sr.No. Name Of The Topic Page No. 1. Introduction A] Company Profile Of Nokia B] Company Profile Of Samsung 2. Objective Of The Study 3. Scope of the Study 4. Research Methodology A] Primary Data B] Secondary Data 5. Review of Literature 6. Data Analysis And Interpretation 7. Limitation of the Study 8. Recommendations 9. Findings 10. Conclusions 11. Questionnaire 12. Bibli Bibliography INTRODUCTION
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| | |Case Study #3: “Apple Vs. Samsung” | | | |
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CHAPTER 1 INTRODUCTION 1.1 Brief History Samsung Electronics Co., Ltd. is a South Korean multinational electronics company headquartered in Suwon, South Korea. It is the flagship subsidiary of the Samsung Group and has been the world's largest information technology company by revenues since 2009. Samsung Electronics has assembly plants and sales networks in 88 countries and employs around 370,000 people. Samsung has previously been known for its position as a manufacturer of components
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Introduction Samsung is a company which is known as a global multinational dealing with the manufacturing and promotion of the White Goods. In other words, it is a global supplier of appliances and gadgets used by potential consumers all around the world. The company has accomplished this wider business through powerful and strengthening strategies which helped them in gripping their products on the grounds. This assignment is based on the evaluation of the strategic direction of this company
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BUSINESS ETHICS AND CSR IN THE CONTEXT OF SAMSUNG ELECTRONICS 1.0 Introduction In the 21st century of business, there are number of factors apart from the financial figures that play a vital role for the success story of the business corporations. These factors include the culture adopted by the business, philosophy of the management of the company, code of ethics and standards followed by business. The presence of all of these factors in the business’s ethical guidelines has a significant
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[Case study presentation summary] [Case study presentation summary] Strategy for Business 1) The case study analyses the Samsung Corporation, and how it has evolved during the past decade in one of the largest conglomerates in the world. The first part of the case study is an analysis of the corporation written in 1994 and the second one provides an outlook of the company performance after 1994 and until today. The paper brings about the overall picture of the South Korean business landscape
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report studies the consumer durables industry in India. The report is divided into two parts 1. The industry analysis 2. The corporate analysis INDUSTRY ANALYSIS: The report covers the following details on the consumer durables industry. * Market Value * Market Segmentation * Macroeconomic indicators * Competitive forces * Market forecast * Competition * Key drivers * Challenges CORPORATE ANALYSIS The company that has been analysed is Samsung Electronics
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A Project Report On “A Market Survey of Consumer Durables Product of Samsung Electronics Ltd” Submitted in Partial Fulfillment of the Award of Degree of Bachelor of Business Administration (BBA) 2007-2010 Project Guide Submitted By Mr.Jagat Jyoti Barua Vaibhav Bansal Lecturer,MAIMS Enrollment No. : 0411471707
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relying too heavily on single customers. With its control over the supply chain, Apple has the power to make and break the fortunes of many of its suppliers. A key finding for policymakers is that there is little value in electronics assembly. Bringing high-volume electronics assembly back to the U.S. is not the path to “good jobs” or economic growth. Capturing Value in Global Networks: Apple’s iPad and iPhone In an earlier article in Communications of the ACM [7], we conducted a micro-level
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| Samsung Case Study | | Proctor and Gamble Group | LG | Laine Norton Molly Gottschalk John Havlat Patrick Johnson Lucas Wright Xihui Yan | | Managerial Marketing GRBA 813 Dr. Saini September 24th, 2012 Corporate Turnaround Samsung Electronics Company has achieved a remarkable turnaround over the last two decades. Before the 1990s, Samsung was not highly regarded, and struggled with their brand identity and value. Samsung was known as a low cost Korean
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